I oversee the timely delivery of creative sprints, focusing on crafting compelling advertisements tailored for social media platforms such as Meta and TikTok. Through strategic process refinements and continuous optimization efforts, I successfully enhanced my team's productivity by 300% within my inaugural year and by an additional 70% in the subsequent year of my tenure as project manager, all while effectively managing existing human resources.Beyond spearheading the creative direction and creative production of all agency ads, I take a hands-on approach in nurturing team dynamics and fostering open communication channels among cross-functional departments. Furthermore, I play a pivotal role in nurturing client relationships within a newly established business division, dedicated to curating bespoke content solutions for other media buying agencies. All of our clients exclusively operates within the United States.

As an independent professional, I specialize in advising companies and startups on the development of traditional and digital marketing strategies, online advertising management, rebranding, and internal customer service training, all aimed at helping them achieve their commercial objectives.Throughout my career, I have had the privilege of working with a wide range of clients across various capacities, spanning multiple industrial sectors, and accumulating diverse experience:- Luxury & Jewelry: Destry Darr Designs, 0800 Don Rouch, Rouge, Avi-8, Jones Sports, LOR.- B2B Market: MasterCard Worldwide, Mirgor Argentina, DOW.- E-commerce, Retail, and Mass Consumption: Genser, La Toscana, Giacomo Capelettini, Johnson & Johnson, CasanCrem, Ccu, Kimberly Clark, Martina Di Trento, Bobelo, Coalatree, Dreamland Baby, Evora Company, Peejamas, Tush Baby, Piper & Scoot, Standard Issue, and many other renowned brands.- Financial Institutions: Mastercard Worldwide, Citibank.- Petrol & Mining Sector: YPF, Shell, Barrick Gold Dominicana.- Healthcare, Pharmacy, and Laboratories: Abbott Laboratories, Suizo Arg., FarmaOnline, Farmacity, Mundo Amtae, Hospital San Juan De Dios.- Automotive: DS Automobiles, Honda, Amped Bikes.- NGOs: UNICEF, Teatro x la Identidad Itinerante.- Entertainment and Streaming: Warner Channel Latin America, Qubit Tv, Mafalda Digital.- Tourism: Visit Cancún CVB, Reserva Cardales Sofitel.- Marketing and Content Agencies: Anita & Co., Parrot Fish Studio.- Human Resources: Accenture Carreiras.- Sports & Apps: Workmode, High Fitness, Form, Burn App, Cko Kickboxing.- Events: YPF (Lollapalooza), Caballo Argentino (Hipódromo de Palermo), Imagen Magazine (Eikon Awards), CACE (Cybermonday).

As a Director of Digital Strategy, I work closely with the agency's senior management to craft service proposals tailored to clients across various industries, aiming to assist them in achieving their digital marketing objectives.Furthermore, in my role as Performance Manager, I oversee the conception, execution, and ongoing management of advertising strategies on platforms such as Meta and Google Ads for a diverse range of agency clients.

I instructed a group of emerging professionals in the fundamentals of project management, drawing from my personal experience and expertise. I provide comprehensive explanations of over 10 principal methodologies, equipping them with a robust toolkit for effective project execution.Throughout the course, I guided participants through hands-on exercises tailored to their personal projects, facilitating practical application of theoretical concepts. I address common pitfalls and highlight best practices, fostering an environment conducive to optimized and efficient project outcomes.By emphasizing both theoretical knowledge and practical skills, I empowered aspiring project managers to navigate complexities with confidence.

As the lead project manager, I oversaw every aspect of projects and content to ensure they were completed promptly and maintained high quality standards. During my nearly four years at Trenders, I implemented efficient processes for both short and long-term projects. These projects included tasks such as app design, programming development, website creation, motion and graphic design, social media management, and online/offline marketing initiatives for a diverse range of clients.My role went beyond project management—I also contributed to development and design quality assurance, as well as the documentation, planning, and programming of apps, websites, databases, and backends. I managed communication with both direct clients and third-party collaborators, ensuring smooth collaboration and client satisfaction.Additionally, I handled media buying tasks, led the design and execution of email marketing campaigns, and closely monitored all project deadlines and areas within the agency. I often took on HR duties and assumed additional responsibilities similar to those of an office manager.

I was responsible for the daily monitoring and management of Warner Channel Latin America's social media community. This involved promptly addressing fan inquiries to ensure active engagement. Additionally, I conceptualized, created, and produced graphic assets. I strategically crafted posts, determining which aspects of the various series and films aired on the network—such as 'The Big Bang Theory' and 'Friends,' among others—we could effectively communicate.

As a social media manager, I devised and executed communication strategies tailored to the fast-paced entertainment industry. I managed accounts across Facebook, Twitter, and Instagram for a streaming service similar to Netflix.I pioneered an affiliates program, seamlessly integrating Facebook with our platform to drive engagement. Continuously analyzing content performance, I identified and leveraged top-performing content to attract new subscribers.I established a customer relationship protocol for timely responses and implemented CRM services for swift issue resolution. Collaborating across teams, including quality assurance, content, product, programming, and marketing, ensured our communication strategy covered all new developments and content releases effectively.

As a social media manager, I crafted and executed communication strategies, ensuring comprehensive coverage of events with real-time updates for our followers. Additionally, I created graphic assets to complement our messaging. My responsibilities included daily profile updates, basic graphic design, community monitoring and management, as well as applying creativity to promotional activities. I prioritized communication objectives and coordinated acquisition campaigns on AdWords.

Day-to-day management and development of editorial content on social media platforms (Facebook/Twitter/Instagram)Proactively interacting with online communities across all platforms. Creation of metrics reports on Social Media platforms for both qualitative and quantitative key performance indicators. Basic graphic design and web content aplied to e-commerce platforms updates.

Responsible for coordinating all web projects, redesign and apps.Maintainance and assesment of Social networks and market research.

Established and managed accounts across various platforms including Facebook, Twitter, Instagram, and Blog.Achieved a 100% audience growth through a targeted strategy encompassing social networks and email marketing.Spearheaded successful campaigns during special occasions such as Mother's Day and Hot Sale, resulting in a 50% increase in weekly sales.Pioneered an affiliates program by seamlessly integrating Facebook with the e-commerce platform, garnering increased engagement and new clientele.Conducted thorough performance analysis of content across social networks and newsletters to optimize strategies, resulting in a significant boost in engagement rate and open rate.Maintained the Social Media Team operations under-budget while delivering exceptional results.

Digital Account Manager at MRM overseeing accounts for MasterCard Worldwide across Latin America & the Caribbean regions. Key responsibilities comprised:• Cultivating and nurturing strong client relationships.• Leading digital project management from initiation to delivery.• Crafting project scopes, defining requirements, and presenting cost proposals.• Drafting comprehensive functionality specifications.• Effectively briefing and guiding creative and development teams.• Proactively identifying opportunities and providing strategic counsel to clients.• Ensuring precise and punctual financial management, including invoicing.• Monitoring company financial health in collaboration with senior management.• Driving the growth of existing client accounts through strategic initiatives.

Community & Social Media Manager responsible for planning online strategies as well as content creation, monitoring, metrics and social ads. Making of reports, market research and optimization of campaigns, aligned with client's objectives on a daily basis.

Responsible for actively engaging customers and influencers within the social media channel. Additional responsibilities included:Day-to-day management and development of editorial content on social media platforms, including tweets, posts and discussionsProactively interacting with online communities across all platformsUsing social media monitoring tools to monitor conversations and report on metrics

Shows and theatrical play´s critic and responsibe for handling all social media channels and blogging platforms.