Giulia Cozzi Email & Phone Number

Milan, IT

Milano

• Representing Goods Italy in all business meeting with Senior Management
• Responsible for gross booking of 18 mil euro in 2022
• Leading a team of 5 Vendor Managers
• Defining strategies to achieve monthly targets
• Identifying gaps, creating onboarding strategies and providing guideline to the team
• Allocating merchants and projects to the Vendor Managers

Milano

• Responsible for owning the sales and margin performance against target and prior year, with the capability to set up and execute performance recovery plan
• Analyzing Italian performance weekly and presenting in WBR (Weekly Business Review) with Senior Management
• Implementing recovery plans for underperforming categories
• Developing and implementing plans for the team (based on KPIs: increasing gross profit and reducing refund rate)
• Mentoring junior team members to optimize business planning and development, as well as improve their negotiation skill
• Project management: As rapresentative of the Italian team I worked closely with International team, Operation and Engeeniring to change the business from B2B to B2C, which turned the Line of business to a positive.

• Achieving the best product mix and vendor's mix
• Optimizing and growing the existing partner’s portfolio and onboarding new suppliers based on customer demand
• Setting up and implement an assortment plan and optimization of products availability
• Developing top partners discussion and negotiation with top Brands
• Creating an assortment plan in order to hit my personal monthly target

Milano, Italia

• Achieving the best product mix and routes to market
• Knowledge of the competitors, market trends, key brands, vendors, benchmark products and pricepoints of the categories
• Optimizing the ongoing product range for the sub-categories in the short and mediumterm
• Building a range plan by product
• Reducing refunds and returns of the sub-categories to ensure they are minimized andcustomer satisfaction is maximized
• Autonomously and professionally sourcing deals and ranges, negotiating optimumsupply and pricing contracts to maximize the benefit to Groupon

Milano, Italia

• Strategic planning
• Developing an e-commerce calendar in order to maximize sales and ensure important e-ecommerce days are not missed
• Analysing trends using Terapeak, Google trends, Google analytics and Keepa
• Managing relationships with buyers
• Deal analysis and accuracy
• Sales forecasting

• Product and category analysis
• Market trends and costumer behavior analysis
• Pricing and deal optimization
• Evaluation and assessment of potential performance of campaign and products
• Campaign creation and monitoring
• Product and content curation

Singapore

• Market Research and Business Development:
• Market Research concerning Market Development and Professional Development
• Marketing activities for Southeast Asian companies
• Events promotions and organization
• Report creation

Master Of Science (Ms), Marketing Management

Tesi: "Marketing e packaging nostalgico: il caso Lurisia" Relatore: Prof.ssa Arianna Brioschi

Bachelor Of Science (Bs), Economia Aziendale E Management

Tesi: "Buzz Marketing: come il Social Network cambia modo di fare business" Relatore: Prof. Cristian Chizzoli

Education record

Diploma scientifico tradizionale con sperimentazione bilinguismo (inglese - tedesco)