responsible for developing and executing social media strategies to promote SPC's mobile application SPECT to mid-sized organizations with field-based personnel. Creating engaging social media content, monitoring channels, conducting market research, collaborating with internal stakeholders, analyzing metrics, and staying updated with industry trends.

As the host and creator of the radio show “For the Record” on CKCU FM 93.1, I engage with a diverse audience through interactive discussions, captivating interviews, and dynamic music segments. My role includes:Content Curation: Crafting engaging show content and playlists tailored to listener preferences while introducing a wide range of topics and musical genres.Audience Engagement: Building and maintaining a loyal listener base through compelling communication and a charismatic on-air presence.Interviewing: Conducting insightful interviews with guests, fostering meaningful conversations that resonate with our audience.Promotion and Marketing: Actively promote and market the show across social media platforms, community boards, and local events to increase visibility and attract new listeners.Community Involvement: Assisting at local festivals and concerts to represent the station, network with community members, and support live events.Artist Coordination: Coordinating with local and visiting artists to feature their work on the show, facilitating interviews, and organizing live performances.