Giulia Cimitan Email & Phone Number

Venice, Veneto, Italy

👉🏼 Da Giugno 2021 sono HEAD OF DIGITAL ANALYTICS and BI presso Fattoretto Agency👉🏼 Fattoretto Agency è un’agenzia SEO & DIGITAL PR con oltre 15 anni di esperienza in ambito SEO.La Fattoretto Agency è specializzata in:✅ SEO✅ DIGITAL PR✅ CONTENT MARKETING per E-commerce✅ Link building✅ SEO per ecommerce✅ SEO internazionale✅ Consulenza per il mercato russo👉🏼 Come Head of Digital Analytics mi occupo principalmente di:📍 Consulenza web analytics 📍 Configurazione degli strumenti per una raccolta dati ottimale📍 Analisi e reportistica approfondite e mirate📍 Google Analytics 360📍 Tracciamenti e-commerce e monitoraggio delle campagne📍 Sviluppo di strategie per il miglioramento della CROContattami per valutare insieme come potenziare l'esperienza utente e le conversioni sul tuo sito:🖥 fattoretto.agency📩 giulia@fattoretto.agency

Venice, Veneto, Italy

Mi occupo di tutte le attività di Digital Analytics per Pixartprinting e altre due aziende del Gruppo Cimpress.Le mie responsabilità comprendono:• Gestione dell'account Google Analytics 360;• Reportistica rivolta a diversi livelli di utenza (sia base che avanzata), principalmente con Google Data Studio e Tableau;• Monitoraggio dei KPI aziendali in ottica CRO;• Definizione dei nuovi tracciamenti in base agli obiettivi da monitorare;• Stesura dei documenti di implementazione;• Implementazione di alcuni tracciamenti con Google Tag Manager;• Monitoraggio dei risultati delle campagne paid e delle performance derivanti dalla ricerca organica

Venezia, Italia

Managing and coordinating Digital Marketing activities on European countries with the aim of growing the market.My responsibilities include:● AdWords (DoubleClick Search) / Facebook / Bing campaigns;● Google Analytics;● SEO content development;● Data feed management and optimization;● Outreach and new channels development;● Acting as a key point of contact between Pixartprinting and third party agencies working on SEO and Paid Ads activities, coordinating and monitoring their work in order to maintain a coordinated strategy.

Venice Area, Italy

My responsibilities included:● defining a tracking plan to monitor websites performance and digital marketing activities;● setting up the tracking with Google Analytics hardcoded or via Google Tag Manager;● strategic KPIs monitoring and analysis on users journey using Google Analytics and Adobe Omniture;● advanced reporting using Google Analytics APIs;● managing Google Analytics Premium accounts and integrations (the web agency was GAP reseller);● leading online surveys aiming at improving websites’ usability and user experience;● conversion rate optimization through ongoing A/B and multivariate testing (Adobe Test&Target, Oprimizely, Visual Website Optimizer)

Venice Area, Italy

I was a lecturer within a Postgraduate MasterLab in Digital Economics & Entrepreneurship. The course I held had a strategic approach and was focused on analyzing the performance of websites in order to optimize the conversion rate, user experience and adv investments. An introduction to A/B testing, landing pages creation best practices and social monitoring was also included. Different digital analytics tools were explored, with workshops that deep-dived into Google Analytics in particular.

Venice Area, Italy

My responsibilities included:● managing social network accounts (Facebook, Twitter, Google+) on behalf of clients with a very large fan base (1mln);● defining social media strategy, writing editorial plans, copywriting, planning and publishing contents;● interaction with followers;● analysis of activity results and channel performance.

Venice Area, Italy

My responsibilities included:● advanced market research strictly focused on the Automotive industry;● data mining and statistic analysis;● writing reports in Italian and English language and presentation of results to client companies (which were basically all the main carmaking brands worldwide like Fiat Chrysler Automobiles, BMW Group, Peugeot Citroën, Renault-Nissan…);● help organize Automotive Dealer Day and Automotive FORUM, the 2 annual European leader events fully dedicated to strategy and business relationships in the Automotive industry;● writing content for newsletters, brochures and flyers and website.

Venice Area, Italy

My responsibilities included:● managing business relations with Italian and foreign customers (EMEA countries, English speaking) consisting of manufacturer companies in the textile industry;● pre-sales and post-sales customer care;● managing orders (IBM AS/400).

Venice Area, Italy

My responsibilities included:● taking part in the company websites redesign project (I was in charge of content writing and organization);● writing content for newsletters and brochures;● help developing a customer satisfaction monitoring plan.

Master'S Degree, Marketing Research, 110/110 With Honors

Web Design Course, Web Page, Digital/Multimedia And Information Resources Design

Bachelor'S Degree, Marketing/Marketing Management, General, 110/110 With Honors

High School, Math And Science, 100/100