Gita Chetty Email & Phone Number

Alice Springs, Nt, Au

Muirhead, Nt, Au

East Arnhem, Northern Territory, Australia

Australia

Melbourne, Victoria, Australia

-Orygen Youth Mental Health: Delivering a strategic and co-design approach to develop a model of care for a statewide service network in tertiary youth mental health inpatient services. This network increases equitable access to inpatient services, for all young people. There was a specific focus on underserved communities including multicultural and First Nations youth in response to the Royal Commission into Youth Mental Health opportunities and Department of Health.-ANZ Financial Wellbeing Research and Development- Leading and coaching a cross-functional team of experts to apply LEAN HCD methodologies to explore an enterprise-wide customer value proposition opportunity for ANZ in response to the rising cost of housing in Australia. -Monash Business School: Industry Fellow with Monash Business School, providing industry expertise in program development of the Master of Enterprise. Writing two key subjects: Entrepreneurial Leadership and The Social Enterprise.-Monash Business School: Senior Industry Lecturer with the Entrepreneurship Portfolio. Teaching Entrepreneurial Mindsets and Capabilities Unit 1 for undergraduate students. Coaching students over a 12 week semester from problem framing, customer value proposition design and concept pitches to industry.

Melbourne, Victoria, Australia

Melbourne, Victoria, Australia

Key Accountabilities-Overall accountability for leveraging deep community insights and a human-centred design approach to improve the individual and community's experiences with Beyond Blue. -Working with Beyond Blue’s Lines of Business to design effective community experience and human centred design approaches, establishing practices and operational processes which support the application of design thinking and HCD to the development of Beyond Blue’s products, programs and services. -Design and delivery of the omni-channel community experiences which will guide the next phase of our business, product & service transformation and underpin the realisation of the Big Blue Door vision of safe, accessible, connected and personalised experiences.Key ResponsibilitiesStrategic and operational management-Provide strategic leadership and advice to the CEO, Executive team, on all community experience matters, which is guided by the best available evidence.-Provide leadership on the development of a HCD capability uplift program.-Provide leadership on the development of a Co-design Practice program.Experience & Service Design at scale-Collaborate with all Lines of Business to gather insights to build a deep understanding of the community’s experiences with Beyond Blue and to inform our advocacy and influence state and Commonwealth policy.-Contribute to the development of a single ‘view of the person’, to enable the delivery of personalised content, products and services to people at any point on the mental health continuumTransformation and change agenda-Drive changes in work practices, by empowering Beyond Blue staff and partner organisations to deliver on a compelling and shared vision for community centricity.-Support the implementation of design thinking, human centred design, and lean agile processes.-Anticipate, interpret, and proactively respond to changes in community needs, trends and opportunities, and national policy directions.

Melbourne, Victoria, Australia

Key ResponsibilitiesDesign Systems and Foundation Building-Uplift the HCD capability of the organization-Increase community participation and lived experience in decision making-Optimise community insight to innovate products, services, and influence strategy and policy.-Systems, strategic, service and CX design across the Beyond Blue ecosystem.Community Experience Function Development-Operationalizing our community-centric strategic pillar.-Recruitment of Community Experience team of service and CX designers, HCD coach, Co-Design Practice specialists and Capability specialists.-Working with the lines of business to solidify the Community Experience ambition, objective and remit.Process Development-Developed our systems and processes to be able to support community-centricity through HCD practices and design.-Lived experience recruitment processes to co-design.-Clinical governance processes and toolkit to support positive participant experiences.-Insight optimization and community experience outcomes processes.Strategic and Service DesignDelivered Reimagine Future State Experience:-A clear vision for the Beyond Blue’s role in the community, service proposition and experiences.-Developing external alignment with our co-production mental health partners.-Deep community engagement and relationship building with the mental health sector.-Co-design with people with lived experience of mental health.-Beyond Blue internal alignment around community-centricity.Key Initiatives-Co-designed CX principles and embedded across our organisation.-Support Service Redesign and Prototyping to improve our Support Service experience. Redesigning model of service, access and off-boarding points, channel experience and new models of service.-Current State Experience research to develop an ecosystem view of our products and services. Delivering insights and foundational assets including behavioural archetypes and journeys.

