Geraldine Mae Cueva
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Geraldine Mae Cueva Email & Phone Number

Merchant turned Marketer, Sales Leader in Retail Partnerships, Podcast Host, & Cannabis Culture Crusader at Art & Times of Chill
Location: Los Angeles Metropolitan Area, United States, United States 25 work roles 2 schools
1 phone found area 917 LinkedIn matched
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Role
Merchant turned Marketer, Sales Leader in Retail Partnerships, Podcast Host, & Cannabis Culture Crusader
Location
Los Angeles Metropolitan Area, United States, United States

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Geraldine Mae Cueva is listed as Merchant turned Marketer, Sales Leader in Retail Partnerships, Podcast Host, & Cannabis Culture Crusader at Art & Times of Chill, based in Los Angeles Metropolitan Area, United States, United States. AeroLeads shows phone signal with area code 917 and a matched LinkedIn profile for Geraldine Mae Cueva.

Geraldine Mae Cueva previously worked as Founder at Art & Times Of Chill and Director of Partnerships at On The Revel. Geraldine Mae Cueva holds Bachelor'S Degree, Fashion Merchandising Management from Fashion Institute Of Technology.

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Art & Times of Chill

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About Geraldine Mae Cueva

A seasoned Merchant-turned-Marketer with 15+ years of experience building retail businesses from the ground up. With an entrepreneurial spirit and a positive attitude, Geraldine finds great product, creates collaborative platforms, and cultivates authentic relationships from fashion-tech, music, and the cannabis industry.-- After nearly a decade in fashion-tech startups in NYC, I moved out west to learn more about the regulated cannabis market in California. I shifted towards consulting, betting on my experience from the fast-paced start-up culture of NYC, and created my own collaborative platform, Art & Times of Chill. With my curation for products and love for retail, I've since defined my offerings to include community engagement strategy and sales/retail partnership management which includes brand education/training.As a consultant, I create and execute strategies for building sustainable and engaged niche communities in art/design, music, and alternative plant medicine. With my network spanning coast to coast, I collaborate with leaders and creators on marketing activations, content campaigns, and new experiences.As a sales lead and head of retail partnerships, I manage buyer relationships with 50+ active retailers for 10+ brands across e-commerce, specialty boutique, natural grocery chain, and legal dispensary in the USA. Together, we lead the conversation around the ease of plant integration into the home, the body, and overall "chill" (positive well-being). Current brand partners as of Jan 2023 include:CBD/Botanical Focused: Barbari, XULA, Kiskanu, Khuenphu, Sway CBDSmokewear/Home Accessories: 024, House of Puff, Session, Stonedware CompanyKitchen/Home: SqwishfulMindfulness: Her WhyBrooklyn-born and a 2nd generation Filipino-American, I enjoy diversifying my creative output. As a content creator/podcaster and a self-proclaimed chillanthropist, I am passionate about conversations surrounding how communities #makechill (manage positive well-being). I amplify Filipina leaders across the globe through an IG Live series derived from my podcast, Amplify Your Chill, called 'Pinay Fresh,' where we explore how our culture impacts the way we chill.I also contribute to multiple online to offline communities that are based on my interests in music (@kaskadekonnect), accountable weed culture (@sesh.ins), & flowers (@menwiththeirflowers).If you'd like to connect about becoming a brand partner to the showroom or are in need of community engagement strategy for your brand, product, or platform, please don't hesitate to reach out. - GMC

Listed skills include Fashion, E Commerce, Retail, Creative Direction, and 15 others.

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Art & Times of Chill
Art & Times Of Chill
Merchant turned Marketer, Sales Leader in Retail Partnerships, Podcast Host, & Cannabis Culture Crusader
AeroLeads page
25 roles · 22 years

Geraldine Mae Cueva work experience

A career timeline built from the work history available for this profile.

Founder

Current

Los Angeles, CA, US

I am the founder and principal strategist for Art & Times of Chill, a marketing consulting and sales platform focused on community engagement and retail partnerships for plant-powered brands. I believe cultivating authentic relationships with customers, fans, and beloved communities is the channel to building trust and loyalty and generating conversion to.

2015 - Present ~11 yrs 5 mos

Director Of Partnerships

Current

New York, US

Supporting OTR's 2024 initiatives and partnerships

Jan 2024 - Present

Engagement Strategist

New York, US

- Built the content and community engagement strategy with the Head of Community- Managed social media across Instagram, LinkedIn, Twitter channels- Launched ongoing weekly programming for watch party of Revelry (conference) content via online platform, Dope People- Provided insight, feedback, and opportunities on marketing strategy, content.

