Director Of Retail Operations
Adventure Aquarium /Herschend Family Entertainment
Responsible for all facets of retail sales and supervision for Adventure Aquarium merchandise division, a property of Herschend Family Entertainment. Supervised a staff of five managers and 40 sales associates in a $5M merchandise division including retail gift shop, souvenir photo imaging, experiential craft kiosks and movie theater.· Grew both gross sales and profit by 3% over prior year for five continuous years with 2018 breaking all time revenue record for property.· Increased lessee operation revenue 50% in two years by negotiating contracts for all third-party vendors providing services.· Monitored revenue, expense and inventory budgets and developed sales and promotional plans as needed to achieve sales and profit goals for these business units.· Oversaw product development and inventory control as well as all merchandising plans for property.