Proven marketing leader with over 20 years of B2B marketing experience and a passion for strategic thinking and creative communication. Serve on the company’s leadership team leading all aspects of marketing to contribute to double digit growth rates year after year during my tenure.• As a member of the company’s leadership team, collaborate with other leaders to support the development and execution of company strategy and tactics.• Strategically position products and global marketing campaigns to become the number one market share leader in the category.• Conduct company brand projects to strengthen positioning and enhance competitive advantage.• Research, develop strategies and enter global markets to grow the business.• Provide servant leadership and development to all marketing employees.• Lead, manage and collaborate on cross-functional teams to successfully complete strategic initiatives, drive new product development and conduct product launches.• Develop and enhance the company’s business development model detailing top, middle and bottom of funnel activities to aid in sales growth and support it with a lead generation, handling, and nurturing strategies using marketing tools and automation.• Lead all aspects of developing and executing iconic trade shows, marketing collateral, and customer events to enhance the brand and strengthen customer relationships.• Lead comprehensive website development projects and content strategy to drive traffic and engagement.