Glenn Simon Email & Phone Number

Amobee is a cloud based (Saas) advertising and Data Management Platform (DMP) that serves mobile operators, publishers, developers and agencies worldwide. It is designed to optimize data from Video, Social and Digital media sources to orchestrate brand experience among customers.Lead the Deal Review team strategy & approval process across Digital, Video & Programmatic campaigns. Pioneered client solutions that grew revenue across all screens to optimize performance.Unified Video & Digital to provide advertisers with advanced data management and media planning capabilities. Built the Ad Sales financial modeling to incorporate individual deal points and assess value proposition.Partnered with the technology product team by recommending design changes to enhance performance. Enhanced process building, with an eye on efficiency, safeguards and continuous improvement.

New York, Us

Built the Ad Sales FP&A budget & forecasting model for executive management totaling $4 Billion. Executed the Business Operations & Sales Planning Roadmap and deliver strategic technological solutions. Lead Ad Sales on Integrated Marketing ideation and monetize branded content solutions to drive synergy. Delivered the Stewardship and Dashboard/Pipeline design with Digital Yield Analytics.Constructed the Inventory Management Rate Cards, National Pricing Models & Integrated Marketing packages. Strategized on Addressable, OTT and digital marketing campaign execution and delivery. Developed a team of highly skilled professionals and drive Ad Sales operational excellence. Champion a culture of excellence.

New York, Us

Maximized operational efficiencies to drive revenue & optimize profitability across the entire BET networks portfolio. Develop and introduce a “Best Practices” operations process for the team to execute. Lead the Planning & Operations team in the testing, research and migration stages of new software systems. Approve all deals to insure both client and company goals are met and the deliverables are attainable. • Developed Planning & Operations revenue forecasting. Champion a client-focused approach with key business partners and internal constituents. Develop a “standard of excellence” mindset within the team and foster an expectation to deliver. Expert at motivating team morale and having them perform at a high level during pressure situations • Strategic business partner to Planning & Operations Leadership, Divisional Finance, Research, Human Resources and Systems for strategic changes or acquisition information and maintain high levels of controllership in the operations process. • Built the Planning & Operations teams in NY, Chicago and Los Angeles offices by providing necessary training for new hires and current employees to insure they execute designated policies and procedures flawlessly. Teach teams to formulate and negotiate client based solutions when necessary. Provide leadership to team on career development and fostering diversity

New York, Ny, Us

Worked directly with Executive Vice President of Ad Sales and the President of Metro Networks on the analysis and development of long-range Planning & Operational forecasts, financial modeling, upfront strategies, market assessments, and strategic partnerships related to new advertising solutions. Provide key analytic and research support and be a thought leader in the company’s continuing reassessment of its operations, growth, investment, product offering and distribution strategies.Lead the re-design of the planning and operations process including the implementation of a new Software system resulting in maximum operating efficiency and becoming a critical component to the company hitting their quarterly and annual goals for the first time in over five years. My strategic focus was to drive revenue in the marketplace, dramatically decrease inefficiency and successfully manage the planning and operations within the company . As a result, the Metro division was purchased by Clear Channel communications. Built and developed the company wide Planning & Operations team. Set the strategic policy with the core focus of generating maximum revenue across the entire Digital, TV and Radio portfolio.

Atlanta, Ga, Us

• Responsible for Strategic direction of Sales Service operation. Increased efficiencies from an operational perspective to elevate the department to a world class Cable TV Network positioned for growth. The core of my focus included Linear and Digital Integration, Inventory Control, Pricing, Sponsorship, Stewardship and Deal Approval. Possess a proven ability to generate fresh ideas and creative solutions that lead to increased revenue.• Liaison with national ad sales senior management on marketplace metrics, setting Upfront and Scatter sales strategy and closely track revenue pacing in the Dealmaker system to insure financial goals are met. • Skilled marketer of all media platforms with the ability to lead all aspects of the department. Responsible for identifying New Business Development clients, create and customize integrated media packages, secure advertiser partnership loyalty and forge strong relationships as the account manager. Viewed as results oriented and decisive leader with strong problem solving skills and mission-critical focus.

Bristol, Ct, Us

• Prepared and present the Upfront/Scatter sales strategy designed to increase market share and deliver multi-million dollar sales growth across integrated platforms including the ESPN/ABC Sports Television Networks, ESPN.com, ESPN Mobile, ESPN Radio and ESPN Magazine. Foster strong working relationships with clients such as: American Express, Sprint, Ford, Daimler Chrysler, Mitsubishi, IBM, Gillette, Burger King, KFC, Taco Bell, Pizza Hut, Nike, Under Armour, Fathead, Mazda, 20th Century Fox and Cisco Systems.• Designed and presented Integrated Sports Marketing proposals and serve as the league contact with the NFL, NBA and NASCAR. Charged with identifying advertisers to partner with in New Business Development resulting in $25 million of incremental revenue for the National Ad Sales division, served as account manager, researched new product launches and company initiatives to drive idea generation, worked across company constituents to construct the presentation, delivered the concept and assisted in the close of business. • Instrumental in re-designing and implementing the department’s sales strategy for the ESPN Outdoors sales staff that led to the group exceeding their financial goal and the company maximizing revenue across Linear, Digital, Print and Radio divisions.