Melbourne, Australia

-A member of a leadership team, who established the WorkSafe Innovation Centre from inception to our current maturity phase over the past two and half years. Developing the strategy, vision, principles, operational processes and internal/external brand in alignment to WorkSafe’s 2030 Organisational Strategy and Prevention Framework. Maintaining alignment through ministerial changes, organisational restructures and Board, CEO and ELT points of view. -Developing the Innovation Centre’s key objectives including delivery of new products and services, explorational research, exploration emerging technologies and enablement objectives to increase the maturity of our organisation and stakeholder’s understanding of innovation.-Leading the development, strategy and design of a new and exciting stream of innovation projects for WorkSafe, within the futures, prevention, community, health and work innovation space. Strategic design, social impact model and behaviour change strategy to increase community co-ownership of mental and physical safety of Victorian workers.-Leading speculative futures and strategic design work to develop a future vision for WorkSafe's Recovery Hub platform, services and products in health, wellbeing and injury prevention, getting people back to work and life and recovery.-Leading strategic design to uncover and create new opportunities for WorkSafe in the OH&S, small business and consumer products and services space.-Leading design thinking for WorkSafe's CX principles and values.-Engaging, influencing and bringing together senior executive leaders and teams, CEO and Board Members to develop and deliver a range of strategies and projects. -People leader and manager of a multi-disciplinary team of talented and inspired people.

Melbourne, Australia

-Supporting the build of an internal centralised design consultancy that can service across all business units, connect internal silo’s to breakdown research and design barriers and encourage the sharing of information to work cross-functionally across the enterprise.-Leading CX design projects to deeply understand and connect with our customers, their needs, pain points, desires for the future, so that we can design and develop amazing products and services. Using HCD, service design and futures design to solve complex business challenges; influencing and informing product and segment roadmaps and programs across the Enterprise.-Leading large complex enterprise wide projects to design the future of Australia Post over the next 1-5 year horizon. Solving and exploring questions around Aus Post’s future identity, service and product offerings, store formats and layout, digital and omni-channel customer experience and expanding reach internationally.-Leading business units to shape and scope design briefs for enterprise wide initiatives.-Leading the education of internal teams, mentoring junior designers and building awareness of Human Centred Design principals and their application to new and exisiting initiatives throughout Australia Post.-Running workshops with a variety of tools, activities and processes with internal teams, subject matter experts, agencies and senior stakeholders.-Robust project scoping including resourcing, recruitment, budget, timeline, stakeholder engagement process and sign off.-Leading consultancies, service design agencies, internal research, brand, digital, UX and visual design teams as well as Australia Posts partners, small businesses and merchants.

Australia

Melbourne, Australia

-First Place App- Produced ‘First Place’ app and VR experience for IAG Labs from research to final prototype. The app is a gamification approach to increasing awareness of new insurance risks to millennials moving out of home for the first time and shaping IAG’s customers of the future.-Private Connect Portal- Produced a user portal called ‘Private Connect Portal’ for Deloitte’s accounting and business analytics products. Working with product owners at Deloitte and their development team, I produced a prototype for a live accounting and business analytics tool to revolutionise how small to medium size businesses approach planning and forecasting. -Developed and implemented IAG insurance subsidiaries digital strategies across their consumer, business and broker platforms. -Managed the re-design of RMIT Universities website including including user research, customer journeys, persona development, heat mapping, user testing, A/B testing, wireframe development, IA workshops with key stakeholders, rapid prototyping, competitor analysis and heuristic audits.-Manage client relationships, design of client kick- off sessions, explorational, ideation and design workshops. Manage project budgets, client invoices and retainers, project timelines, internal cross-functional teams and third-party suppliers.

Melbourne, Australia

-Scoping and costing digital projects, working with clients, developers, technologists, digitalart directors and designers to produce interesting digital creative on time and budget.-Mercedes Experiential Campaign- Led the build of a responsive web GL site, outdoor interactive media campaign and experiential space at the National Gallery of Victoria.-NAB Origami Campaign- Led the build of a responsive website and development of 3D animation across a range of digital media.-Oakley VR App- Developed and launched an interactive digital campaign for Oakley. Including an VR phone app with 360 degree surf and snowboard video and product design of a custom mould for 3D glasses that doubled as sunglass packaging. Received a 2015 Cannes Award Nomination.

Sydney

-Digital strategy for campaigns with multi-channel execution.-Managed multiple stakeholders, complex approval process and short deadlines successfully.-Created and upheld brand guidelines across digital-Managed studio workflow across a team of digital designers-Working with a diverse range of agencies to execute elements for TVC’s, animations, and webisodes.-Clients: Woolworths, Samsung, McDonalds and WWF.

Melbourne, Australia

Melbourne, Australia

Ba Commercial Photography (Arts), Commercial Photography And Multimedia, Distinction

'Rising Star Award' BA RMIT Photography 2008

Strategic Planning, Advertising Strategy And Planning, High Distinction

Post Graduate Certificate, Web Coding, Animation And User Experience

Bachelor Of Arts (B.A.), Political Science And Sociology

Design Thinking Course, Design Thinking

Social Innovation Course, Social Innovation