President And Chief Operating Officer
Atlantic
Led team of 8 VP and Director-level reports with reach to 81-120 FTEs and generated $26MM in annual revenue at peak.●In desire to break free of franchise model that was limited to marketing products on regional basis, created company and led entire transformation and rebrand into full-solutions manufacturer and provider supporting domestic and international clients in their trade show, conference, meeting, and event activities. SALES & MARKETING: ●Drove 5-year top-line growth trend of +37% with record revenue of $26M in 2016; EBITDA in same period increased 526% with 2016 as record-setting year. ⇨ Improved revenue per headcount 174%, from $184K to $320K, ranked at top of industry quadrant. ⇨ Created sub-brand “Atlantic Global Experiences” (AGE) to attract sophisticated clientele with need for full-solution delivery, resulting in higher average spend and higher-quality referrals. ⇨ Facilitated acquisition of company’s largest account ($2.5MM) and globally-recognized clients, including Airbus, AON, Comcast Business, Experian, ExxonMobil, McKesson, Northrop Grumman, and Thor Equities.● Staffed and led rebrand team prioritizing internal training, market strategy, and lead generation. ⇨ Aligned business with key objectives and priorities measured by KPIs and metrics. ⇨ Achieved 5-time placement on Event Marketer Magazine ’s Fab 50 list.OPERATIONS:● Partnered with CFO to consolidate facilities from 5 to 2, implement ERP system, choose new product lines, implement manufacturing, improve job costing, overhaul supply chain, select vendors, create vendor loyalty system and feedback process; established and chaired TQM committee. EMPLOYEE FOCUS: ● Formed volunteer Employee Action Committee to ensure employee engagement and retention, update corporate values, establish new performance review process and peer-to-peer feedback program, and monitor employee survey response metrics.