Nov 2022 - Feb 2024

Retail Partnerships Manager

Current

Portland, OR, US

- Manage retail partnerships with 50+ specialty boutiques, dispensaries, and online stores- Provide team with sales strategy and wholesale management- Cultivate relationships with retail partners and store teams by providing brand education and training

Sep 2020 - Present

Head Of Retail Partnerships

Current

Federal District, MX

- Manage retail partnerships for 25+ specialty boutiques, CBD-focused retailers, dispensaries, and online stores- Provide team with sales strategy and wholesale management- Cultivate relationships with retail partners and store teams by providing brand education and training- Cultivate relationships with Erewhon's store teams across 8 locations in Los.

Jun 2021 - Present

Director Of Retail Partnerships

Current

New York, NY, US

- Manage retail partnerships for 20+ specialty boutiques, dispensaries, and online stores- Provide team with sales strategy and wholesale management- Cultivate relationships with retail partners and store teams by providing brand education and training

Feb 2022 - Present

Retail Partnerships Manager

Current

San Francisco, California, US

- Manage retail partnerships for 10+ specialty boutiques, dispensaries, and online stores- Provide team with sales strategy and wholesale management- Cultivate relationships with retail partners

Feb 2022 - Present

Retail Partnerships Manager

Current

New York, NY, US

- Manage retail partnerships for 5+ specialty boutiques, dispensaries, and online stores- Provide team with sales strategy and wholesale management

Dec 2021 - Present

Retail Partnerships Manager

Current

New York, New York, US

- Manage retail partnerships for 5+ specialty boutiques, independent grocery, and online stores- Provide team with sales strategy and wholesale management

Dec 2021 - Present

Community Engagement Manager

- Identified community roles and super users- Created strategic marketing campaigns and engagement opportunities to amplify community leaders and community members, such as:Ardent Halloweed (Oct 2020), 12 Days of Ardent Education (Dec 2020); Lunar New Year (Feb 2021), Bhang Holi with Yogi Maharaj (March 2021), Virtual 420 Party (April 2021), Mother's Day.

Sep 2020 - Jul 2021

Head Of Content & Engagement

Denver, Colorado, US

Jan 2020 - Apr 2020

Content + Partnerships Manager

Denver, Colorado, US

Manage community of affiliate partners + content for LEVO Oil, as well as, offline events and demos.

Dec 2017 - Jan 2020

Brand Director

Kiskanu Cannabis

Led all brand direction and marketing-related strategy, including event activations, partnerships, and educational training. Worked directly with founders and in the field cultivating both consumer community and industry relationships in stores (CBD) and dispensaries (THC).Landed brand in strategic partnerships with CBD Beauty Corner at Saks Fifth Avenue.

Nov 2017 - Mar 2020

Community Strategist

Kaskade Music

Managed our team of Reps nationwide who create new and meaningful experiences that promote Kaskade’s music, message, and brand.Originally founded by the late, Colleen Burns, Kaskade Konnect is a community driven by fans, for fans. With consistent story-telling, engaging experiences, and special moments shared with the artist himself, Konnect is a thriving.

Jul 2017 - Jan 2020

Buyer

Brooklyn, New York, US

- Launched in a drop-ship capacity with zero ownership of inventory within 12 weeks.- Added value to MR platform through select curation and brand recruitment of American-made products across men, women, and home.

May 2015 - Oct 2015

Operations Specialist

Cupertino, California, US

After taking some time off after my departure from Bonobos, I chose to pursue an Ops role with Apple retail at their Grand Central flagship. I'd always been curious about working for their organization considering the volume in traffic and brand loyalty. It was a very insightful experience mirroring the earlier days in my fashion tech-startup roles. The.

Dec 2014 - Jul 2015

Guideshop Product Coordinator

New York, NY, US

- Allocated new products monthly to align online & store channel- Compiled vital information from Corporate to communicate to stores in weekly newsletter called “Monkey Business”- Implemented new inventory management process to account for markdowns & old product- Partnered with Merchandising/Planning team during seasonal store product investment review.

