Ghulam Jilani K. Email & Phone Number

Abu Dhabi, United Arab Emirates

United States

United Arab Emirates

I leverage over a decade of industry experience to deliver tailored growth strategies that drive success. Specializing in a data-driven approach, I focus on optimizing the digital marketing funnel, from customer acquisition to retention. Core Areas: - Conduct in-depth market research to identify growth opportunities and trends.- Design and implement.

Karāchi, Sindh, Pakistan

Helped Hobnob Grow from 21.0 million annual digital sales to 43 million annual sales.4 events stock out success with offline sales - - Ramadan Eid - Bakra Eid - Mother’s Day - Independence Day - ‘23-‘24 Achieved highest sales of 18K cakes in 3 days on Eid delivering a ROAS of 35X against advertising & marketing.

• Led branding, content, and visibility efforts for Amica Solar Energy in Pakistan.
• Collaborated with SEO team to improve website ranking, securing a top 20 listing on Google.
• Enhanced lead generation quality through area-wise campaigns and CRM integration.
• Initiated the Industrial Segment and Helped secure 300KW and 100KW leads

Saudi Arabia

Responsible for Growth Of Coach delivering a full year sales of 2.0 Million USD in a calendar Year.Streamlining Ecommerce Sales for Menbur along with 8 stores across KSA Market driving foot fall to stores. Rosa Clara, Bridals and Luxury wear dresses, driving footfalls to the stores and getting leads for customers for their wedding while focussing on custom.

I have been instrumental in cultivating fruitful relationships with stakeholders, inclusive of clients, substantial affiliate partners, and traffic providers, essentially steering our business towards exponential growth. My contributions encompass:-Stakeholder Engagement: Fostered strong relationships with key stakeholders, effectively understanding and.

I was pivotal in establishing five digital business units, which became the nexus of innovation for Groupm Pakistan achieving the heights of success in market, while translating global strategies into local market triumphs. Groupm Pakistan became a 55% market share player within the digital industry while capitalizing on the strategies and inputs across 5.

Here, I consolidated Group M’s total digital investments towards programmatic and confirmed growth, diversity. I've consistently driven growth, fostered client relationships, and delivered strategic excellence. My passion for storytelling, strong organizational skills, negotiation acumen, and ability to thrive under pressure have been pivotal in my.

As a Business Manager - XAXIS, I undertook a significant endeavor by leading the successful launch of an international programmatic proprietary business (XAXIS) into a new market (Pakistan). The outcome was truly exceptional, with eight clients won over within the inaugural year. This accomplishment underscores my commitment and establishes me as the.

I proudly drove outstanding performance across Unilever's entire digital portfolio. Here's a glimpse of my key achievements:Exceptional Business Management:I managed a substantial $1.0M business for Unilever, and the results were nothing short of remarkable. I achieved a record Return on Marketing Investment (ROMI) of 38%, setting a new standard for.

• As a Senior Media Planner at Nestle, I've had the privilege of leading Nestle's digital transformation journey in collaboration with Wavemaker, establishing Nestle's Digital wing. Here, I outline key accomplishments.
• Nescafe Pakistan
• Cerelac
• Nido1+
• Nido Mission Nutrition
• Nestle Kitchen

Joined Groupm Pakistan as the founding member for groupm digital, here, as a Media Planner, I activated 27 clients on Digital out of 70 traditional clients of Group M.What my day looked like:- To communicate with internal stake holders on project development, timelines, and results. Work closely with the other team members to meet goals.- To build systems.

To manage the digital campaigns of Unilever, Nestle, Johnsons & Johnsons, Sanofi Aventis and Engro Corp (Middle East) accounts.To manage different categories and advertising accounts Categories Managed:1. FMCG2. Banking3. Electronics 4. Insurance 5. Health6. PharmaBrands Worked on:- Faysal Bank- Jubilee General (Corporate)- Jubilee Life Insurance.- Domex.

To Manage all the In house Digital Media Buying, Planning, Monitoring of Digital Media Campaigns.To conceptualize, plan & execute campaign centric text ads, rich media and standard banner ads for display and Facebook advertisements.To Work on story based campaigns, making a 360 degree campaign with Digital Support for a successful campaign.To Evaluate.

Master Of Business Administration - Mba, Marketing, 3.47

Bachelor Of Business Administration - Bba, Marketing, Cpga 2.7