o Set up and managed marketing teams in Malaysia, HongKong, U.S. and India.o Planned and executed localized marketing rollouts for 17 brands across SEA. Including brands Batiste, Olive Young, Aprilskin, Medicube, JMSolution, Godrerj, NeoGen.o Specialised in online marketing campaign launches in Malaysia, Australia, UK, Vietnam and Hong Kong

Key Achievements:o Sales, distribution, marketing and brand activation plans for Molson Coors Group brands Molson, Coors, Carling, Cobra and Blue Moon in Malaysia.o Brand innovation, marketing strategy and analysis for Ramada Group Malaysia.o Product and brand development for New Balance Footwear product in Australia.o Launch and distribution planning for Keep Company in Australia.o Brand development for Rookie Brew Co in Australia.

Key Achievements:o Succesful completion of Selangor and Melaka state governments end-to-end procurement systems.o Lead on AIA insurance Robotic Process Automation project, spanning 4 countries.o Oversaw end to end custom HR software project for Padini Holdings.o Blockchain development project for Tesco Supermarkets.Key Roles:o Staffing – Staff management, planning and training for 40+ inhouse, 80+ external staff.o Project oversight – Meetings with… Show more Key Achievements:o Succesful completion of Selangor and Melaka state governments end-to-end procurement systems.o Lead on AIA insurance Robotic Process Automation project, spanning 4 countries.o Oversaw end to end custom HR software project for Padini Holdings.o Blockchain development project for Tesco Supermarkets.Key Roles:o Staffing – Staff management, planning and training for 40+ inhouse, 80+ external staff.o Project oversight – Meetings with stakeholders, internal project team management.o Sales and Marketing – Overseeing all aspects of Grenapps national and international sales and marketing teams, strategy implementation, campaign oversight and execution.o KPI’s – Setting and managing sales targets, implementing sales strategies and tracking results. Show less

Merck Millapore (Australia) – Finance department restructure.Wilson Offshore (China) – Sales training and marketing stratergy.Grenapps Solutions (Malaysia) – Sales and marketing stratergy, operations.TMH Engineering (Malaysia) – Sales and marketing startergy.Antipodean Coffee (Malaysia) – Head of marketing.

Key Achievements:o Set up sales and distribution framework for New Balance Numeric footwearo Structured licensing agreement to manafacture and distribute Insight Clothing in U.S.o Aquisition of multiple brands for distribution in Australia including Fallen Footwear and Apparel, LRG Lifted Research Group apparel, Official Brand, Destructo Apparel, Zero and Mystery Skateboards.Key Roles:o Sales forcasting – Setting and managing performance targets for national… Show more Key Achievements:o Set up sales and distribution framework for New Balance Numeric footwearo Structured licensing agreement to manafacture and distribute Insight Clothing in U.S.o Aquisition of multiple brands for distribution in Australia including Fallen Footwear and Apparel, LRG Lifted Research Group apparel, Official Brand, Destructo Apparel, Zero and Mystery Skateboards.Key Roles:o Sales forcasting – Setting and managing performance targets for national sales staff.o Pricing/Margins – Setting margins, assessing manafacturing costs, pricing analysis.o Brand acquisition – Sourcing and acquiring brands, attending trade shows. Show less

Key Achievements:o Reduced business overheads by over 60%.o Reduced accounts receivable by over 50% and implemented collections procedures minimising bad debt.Key Roles:o Budget Forcasting – Setting financial targets at national and state levels.o P&L Management – Full responsibility for Australian P&L.o Debt Management – Minimissing and tracking A.R, factoring and loan procurement.

Key Roles:o Staff management – Direct management of 30+ staff, rostering including temp staff.o Daily running of branch – Complaint resolution, problem solving, cash balancing and handling, G.L account balancing.o KPI’s – Setting and managing sales targets, implementing sales strategies and tracking results.

Key Roles:o Staff management – Direct management of 15+ staff, rostering including temp staff.o KPI’s – Setting and managing sales targets, implementing sales strategies and tracking results.o G.L’s – F.X.G.L account clearing for I.F.T’s and F.X accounts.