Gloria Atherstone

Gloria Atherstone Email and Phone Number

Founder at GatherWine
Gloria Atherstone's Location
San Francisco Bay Area, United States
Gloria Atherstone's Contact Details

Gloria Atherstone work email

Gloria Atherstone personal email

n/a
About Gloria Atherstone

"Sales is about building relationships; it's about caring enough to create value for customers. If you get that part right, the rest is easy.".. unknown My entrepreneurial spirit and tenacious approach to sales, marketing, and business development have allowed me to play a critical role in the success, growth and profitability of several business enterprises including I Do Venues, Atherstone Foods Inc., and Glass Onion Catering and Gourmet Foods. An established professional know to consistently exceed sales goals and customer expectations. My 15+ years experience in the hospitality, wedding and catering industry have developed my skills in both B2C and B2B relationship sales. I have developed and implemented strategic sales and marketing plans which dramatically affect the bottom line. As the owner and director of business development for a major wedding blog, I am accomplished in the creation of inbound marketing campaigns, outside strategic sales programs, social media and SEO focused business blogging.

Gloria Atherstone's Current Company Details

Founder at GatherWine
Gloria Atherstone Work Experience Details
  • Classic Party Rentals
    Business Development Specialist
    Classic Party Rentals Mar 2015 - Jan 2018
    San Francisco Bay Area/ Napa
    The nation's largest special event, tenting and event rental company, providing an innovative approach to event design, production, and management. *Booked over 800,000 dollars in tenting, lighting and rental furnishings in the first 180 days of employment*Maintain a client base of over 1,200,000 in rental revenue*Revived relationships with premier San Francisco-based wedding designers, planners, and catering companies*Initiated campaign to increase annual revenue from “down traders” and flat clients*Increased individual client base by 30% from aggressive prospecting *Established a reputation for creative solutions and on trend design *Strong knowledge of structure, logistics, and overall event management
  • Rebecca Jean Catering
    Director Of Sales And Marketing -Consultant
    Rebecca Jean Catering Aug 2014 - Dec 2015
    San Francisco Bay Area
    A pioneer in the “Food Tech” industry, RJC provides corporate dining solutions and event catering to San Francisco most innovative tech companies. * Improved close ratio of inside sales team from 25% to 40% in two months* Developed a strategic sales system focused on turning opportunities to revenue* Implementation of Prosperworks as company wide CRM * Effectively recruited, trained and managed sales, account managers, social media and branding team* Developed job descriptions, hiring standards and performance "Benchmarks" for sales team* Initiated metrics to establish benchmarks for sales prospecting * Designed marketing collateral and sales deck for corporate dining services*Initiated use of ASANA and 15five.com, resulting in better overall communication and project tracking
  • I Do Venues
    Director Of Business Development/ Owner
    I Do Venues Nov 2011 - Jan 2014
    San Francisco Bay Area
    The I Do Venues blog was established as a wedding venue resource for today's busy bride-to-be. I Do Venues offers more visual inspiration than a typical Wedding Directory, it is an on-line visual gallery allowing brides to experience each wedding venue showcased with different themes, decor, color pallets and budgets. As Director of Business Development I worked with back end programmers and graphic artists to determine the look, feel and functionality of the site. After a successfully launching the site, I focused on developing a strategic sales and marketing plan that would maximize the blogs multiple revenue streams. I provided on going support and was responsible to ensure the activities of the editorial PR, social media and sales staff provided a cohesive branding message. *Achieved page one Google rankings organically *Reached 1 million readers with in eight months *Developed over 20,000 followers on social media*Designed and Launched an iPhone App*Published an e mag
  • Glass Onion Catering / Atherstone Foods Inc.
    Business Development And Director Of Innovation/ Owner
    Glass Onion Catering / Atherstone Foods Inc. Jan 1997 - Jan 2012
    Pt. Richmond Ca
    A gourmet food manufacturing and full service event company specializing in providing upscale natural, sustainable healthy meal choices. Personally responsible for business development activities resulting in 30% growth year over year. From start up to present day achieved seventeen million dollars in annual sales. • Provided catering, event planning, event management and business development services * Effectively recruited and managed a team of seven event professionals and thirty freelancers • Developed relationships resulting in the exclusive management of several event venues• Created and managed scalable operational procedures while maintaining annual growth. • Established a manufacturing division providing fresh gourmet “grab and go” products * Built relationships with buyers at major retails stores- resulting in distribution to over 300 locations • Project Manager for the purchase and building out of a 45,000 sq. ft. food manufacturing facility.* Developed a comprehensive product line that includes: salads, sandwiches, wraps and dressings * Established company as one of the largest Northern California private label food manufacturers * Recruited HR, QA and operations staff to successfully manage growth

Gloria Atherstone Skills

Event Planning Event Management Wedding Planning Marketing Strategy Corporate Events Customer Relations Catering Sales Direct Sales Social Media Communications Blogging Customer Retention Blog Marketing Public Relations Social Media Venue Management Product Innovation Social Media Blogging Food Manufacturing Food Safety Food Marketing Photography Social Media Marketing Marketing Social Networking Advertising Graphic Design Photoshop Seo Writing Expert Communicator Event Production Special Events Production Wordpress Sales Management Inbound Marketing Inbound Lead Generation Hospitality Weddings Trade Shows Entertainment

Gloria Atherstone Education Details

Frequently Asked Questions about Gloria Atherstone

What is Gloria Atherstone's role at the current company?

Gloria Atherstone's current role is Founder at GatherWine.

What is Gloria Atherstone's email address?

Gloria Atherstone's email address is gl****@****ues.com

What is Gloria Atherstone's direct phone number?

Gloria Atherstone's direct phone number is +141542*****

What schools did Gloria Atherstone attend?

Gloria Atherstone attended University Of California, Los Angeles, Uc Berkeley Extension.

What are some of Gloria Atherstone's interests?

Gloria Atherstone has interest in Social Services, Children, Arts And Culture.

What skills is Gloria Atherstone known for?

Gloria Atherstone has skills like Event Planning, Event Management, Wedding Planning, Marketing Strategy, Corporate Events, Customer Relations, Catering Sales, Direct Sales, Social Media Communications, Blogging, Customer Retention, Blog Marketing.

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