2012 - 2014 ~2 yrs

Assistant Buyer

NYC, NY, US

Inc. Magazine's Fastest Growing Private Company in 2011- Achieved 33% increase in sales volume in Outerwear category, driving a total $8M season in ’11 exceeding margin plans- Assisted in growing Swimwear category by increasing number of new vendors by 53% and sales volume by 72% in ‘11- Launched first Special Sizes shop in Nov ’10, offering an updated.

Mar 2010 - Jul 2012

Merchandising Assistant

NYC, NY, US

Inc. Magazine's Fastest Growing Private Company in 2011- Coordinated sample receipt with vendors to meet in-house shoot deadlines - Created reporting templates used across departments to analyze selling by event/brand/style- Launched studio transition from still-life to model shoots with Merchandising Director in June ‘09

Jun 2009 - Mar 2010

Merchandising/Buying Intern

NYC, NY, US

- Prepared reports for weekly Merchant meeting with acting Chief Merchant Officer and CEO- Assisted Merchant team in drafting purchase orders and organizing shoot samples- Compiled competitor research to understand product value for determining ideeli retails

Jan 2009 - Jun 2009

Sales Advisor

London, GB

Hired as part of initial team to open first TopShop/TopMan retailer in the United States, based in New York, NY.

Jan 2009 - May 2009

Showroom Sales Assistant

Susana Monaco, Inc.

- Assisted Northeast and International sales executives in facilitating all office and selling tasks, including promotion to current and prospective retailers- Cultivated stronger communication and relationships with active accounts- Managed and distributed all Northeast, Southeast, Southwest and West Coast showroom samples every season

2006 - 2008 ~2 yrs

Sales

New York, US

Seasonal opportunity to gain experience working with an internationally known brand that was the official sponsor of the U.S. Open. The Ralph Lauren store was positioned appropriately at the USTA Billie Jean King National Tennis Center offering tennis inspired sportswear and goods that stayed true to its brand aesthetic.

2007 - 2007

Inventory Manager

Nirvana Traders, Inc.
  • Managed and allocated inventory for 3 retail locations: Westfield, Red Bank and Long Branch, NJ
  • Corresponded with vendors to facilitate communication line between head buyers/owners
  • Launched key lifestyle contemporary brands such as Juicy Couture, Diesel, and Miss Sixty, as well as, premium denim brands such as Citizens of Humanity, Seven for All Mankind, and True Religion
  • Created all purchase orders and maintained organization of files for efficient use
2004 - 2006 ~2 yrs

Sales Associate

San Francisco, CA, US

My beginnings in retail began here while in Nursing school at Rutgers College. What was originally meant to be a part-time job, soon became a hobby and a newfound enjoyment for selling mass produced fashion product. This was ultimately the stepping stone for my career change.

2004 - 2004
2 education records

Geraldine Mae Cueva education

Bachelor'S Degree, Fashion Merchandising Management

Fashion Institute Of Technology

Nursing

Rutgers University
FAQ

Frequently asked questions about Geraldine Mae Cueva

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What company does Geraldine Mae Cueva work for?

Geraldine Mae Cueva works for Art & Times of Chill.

What is Geraldine Mae Cueva's role at Art & Times of Chill?

Geraldine Mae Cueva is listed as Merchant turned Marketer, Sales Leader in Retail Partnerships, Podcast Host, & Cannabis Culture Crusader at Art & Times of Chill.

What is Geraldine Mae Cueva's phone number?

AeroLeads has found 1 phone signal(s) with area code 917 for Geraldine Mae Cueva at Art & Times of Chill.

Where is Geraldine Mae Cueva based?

Geraldine Mae Cueva is based in Los Angeles Metropolitan Area, United States, United States while working with Art & Times of Chill.

What companies has Geraldine Mae Cueva worked for?

Geraldine Mae Cueva has worked for Art & Times Of Chill, On The Revel, Barbari, Xula Herbs, and House Of Puff Inc..

How can I contact Geraldine Mae Cueva?

You can use AeroLeads to view verified contact signals for Geraldine Mae Cueva at Art & Times of Chill, including work email, phone, and LinkedIn data when available.

What schools did Geraldine Mae Cueva attend?

Geraldine Mae Cueva holds Bachelor'S Degree, Fashion Merchandising Management from Fashion Institute Of Technology.

What skills is Geraldine Mae Cueva known for?

Geraldine Mae Cueva is listed with skills including Fashion, E Commerce, Retail, Creative Direction, Social Media, Blogging, Marketing, and Styling.

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