* Develop the team to break bias and create an emancipated vision for emerging markets, unheard people, and unseen realities;* Collaborate with the board to bring cognitive plurality (Inclusion & Diversity) across the company -- process, methodologies and relationship;* Leading the strategic vision and talks and solutions for brands to serve society;* Developing new ways of envisioning corporate and brand purpose;* Investigating the possible, probable and preferable future for a corporate that is in the business of changing the world; * Understanding new perspectives of participation, action and transformation through comms & consumption;* Designing journeys & ecosystem to deliver compelling narratives that can lead to action.* Mentor and collaborator for Escola Africa (Africa School), meant to change de industry landscape by developing future creative leaders. *Clients: Natura Institucional, Ekos, Tododia, UNA, Faces, Lumina, Chronos, Mamãe&Bebê, Consultoras*** * co-founder of "All Of Us" a network of immigrant women in NY to build trust, confidence, independence and pride.

* Helping organizations understand, anticipate and respond to accelerating change by applying provocative thinking to s&h's tech-led consulting approach.* Defining and improving sparks&honey’s key business offerings, strategy methodologies and expanding the suite of tools.* Generating cultural insights that impact brand and marketing strategies, business models, and innovation.* Collaborating with data science team developing solutions and making thinking measurable.* Managing different types of team, from small to large groups, from local to international team members across the globe simultaneously. * Representing and defending the "outside"/diversity/plurality (women, latina, asian) voice and vision across different projects and discussions. * Clients include: L'Oreal, PepsiCo, Nestlé* Project Lead: Culture of food, drinks, sugar, protein, baby food, breakfast, beauty, wellness, entertainment while understanding differences and similarities between geographies, hemispheres, backgrounds, origins, history, ancient, current behavior and etc.

Talk Inc. is a digital qualitative research company, a spin off from Box1824 - a research company that promotes dialogue. Talk Inc was born with an internet DNA attached to its business and the continuous search for new tools always aiming to be closer to consumers.As Head of Planning at Talk Inc, I used to be responsible to push the innovative thinking forward through processes, discussions, new methodologies, analysis and results. As a member of the board I also used to be responsible for the maintenance, further development and propagation of the company's vision through current and future projects.Activities:* Responsible for two different areas (recruitment/field and planning) thru the whole process to deliver results, insights and recommendations to brands and its business;* Push the team’s mindset forward to disrupt the traditional way of researching and investigating consumers;* Create methodologies, new ways to analyze data, translate insights and stimulate a perspective flip on the issue/brand/product/person having in mind the core strategic idea;* Ensure Team skills development to each new project;* Foster content and expertise as an asset for the company;* Talk Inc.’s Spokesperson in events, congresses and meetings.

* Planning Manager focused in strategic communication and consumer behavior investigation tied up with regional and global brands;* Creation of new insights methodologies such as car clinics (test-drives), college students diary, changing roles (one day as a sales person), documentary (the meaning of trust for different types of professions) and Disruptive workshops (mindset changing);* Coordination of pitch process, integrating ideas and departments. Responsible for Visa (national, regional and global management), Pernod Ricard (Absolut and Orloff), NIVEA... Other clients: Virada Sustentável (collaborative mobilization movement for sustainability in Brazil), Pernambucanas (national retail), Esso-Cosan , Bunge, Banco Real.

Involvement in the whole communication strategy: understanding the brief and working with others departments to find opportunities and creative solutions. This role also included new methodology research creation, street immersion, opinion leader interviews and usage of different techniques to discover opportunities such as camera, filmmaker, hidden camera and others. Clients: Nestlé, Garoto (Chocolate Company), Coppertone, Bic (Stationery, Lighters and Shavers), EMS Sigma Pharma, Grendene (shoes), Globo.com and Agora Corretora de Valores (homebroker).

Market, competition and communication investigation. Strategy development and trend research. Clients: Nestlé Dairy (Molico, Chamyto and Ninho), Bristol-Myers Squibb (Naldecon e Luftal), Submarino (e- commerce)

Development and management of campaigns including TV, Cinema, Press Media, OOH, POP and Events.Clients: Coca-Cola light, UOL (Web company), Nissin Ajinomoto, Harley Davidson, Triumph, EPA – Escola Panamericana de Arte e Design (education), Londrina City Hall (government), Itaipu Binacional (government), Top Magazine and others.

Planning, production and coordination of events.Clients: Ferrari Maserati Lounge, Porsche Day, Aché Wine Tasting, Volvo Masters Series (golf championship), ExpoManagement - Taste Lifestyle e IBM Lounge, Dream Machines (cars collection)

Production and coordination of events.Clients: Nissin Ajinomoto, Sabesp (government) and Giro Telecom.

Responsible for corporate culture as editor of a monthly journal.