Giulia Caroti Email & Phone Number

Pontedera, Toscana, Italia

My approach is based on a careful analysis of market dynamics and company objectives. With a focus on strategic analysis and storytelling I translate business concepts into engaging and accessible narratives, creating content that generates tangible values e results.In my duties, I combine creativity and analysis to develop targeted communication strategies. Every word I write is the result of a thorough process of analysis, whether it is understanding the target audience or identifying opportunities in the market.My work is about turning ideas into stories, guiding audiences through an emotional journey that not only captures attention but also generates connection and action.

Pontedera, Toscana, Italia

Optimize online visibility and improve the quality of content for B2B and B2C targets in multiple market sectors.Identify and analyze keywords relevant to the sector, competitive market and target audience. Creation of optimized content for performance marketing in collaboration with the technical team. Performance analysis and data-driven strategy to improve ranking and engagement.Omnichannel content strategies: websites, blogs, social media, email marketing, videos, etc ensuring consistency of message and tone across all channels. Managing PPC campaigns and measuring ROI in terms of the impact of SEO activities and content strategies on traffic growth and business objectives.

Florence - Pisa

Managing customer relations, developing integrated omnichannel communication plans and managing a work team. My field of action ranges from analysis of positioning and targeting to creative and operational implementation on different media channels, both online and offline. Focus on SEO Copywriting, Storytelling Marketing and Inbound Marketing.

Pisa, Toscana, Italia

Inbound Marketing and Social Media Marketing. Web Content design, moderating the dialogue and encouraging a positive conversation around the brand on various digital platforms. Focus on: design and furniture, health and wellness, medical, legal consultancy, retail, construction and supplies.

Milano, Lombardia, Italia

Customer Relationship Management. Marketing strategies and integrated communications planning. Focus on Web Marketing. Management of the internal team and external collaborators. Reporting directly to the Creative Director and the Customer Director.

Lucca, Toscana, Italia

Positioning. Logo Design and Corporate Identity. Consultancy for Company brochure, new website, press and billboard advertising campaign. Coordination of a team of 3 people (art director, web designer, web developer) and various executive suppliers (printer, web provider, media dealership).

Firenze, Toscana, Italia

Customer Relationship Management. Intermediation with collaborators and agency suppliers.Assistant to the Creative Director in the design of BTL and ATL campaigns, naming and branding activities. Marketing & Communication support for Medical meetings and conferences.

Laurea Specialistica, Comunicazione Pubblicitaria E Design Strategico

Stage at FRI Communication Group - Florence (Italy)

Licentiate Degree, Social Media Marketing, Specialist

Activities and Societies: SEO copywriting, online advertising, managing and planning communications strategies through Facebook, Youtube.

Workshop, Social Media Marketing

Laurea, Scienze Della Comunicazione

Activities and Societies: ERASMUS at Universidad Pontificia de Salamanca (Spain)Stage at ProgettoUno - web agency in Pisa (Italy)

Diploma Liceo Linguistico, English, Spanish And German