Gloria Lee Email & Phone Number

Mountain View, Ca, Us

Los Angeles, Ca, Us

Managed global business development efforts for GrayMeta’s suite of products (Curio – Artificial Intelligence / Machine Learning powered intelligent metadata platform, SAMMA – video digitization technology, and Iris – content QC tool). • Influenced decisions at the C-level and executive level by weaving technology expertise with broad business acumen. Collaborated with business and technology executives to build business case for new technology. • Closed $650K of deals across 6 customers (Boston Celtics, CBS News, Discovery, Major League Fishing, PBS, and USC) in 1 year. Spearheaded GrayMeta’s first AI / ML product sales to global sports and media companies. • Identified additional new product revenue stream, resulting in 100% YoY increase in next generation SAMMA sales. Managed product launch and marketing efforts with leadership team, product team, and sales engineering.• Collaborated with GrayMeta's cloud partners (Amazon Web Services, Google, and Microsoft) to drive sales.

New York, Ny, Us

Led US business development efforts for Endeavor Streaming (formerly NeuLion) – an OTT digital video solution provider. Regional responsibilities increased 50% based on strong lead generation skills and extensive media industry network.• Managed all aspects of deal life cycle including deal structuring and negotiation for potential clients with wide range of technology (live, VOD, 4K, AR, VR) and business (subscription, transactional, PPV, authenticated, ad supported, vMVPD) needs.• Partnered with C-level, sales engineering, and product development to drive business and technical deal terms.

New York, Ny, Us

Managed development, marketing, and distribution of Hess Corporation’s first worldwide interactive digital learning initiative. Hired initially for US launch. Retained for global launch as a result of successful US launch.• Led 40-person global cross-functional team (including Technology, Marketing, Creative, Legal, Human Resources, Country Managers, and external vendors) to develop and promote training.• Built a network of partners to deploy training to 2,770+ employees and contractors in 13 countries and 8 languages. Successful deployment of learning initiative resulted in additional consulting opportunities.

Los Angeles, California, Us

Provided strategic guidance and support to global digital and TV sales teams in distributing Miramax film library. Played key role in execution of company’s largest international digital deal for fiscal year 2013.• Contributed to all aspects of deal life cycle including deal structuring and negotiation for top clients (Netflix, Hulu, Amazon) in major global territories (Latin America, Western Europe, Asia, North America).• Collaborated with internal stakeholders to identify digital revenue opportunities for ancillary content. Determined monetization strategy for Miramax Facebook presence (50M Facebook users across 115 Facebook fan pages).

Century City, Ca, Ca, Us

Led strategic analyses and market research for the Fox Networks portfolio (35 TV channels and online assets). Served as a source of insight for Fox Networks and News Corporation on critical issues in pay TV and digital industries.• Analyzed subscriber, revenue, and viewing patterns to identify key industry trends. Analysis used by Fox Networks executive team for MVPD negotiations.• Built frameworks for strategic plans and new business opportunity assessment (Fox Sports 1, Fox Sports 2, FXX) by analyzing subscriber projections for the multichannel industry.• Authored ~30 executive reports that assessed performance metrics for Fox Networks’ distribution partners, and evaluated the OTT landscape and its potential impact to pay TV model. • Managed 10-person team of in-house and external staff in the development of Fox Networks’ first assessment of the digital marketplace. Research used by News Corporation leadership to determine company’s digital strategy.

Us

Conducted research and analysis to form national strategy for Corporation for Public Broadcasting.• Evaluated industry trends, conducted competitive landscape assessment, and interviewed public media industry experts. Presented findings to Media Technologies and Strategy Department executive team.

Jersey City, Nj, Us

Advised clients on strategy and operations for new technology implementations. • Assisted Rodale with global launch of new digital asset management system that digitized book publishing process. Created training materials for ~400 US users. Hand-picked for project based on publishing industry experience.

Dublin 2, Ie

Provided clients with strategic and operational guidance for new technology launches. Select project experience listed.• Supported NBC with launch of a new content management system that standardized national content management approach for its US affiliates. Developed training materials for ~40 content managers from 13 TV stations.• Advised Verizon in executing its US wireless data market entry strategy with launch of new wireless data product. Created sales toolkit that included offering overview, sales, and post-sales messages / processes for ~600 sales reps.• Conducted research and analysis to form Accenture’s New York media and entertainment market entry strategy. Presented to Accenture’s senior executives to equip them with tools to enter new market.

Mba

Mpa

Ba, Urban Studies

Education record