Senior Product Designer
Current
Nov 2024 - Present
AeroLeads people directory · profile
Gustavo Felipe Email & Phone Number
Product Designer | UX/UI Designer | Visual Designer
at
Zello Tecnologia
LinkedIn matched
✓ Verified July 2026
3 data sources
Profile completeness 100%
Current company
Role
Product Designer | UX/UI Designer | Visual Designer
Location
Brasília, Federal District, Brazil
Who is Gustavo Felipe? Overview
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Quick answer
Gustavo Felipe is listed as Product Designer | UX/UI Designer | Visual Designer at Zello Tecnologia, based in Brasília, Federal District, Brazil. AeroLeads shows a matched LinkedIn profile for Gustavo Felipe.
Gustavo Felipe previously worked as Senior Product Designer at Zello Tecnologia and Senior product designer at Ribon App. Gustavo Felipe holds Specialization, Ux/Ui Design, Course: User Experience Design And Beyond from Puc-Rs.
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Zello Tecnologia
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Profile bio
About Gustavo Felipe
Hey 👋 I'm a product designer with +8 years of experience designing complex digital solutions from early stage product discovery to final stage UX/UI high-quality deliveries for both web and mobile devices.I have deep experience with UX research, usability testing, design thinking, low to high fidelity UI prototyping, quantitative and qualitative data analysis, motion graphics and branding.I really enjoy collaborating with cross-functional teams, mentoring other designers, leading design sprints and workshops, improving product and business strategies, creating design ops tactics and engaging in design critiques and tech reviews.Between the projects I worked in, I designed the UX/UI of access control systems for the banking industry, running on production for +4,000 branches throughout the country. Created design solutions to address high-level security demands, with intuitive user experience and beautiful interfaces.I had the opportunity to improve the long-term monthly retention rate of +60,000 users of a B2B2C product from a Third Sector and Wellness Industry start-up. In this same position, I increased their donation platform's CTA clickthrough rate by 100% and doubled the native app's monthly downloads by successfully creating growth hacking experiments focused on user acquisition strategies.I led the recreation of a design system to improve the design team's workflow efficiency and align the product's visuals to the company's rebranded style guide. Between my responsibilities in this project, I ensured the design system's documentation, foundational guidelines, style guide and component maintenance.
Listed skills include Design, Game Design, Adobe Illustrator, Graphic Design, and 12 others.
Current workplace
Gustavo Felipe's current company
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5 roles
Gustavo Felipe work experience
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Senior Product Designer
- Leading the design of high-complexity web and mobile features from product discovery to high-quality UX/UI deliveries.- Collaborating remotely with engineers, product managers, sales people, marketers and other designers to ensure successful solution strategies.- Restructuring the product's strategy to better fit a B2B2C business model.- Articulating design sprints, design workshops and technical reviews with developers to ensure the product's quality and efficient feature delivery.- Spearheading the complete overhauling of the existing design system to create a more useful and better structured system and style guide in Figma.- Interviewing users to gather core business and product information during UX researches, JTBD researches and product discovery phase.- Analysing quantitative and qualitative user data to iterate and improve core product features.- Restructuring the product roadmap and feature delivery schedule together with de development and design team;- Prototyping and user testing UI alternatives and user flows to validate design and product hypotheses before creating high-fidelity layouts;- Creating motion graphics in Adobe After Effects and Lottie; - Doubling the number of monthly downloads by implementing successful growth hacking strategies.- Increasing the long-term user retention by designing a improved version of the native app's donation flow.
Aug 2018 - Oct 2024
Product Designer
- Fronting the design of two proprietary software solutions for a major Brazilian bank, focusing on addressing critical customer problems.- Collaborating with cross-functional teams to create intuitive and visually appealing desktop features.- Conducting rigorous user testing and design reviews with the team to foster strong stakeholder relationships and validate product hypotheses.- Continuously iterated on design solutions to enhance usability, always ensuring timely delivery and alignment with the overall product vision.
Mar 2017 - Dec 2018
Designer & Founder
- Leading UX/UI design projects for video surveillance and access control softwares, from initial concept to final product launch.- Collaborating with cross-functional teams, including developers, sales, and customer success, to deliver innovative user interfaces.- Expanding design responsibilities to encompass branding and product encasing design, overseeing 3D printing and metalwork processes.
May 2015 - Dec 2017
Graphic/Ui Designer
Madeapp
I had the opportunity to work on game development as an illustrator and designer. I was responsible for designing concept arts of creative and unusual racing cars for a racing game, for the branding of the game and for the user interface and its experience.
Oct 2014 - Jul 2015
3 education records
Gustavo Felipe education
Specialization, Ux/Ui Design, Course: User Experience Design And Beyond
Graduate, Bachelor'S Degree, Design
Foreign Language Certificate, English, Fluency On Speaking, Writting And Reading.
Cooplem Idiomas
FAQ
Frequently asked questions about Gustavo Felipe
Quick answers generated from the profile data available on this page.
What company does Gustavo Felipe work for?
Gustavo Felipe works for Zello Tecnologia.
What is Gustavo Felipe's role at Zello Tecnologia?
Gustavo Felipe is listed as Product Designer | UX/UI Designer | Visual Designer at Zello Tecnologia.
Where is Gustavo Felipe based?
Gustavo Felipe is based in Brasília, Federal District, Brazil while working with Zello Tecnologia.
What companies has Gustavo Felipe worked for?
Gustavo Felipe has worked for Zello Tecnologia, Ribon App, Globalweb Corp, Akuntsu Technologies, and Madeapp.
How can I contact Gustavo Felipe?
You can use AeroLeads to view verified contact signals for Gustavo Felipe at Zello Tecnologia, including work email, phone, and LinkedIn data when available.
What schools did Gustavo Felipe attend?
Gustavo Felipe holds Specialization, Ux/Ui Design, Course: User Experience Design And Beyond from Puc-Rs.
What skills is Gustavo Felipe known for?
Gustavo Felipe is listed with skills including Design, Game Design, Adobe Illustrator, Graphic Design, Product Design, Modelagem 3D, Adobe Photoshop, and Indesign.
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