Gregory Allan Email & Phone Number

France

Creemore, Ontario, Canada

• Conceptualize and edit video content for use in events, newsletters, the website, and social media.
• Work with the communications team to deliver video and animated content with the goal of updating current donors and gaining new donors
• Create original illustrations to teach water science concepts to program participants and school aged youth.
• Produce donor stewardship virtual events
• Develop and maintain an SEO and Google Ads strategy to improve site visibility and conversions

Sydney, Australia

Working with a variety of clients, from an app start-up to Australia's largest property group, to deliver logo designs, short films and video work, audio, web banners, icons, social media content, and motion graphics.

Sydney, Australia

• Designed banner graphics for retail store pages and home pages
• Designed the navigation for the launch of the new website
• Built vector icons for use in internal and external documents and websites
• Designed graphics for social media use and contests during the Christmas and Back to School campaigns
• Edited and retouched images for online use
• Updated website components using SiteCore CMS software

Sydney, Australia

• Wrote product descriptions for Harvey Norman and Domayne collections
• Audited and wrote descriptions for Domayne greenery
• Researched current trends in the interior design and greenery industries
• Edited previous copy found on the Harvey Norman and Domayne websites

Sydney, Australia

• Design and manage EDM's, including analytical reports to increase reach, open, and click rates
• Write blog posts and manage SEO to drive traffic to the website and through social media campaigns
• Created company style guide
• Various work on the creation of a new website

• Assistant to Professor Jay Wong for Design and Layout in the school of graphic communications management.Duties include:
• Teaching advanced Adobe Illustrator techniques in lab
• Marking student assignments and tests
• Conducting consultations with students
• Supervising lab time

Universal Music Canada

• Developed original content for web banners and online advertisements while maintaining artists brand identity and that of Universal Music
• Designed websites for artists and internal websites for Universal Music Canada
• Created images and video for the social media of Universal Music as well as individual artists
• Published blog content for the Universal Music Canada blog

Toronto, Canada Area

• Worked alongside the C.E.O. to develop a branding strategy and brand identity guidelines.
• Conceptualized, directed and generated content for social media campaigns.
• Consulted with the design and content of the website.

Ryerson University

• Mass Exodus is the largest student-run fashion show in the world. It is a platform to showcase the 4th year fashion students work. My job duties on the committee include:
• Working with a team of six to plan photo shoots, promotional videos and social media campaigns for the largest student-run fashion show in the world
• Created a brand new website design with the goal to increase ease of functionality and volume of online ticket purchases

Ryerson School Of Fashion

• Co-author of An Investigation Of Consumer Perception Toward Online Shopping For Footwear Design Using Eye-Tracking Technology
• Accepted into the 2016 Global Marketing Conference at Hong Kong
• Conducted interviews with university students regarding their e-shopping experience, transcribed the audio files and compiled and analyzed the data

Creative Industries, Bachelor Of Arts

The four year hybrid undergraduate program covered graphic design and digital media. It also focused on digital communications and.

Commercial Pilot Diploma, Aeronautics/Aviation/Aerospace Science And Technology, General

Twelve month commercial pilot diploma program in Collingwood, Ontario. Trained on DA40 and DA42 aircrafts with G1000 avionics suite..