G P Email & Phone Number

Sydney, Australia

TASKS> undertook competitor and industry analysis to develop strategies for different targets> developed content ideas and social media to that helped to improve engagement > created and executed integrated social media, marketing and communication campaigns > tracked and monitored performance of online marketing activities providing key metrics> managed website, coordinating web projects, email campaigns and e-surveys> produced content with internal stakeholders, including, articles and reports> designed e-communications using our email software provider DotMailerACHIEVEMENTS> created, updated and ran Facebook Promotions (https://www.facebook.com/TheNewPistolClothing) From 0 to nearly 9 K followers> directed an exhaustive search for new office space, negotiated lease agreements and secured sub-tenants in two locations, resulting in savings of $72,000 AUD.

Sydney, Australia

GLADYS CASTILLOSince January 2004, have been providing a range of marketing services to companies in Mexico and AustraliaTASKS> developed Newsletter strategies that increase list size, open and conversion rates.> made ongoing recommendations to improve processes, workflow and find efficiencies to drive customers from digital outlets to website.> implemented content marketing and organic search best practices (SEO) to achieve objectives such as brand building, organic search traffic and conversions.> reviewed and maintained web siteACHIEVEMENTS> created the B2B model from the Australian Charities to a economic model helping as well Australian producers and designers.> conducted e surveys, analysis and follow up, that directed powerful redesign and re-release of primary product in a rapid 60-day cycle, increasing renewals by 63%.

Mexico City Area, Mexico

TASKS> designed promotional offers in collaboration with the CEO of the company.> managed stock for the whole country> negotiated and closured with buyers in retail chain> designed web site in collaboration of the design team of 4> led the development of segment and industry strategies (across the country and localised segment, trade) to drive strong brand channel and POS performance.ACHIEVEMENTS> sold our products to a new retail chain supply with branches across the country. Making profit of 7% more than expected>developed Sales Material with different presentations for diverse retail brands.

Mexico

TASKS>responsible for the commercial programs being followed in real practice at all of the High Street Pharmacies.> corporate communications of new special purchases, as well commercial conditions. Support to laboratories training for their employees and leader of the sales force.> got feedback and monitored for the internal results in terms of commercial programs.Collaborated with the launching of productsACHIEVEMENTS> interviewed more than 200 key persons working for 100 different companies within1 month for their annual "Customer Service Survey" and presented it to the heads of the company.> Organised training for the telemarketing department for almost each specialisation related, so that telemarketers were aware of their people skills with the customers by knowing better the products. And sales increased by 16% according to their targets, since the first month.

Mexico City Area, Mexico

TASKS> elaborating and developing my own role for the company > engaging with industries around the sector> sales prospecting> negotiation of spaces for training purposes> training and customer care for specific key accountsACHIEVEMENTS > I have got 10 endorsements letters from the principal of each visited hospital.> Trained of more than 1000 employees across 10 medical organisations within a period of 1 year.> Created new and structured role for the company within 1 month.

Mexico

TASKS> key Accounts Advisor, Sales and Customer Service> high customer service banking specialised, having free criteria.> following up with VIP customers> telemarketing and ‘Cross Selling’> assisting to get training provided new programs and up-datesACHIEVEMENTS> won 8 ravings fans > won 12 consecutive months of quality in customer service and internal tests.> was the number 1 in sales for Latin America when we first launched new products for 12 months

Digital Marketing, Digital Activities To Track And Obtain Results For Your Brand Online

> applying rigorous data-driven approaches to optimise your digital marketing campaign > effectively using social media and search.

Bachelor Of Marketing And Advertisement, Marketing/Marketing Management, General, Post-Grade

Activities and Societies: Manage Organisational Change, Leadership and Organisation Development, Marketing Project with Sydney Institute.

Post Graduate Diploma, Marketing/Marketing Management, General

Activities and Societies: Marketing Strategies, Brand Management, Strategic Planning, Product Development, Marketing of Services.