Giulia Perani Email & Phone Number

Milan, It

Milan Area, Italy

INSTITUTIONAL AND MARKETING COMMUNICATIONSupport to the Foundation’s institutional communication strategy, working with the Head of External Communication on:- PR on corporate communications moments and initiatives- management of media opportunities and speaking platforms with AIRC spokespersons- content writing (press materials, profiles, ambassador kits, briefs, speeches)Communications coordinator of two AIRC national fundraising campaigns (Arance della Salute in January… Show more INSTITUTIONAL AND MARKETING COMMUNICATIONSupport to the Foundation’s institutional communication strategy, working with the Head of External Communication on:- PR on corporate communications moments and initiatives- management of media opportunities and speaking platforms with AIRC spokespersons- content writing (press materials, profiles, ambassador kits, briefs, speeches)Communications coordinator of two AIRC national fundraising campaigns (Arance della Salute in January, Azalea della Ricerca in May).Coordinator of influencer marketing plan.REPUTATION MANAGEMENTCoordinator of the crisis prevention and management plan (crisis manual, statement and Q&As, support to stakeholders in critical situations).INTERNAL COMMUNICATIONCo-coordinator of editorial plan of AIRC intranet. Show less

Milan Area, Italy

2014-2016Coca-Cola Italia Content management and editorial coordination of Coca-Cola Journey (www.coca-colaitalia.it), the corporate website of Coca-Cola Italia, based on storytelling and corporate journalism. Digital PR and influencers engagement within the Company's marketing campaigns.2011-2014illycaffè - Media relations and digital PR on brand and corporate initiatives, CSR topics (Sustainability Report; a carbon footprint reducing program with the Italian Ministry… Show more 2014-2016Coca-Cola Italia Content management and editorial coordination of Coca-Cola Journey (www.coca-colaitalia.it), the corporate website of Coca-Cola Italia, based on storytelling and corporate journalism. Digital PR and influencers engagement within the Company's marketing campaigns.2011-2014illycaffè - Media relations and digital PR on brand and corporate initiatives, CSR topics (Sustainability Report; a carbon footprint reducing program with the Italian Ministry of Environment; philanthropic initiatives of the Ernesto Illy Foundation), art events such as Galleria illy Beijing, the illy Art Collection, illy SustainArt (www.illysustainArt.org), Artissima Art Fair.- Riso Gallo - Media relations and digital PR Show less

Milan Area, Italy

Europa Donna (the European Breast Cancer Coalition) - Breast Health Day 2010 digital campaignSammontana - Corporate and brand media relations, internal communications, organization of public events such as Firenze Gelato Festival.Galbusera - Marketing and scientific communication, issue & crisis management.CAF Onlus (non-profit organization www.caf-onlus.org) - Launch of “Diventare genitori” (a parenting support program), communication of fundraising… Show more Europa Donna (the European Breast Cancer Coalition) - Breast Health Day 2010 digital campaignSammontana - Corporate and brand media relations, internal communications, organization of public events such as Firenze Gelato Festival.Galbusera - Marketing and scientific communication, issue & crisis management.CAF Onlus (non-profit organization www.caf-onlus.org) - Launch of “Diventare genitori” (a parenting support program), communication of fundraising projects.Gruppo illy - illycaffè 75° anniversary gala dinner in Venice, 2008. Press office for Domori and Dammann Frères brands. Birra Peroni - Press office for premium beer Pilsner Urquell: media events, media trip to Czech Republic, stakeholder engagement in a brand awareness program which involved Italian emerging chefs. Show less

Milan Area, Italy

Unilever - Launch of Pro-activ brand, the first functional food in the Italian market: consumer and scientific media relations, events organization (such as the World Hearth Day), sponsorships (e.g. Festival di Sanremo), medical congresses. Content management and graphic coordination of several communication tools, both traditional (press kits, press releases, advertising, scientific information materials) and digital (creation and management of the brand website).Turin 2006 Olympic… Show more Unilever - Launch of Pro-activ brand, the first functional food in the Italian market: consumer and scientific media relations, events organization (such as the World Hearth Day), sponsorships (e.g. Festival di Sanremo), medical congresses. Content management and graphic coordination of several communication tools, both traditional (press kits, press releases, advertising, scientific information materials) and digital (creation and management of the brand website).Turin 2006 Olympic Winter Games - Media relations and monitoring for the TORino Organising Committee, with focus on the Olympic Torch Relay. Show less