Gerald Lee Email & Phone Number

Singapore

● Manage and produce regional social media content, improving clickthrough rate and engagement rate by 4X and 3X respectively in 6 months● Develop and manage integrated B2B marketing campaigns across various channels, including digital, email, events, and social media, across the buyer's journey, raising conversion rates by 10% YOY● Pioneered lead generation podcasts, achieving a 20% increase in lead conversion rates● Awarded top performer in the Regional Marketing team for 2023

Singapore

● Implemented nurture flow campaigns for webinars, resulting in 30-40% open rates and 10-15% clickthrough rates, surpassing benchmarks by 2X and 20X respectively● Led a lead generation campaign through email and social media marketing, amassing over 340 submissions amounting to US$90,000 of opportunities● Exceeded email benchmarks by 25% and 30% for open and clickthrough rates respectively with the use of testing and personalization● Assigned as regional brand ambassador● Recognized with the GEM APEC recognition award (Marketing) in Q2 2021

Singapore

● Project lead for a virtual symposium, driving 1700 registrations and generating US$60,000 in opportunities through email and social media marketing● Expanded regional campaign management to the GEM region (APEC, Eastern Europe, MEA)● Provided consultation on campaign design and marketing strategy to GEM Regional Marketing Managers

Singapore

● Improved unique open rates by 20% and reduced bounce rates by 70% through compelling copywriting and effective segmentation● Coordinated cross-platform social media marketing efforts internally● Managed the LINE Official Account for Thailand, enhancing local communications

Singapore

● Served as marketing operations lead, managing CRM and marketing automation systems (Salesforce.com and Eloqua)● Upheld brand CI as branding lead● Led brand rejuvenation project by rebuilding researchbiolabs.com on WIX● Successfully implemented JIRA project management tool for enhanced project coordination● Collaborated cross-functionally to deliver campaigns and marketing plans● Supported communications for commercial partners and expanded portfolio with Thailand entity

Singapore

● Acknowledged with SPOT award for innovation and excellence● Managed events and executed targeted email marketing campaigns, driving lead generation efforts● Provided monthly reports on campaign effectiveness and improvements

Bachelor'S Degree, Marketing

Activities and Societies: L'Oreal BrandStorm Case Competition, Student Exchange Program For over 45 years, NUS Business School has offered.

Exchange Student, Faculty Of Commerce And Accountancy

Chulalongkorn Business School is a leading educational institution that produces the finest quality graduates to contribute to Thailand's.

Diploma In Logistics And Operations Management (Merit), Logistics And Supply Chain Management

Activities and Societies: Track & Field Temasek Polytechnic School of Business believes in adding value to our students' learning.