Giorgiana Cardos Email & Phone Number

London, Gb

London, United Kingdom

At The Aska Group, Giorgiana plays a pivotal role in shaping the retail strategy, growth, and scaling plans for the group's divisions. She brings her extensive experience to the forefront, ensuring that clients' expectations -both brands and investors, are consistently surpassed while setting the firm's visionary course.

London, United Kingdom

An "on-demand" beauty services marketplace bringing together senior Make-up Artists, businesses and consumers. ▫️Built and led a team of 40 Pro Make-up Artists for the delivery of Belle Looks and bespoke requests for professional businesses and DTC via Belle's booking platform. ▫️Led engineering and design team to create a proprietary platform enabling on-demand beauty services from look selection, scheduling, payments and service fulfilment

London, United Kingdom

Voted the World's Best Department store, Selfridges Oxford Street is an iconic London landmark store▫️Responsible for £70m+ turnover accounts▫️Oversaw teams of 200+ FTEs▫️Turnaround the Fragrance group performance from a -15% to a +25% vs Target in my first 6 months ▫️Introduced and led new communication channels and collaborations across departments, front and back of house ▫️Won the "Extraordinary People" awards for "Lead and Inspire"▫️Supported the launch and execution of new entry brands, including Charlotte Tilbury, Roja, Thameen, Byredo, Bond No 9 and Christian Louboutin Beauty

Harrods | Hof City | London

A professional makeup brand available in over 1500 locations and 78 countries worldwide.▫️Managed and led a team of 30 FTEs ▫️Increased both stores performance +25% against budget and achieved the best KPI's in the London region for CRM, appointments, ATV and IPT. ▫️Created and implemented roadmaps to improve Harrods/HOF City's KPI's and support collaboration and partnerships between M.A.C. and the stores. ▫️Led initiatives to boost employee morale, stability, attendance and engagement.

Kensington High Street | Knightsbridge | London Area

A British cosmetics, skincare and perfume company.▫️Recovered the sales deficit for Knightsbridge and Kensington stores (+18% LFL, + 15% vs Budget) (2011/2012)▫️Led Kensington store from worst performing to No 1 position in the Region out of 16 stores (2012)▫️Won the award for "Best performing store of the year" with Wood Green store, beating all Central London locations, including Bond St. flagship (2010)▫️Created and executed the rollout of "Closed Doors Events", invite-only events for VIP customers. Events were initially trialled in Wood Green and Kensington stores, later to be adopted nationally by TBS.▫️Responsible for the turnaround of underperforming teams across the Greater London region (16 stores) ▫️Launched events, workshops and incentives across the Region to train and develop sales consultants, makeup artists and management teams.

Cluj Napoca, Romania

A niche fragrances retail boutique in the third-largest city in Romania. Sold the business in 2008.▫️Developed catalogue of fragrance products handling relationships with suppliers and managing the procurement process▫️Introduced Fragrance Consultations to drive customer engagement and generate sales▫️Negotiated and secured lease agreement in the best department stores in the city

Diploma, Human Resources Management And Services

Bachelor'S Degree, Organisational Psychology And Human Resources