Selfiie emerged as a byproduct of the Ciitizen divestiture from Invitae.By enabling patients to contribute directly to medical knowledge, we envision revolutionizing healthcare by empowering its very foundation — patients themselves. Our team has an unparalleled track record in every aspect of the company’s business, with decades of company building and multiple successful exits.

Ciitizen is a platform and service free to patients to help them download, control and get more out of their health records. The Ciitizen platform enables patients to find better treatment options for cancer and rare neurological diseases, get matched to clinical trials, and allows them the opportunity to advance the research for cures. In this role I work with HIEs to enable records access for requesting patients from HIEs and their covered entity partners, thereby enabling the HIE and providers in their region to meet HIPAA and 21st Century Cures requirements.

Clinithink is a leading clinical natural language processing (CNLP) vendor, and its technology reads and understands unstructured clinical narrative to provide solutions to health systems and the life science industry. In this role I have worldwide responsibility for the healthcare division, which uses AI and CNLP to provide advanced solutions in revenue cycle and general analytics to hospitals, health systems, health plans, HIEs, as well as channel partners serving those markets.

ClinCapture (formerly Clinovo) provides cloud-based SaaS solutions to the clinical trial industry, with an emphasis on smaller trials that historically have not used an electronic data capture (EDC) solution. As CEO I was responsible for all aspects of the organization, including vision, strategy, revenue generation, operations and fund raising. During my tenure I: Executed the divestiture of our Pharma Staffing division to an international buyer for 4.5X EBITDA, providing key growth capital for our software division; Devised new go-to-market strategy for the software division, establishing a B2B freemium model that successfully captured the emerging low end of the EDC market; Launched new platform and product, including self-service tools for smaller clients to avoid costly service fees to consultants or CROs; Added more than 225 studies since launch in early 2015, with more than 35% of studies upgrading to paid clients and quadrupling monthly software revenue during that period; Raised $1.5M as seed funding from business angels and other investors; Oversaw expansion from one to three U.S. offices in order to handle the exploding growth; Established a board and attracted top industry and business executives as members.

Optum acquired Axolotl in August 2010. SVP role was to design strategies to create new two-sided market model offering a rich ecosystem of tools, applications, platform and infrastructure services, all in the cloud to attract partners on the supply side and physicians, hospitals, health plans and patients on demand side.

I co-founded Axolotl in 1995 and have worked and performed many roles in the organization over the years. As President I guided the corporation from one in rapid growth and expansion into one of profitability. My role reported to Board of Directors and was responsible for all departments within the company, including strategic vision, organizational planning, and daily operations. I also oversaw the acquisition of the company by United Health Group.

In this role I was responsible for all aspects of new revenue generation. The VP of Sales and VP of Marketing were direct reports. Served as member of the company's Executive Committee along with the CEO and CFO.

Responsible for implementation, support, technical operations, HIM consulting and transcription divisions.

Plan feature and function releases according to market and client needs. Conceive, design and maintain software service to enable the safe and secure sharing of patients’ electronic medical records amongst healthcare professionals.

High level platform and systems design work that led to Axolotl's Clinical Messaging solution, including EdgeServers, EMR Lite and the Virtual Health Record.

Mercator made mapping and translation software for EDI and HL7 data. Acquired by Ascential Software, and then by IBM.

TSI Intl made data entry and transaction processing monitoring software for IBM mainframes and personal computers.