Gloria Goldstein Email & Phone Number

London, Gb

London, England, United Kingdom

Prominate is a global promotional program specialist who creates innovative promotional experiences for brands and their customers. Prominate work with the world's best brands, successfully increasing brand awareness, brand loyalty and delivering ROI.

London, United Kingdom

Marketing consultancy helping brands and retail teams improve commercial results through clear brand positioning, defining and delivering robust marketing strategy and creative plans across all channels. Projects included building a new business development strategy for a global retail innovation agency and a marketing strategy and communication plan for a SaaS internet filter

International not-for-profit, building a fairer society through enriched educational programmes. Annual fundraising >£12m• Member of the Senior Leadership team responsible for delivering the 2017- 2020 Marketing Plan• Led the restructuring of the marketing and communications functions to deliver cost savings and efficiencies • Created and drove a brand marketing audit, resulting in greater market understanding and a redefined brand proposition• Delivered an updated brand identity plus a fundraising and awareness campaign • Initiated improved vendor negotiations with a saving of +5% • Responsible for day-to-day operations including crisis management and reputation management

Interim Marketing Director, Dune London Omni-channel retailer with solus stores, concessions and franchises in 12 markets. Annual sales +£250m• Formulated the international strategic brand and retail marketing plan • Developed, delivered and performance managed the SS17 and AW17 £2m multi-platform brand campaigns. Achieved 5.2% sales growth and an increase of 0.2% of the branded footwear market• Restructured the global marketing team to deliver greater efficiencies and enhance skills • Introduced a group-wide approach across buying and merchandising, display, ecommerce, digital plus UK retail and international teams to share marketing information to strengthen communication and collectively identify business opportunities• Responsible for day-to-day marketing operations: - managed brand guardianship and tactical commercial opportunities across UK stores, concessions, international franchises and retail property locations - identified and delivered commercial opportunities with internal partners and external stakeholders

London, United Kingdom

• Established an internal marketing consultancy to develop consumer brand propositions across Pentland's portfolio. Insourcing strategic marketing and brand communications plus introducing a marketing supplier programme achieved annual savings of £5m. Accountable for 45 employees across Europe and Asia.• Evolved talent and capabilities standards across Pentland's marketing function by deploying marketing models, evolving technologies, partner network, workshops and conferences to advance skills and foster knowledge transfer.• Overhauled Pentland’s creative offering and built an in-house creative agency. 25 brand specialists delivering iconic through-the-line campaigns to raise consumer awareness and advocacy. • Defined an insight structure and team to provide impactful actionable market and consumer data. Introduced a uniformed standard. Built and embedded new consumer segmentation strategies to drive go-to-market plans with 360 degree toolkits with glocal activation.• Instigated the Pentland Creative Graduate Programme delivering entry level designers to brands; 60 entry-level designers in 10 years. Responsible for collaborating with leading global universities to bring fresh ideas to the business. • Established an in-house ecommerce photographic and videography studio, resulting in an annual overhead reduction of £300k. • 2014 winner of the CIPD, Best Employee Engagement Initiative delivered by a newly formed Business Communications team focused on employee alignment.• Jointly spearheaded a review on ecommerce and obtained investment to roll-out the first fully integrated Pentland ecommerce solution for Pentland’s owned brands. Coordinated a managed services team to support post launch and evolve the digital experience. • Directed a team of creatives and procurement specialists with a £2m fit-out budget to deliver a unique and eclectic interior for the Pentland HQ. Awarded British Council of Offices, 2003 Best Corporate Workplace award.

London, United Kingdom

• Seconded to underperforming brands to review, identify and resolve issues to drive long-term sustainable value. Projects included organisational marketing design, strategic plan reviews and improving marketing plan execution.• Delivered increased client/creative efficiencies by recruiting specialists in resourcing, account management and trafficking to drive the pipeline and flow of work between clients, creatives and brands. Achieved 20% improvement in service levels and 10% cost reduction.• Created an in-house Press Office to generate word-of-mouth for Pentland’s fashion and sports products. Delivered a Pentland Press Day in partnership with BMW marking the launch of a new 5 Series. Attended by 250 journalists from broadsheets, tabloids and sports, fashion and lifestyle publications. Achieved 15% increase of column inches.• Presented Pentland’s portfolio of brands to commercial partners and employees by creating a 20,000sq ft flagship store in the London HQ exhibiting the most innovative and best-selling products. A functional yet theatrical space created to accommodate 14 individual brands. In 2013, the flagship was updated and digital technologies incorporated into the physical space.• Delivered the off-poolside experiential and hospitality package for Speedo at the 1996 Atlanta Olympics. Equipped the Speedo House to function as the headquarters for Speedo, an international press centre, a meeting place for officials from the sporting goods industry and a calm sanctuary for competing athletes. The Speedo House also accommodated 20 overnight guests for the duration of the Games.

London, United Kingdom

• Managed the day-to-day trade and consumer marketing activity of Pony and Ellesse sportswear and Fischer tennis equipment. Directed the agency relationship to deliver on brand creative assets, on time and to budget.• Delivered the Pentland global exhibition calendar for Europe and the USA. Planned and developed the first collective Pentland exhibition spaces at ISPO Munich and SuperShow Atlanta. • Implemented partnership marketing activities to deliver strong brand narrative with leading lifestyle publications.