Chief Commercial Officer - Respiratory Diagnostic Solutions
CurrentRespiratory Diagnostic SolutionsLeading the global business unit - sales, marketing, service, customer support
Oct 2023 - Present
AeroLeads people directory · profile
Gary Lancaster Email & Phone Number
CCO | General Manager | Medical Devices | Sales Leadership | Marketing | Commercial Strategies | Go To Market Transformations | Turnarounds | Product Launch | Talent | Mentoring | Getting Stuff Done
at
Vitalograph
1 work email found
@btinternet.com
4 phones found area 790, 783, and 207
LinkedIn matched
✓ Verified August 2026
4 data sources
Profile completeness 100%
Current company
Role
CCO | General Manager | Medical Devices | Sales Leadership | Marketing | Commercial Strategies | Go To Market Transformations | Turnarounds | Product Launch | Talent | Mentoring | Getting Stuff Done
Location
Tring, England, United Kingdom
Who is Gary Lancaster? Overview
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Quick answer
Gary Lancaster is listed as CCO | General Manager | Medical Devices | Sales Leadership | Marketing | Commercial Strategies | Go To Market Transformations | Turnarounds | Product Launch | Talent | Mentoring | Getting Stuff Done at Vitalograph, based in Tring, England, United Kingdom. AeroLeads shows a work email signal at btinternet.com, phone signal with area code 790, 783, 207, and a matched LinkedIn profile for Gary Lancaster.
Gary Lancaster previously worked as Chief Commercial Officer - Respiratory Diagnostic Solutions at Vitalograph and Medical Devices Consultancy at Self-Employed. Gary Lancaster holds Strengthfinder Personal Insights: Achiever | Futuristic | Analytical | Activator | Woo from Gallup.
Company email context
Email format at Vitalograph
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glancaster@btinternet.com
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AeroLeads found 1 current-domain work email signal for Gary Lancaster. Compare company email patterns before reaching out.
Profile bio
About Gary Lancaster
SENIOR EXECUTIVE IN LEADING SALES AND MARKETING WITH A SUCCESSFUL COMMERCIAL TRACK RECORD IN MEDICAL DEVICES.Lived and worked across UK, EMEA and US healthcare markets. Small/medium/large matrix organisations and managed teams with complex organisational structures. My record of successes to date is grounded in my ability to craft clear vision and objectives, bringing together diverse, energetic teams to deliver against executable plans.Leadership in designing and implementing strategy both at local board level and through building highly effective teams. Strong marketing skills from concept, product development, KOL management through to commercial launch. Adaptable, yet resilient through change phases. Media trained.To discuss my skills and experience further, please connect with me and send me a message. I look forward to speaking with you. KEY SKILLS: Strategic Marketing | Product Development and Lifecycles | Impact Product Launches | Team Building | Talent Development | P&L Business Management | Balance Sheet Control | Cost and Capital | Strategic Direction and Implementation | Stakeholder Engagement | Sales Team and Distributor Management MEDICAL DEVICES: Hip and Knee Implant Joint Replacement | Upper / Lower Extremities | Ortho-Biologics | Power Tools | Sportsmedicine | Capital sales | Critical Care Monitoring Equipment | Neonatal Thermoregulation and Jaundice management | Woundcare | Disposables / Consumables
Listed skills include Goal Setting, Driving Business Growth, People Management, Business Strategy, and 26 others.
Current workplace
Gary Lancaster's current company
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11 roles
Gary Lancaster work experience
A career timeline built from the work history available for this profile.
Medical Devices Consultancy
Self-Employed
Consultancy and advisory board services. Medical devices. Go-to-market strategy, channel development, business development, market development, strategic and tactical plans, market access - NHS and independent sectors, talent development and one-to-one coaching
Aug 2023 - Sep 2023
Senior Commercial Director - Uki & Nordics Cluster
Leading S+N's central commercial strategy across UK, Ireland & Nordics with a Cluster team of 21 FTE. Building and embedding tender excellence & pricing discipline across the Cluster, delivering profitable revenue growth through the wholesaler partner channels, executing on a highly successful approach in sales excellence by structured customer segmentation, introduction of new tools, pipeline & opportunity management, and CRM implementation. Actively working cross-geographies and cross divisionally, engaging a large number of internal and external stakeholders in a major change management (Go-To-Market) programme.Corporate account management, NHS Supply Chain C suite, independent hospital groups, innovative commercial deals, value added services, third party seller relationships & governance.Advanced Wound Management, Sports Medicine, Reconstruction, Trauma Divisions. Report to the MD, UKI & Nordics. Integral part of Senior Leadership Team (SLT) for Cluster.
Jul 2020 - Jul 2023
Senior Business Unit Director/Nordics Md - Uki & Nordics Cluster
I managed full cluster P&L for the Reconstruction and Robotics division, with a team of 63 sales and marketing FTE. During this time, I grew Recon by several times the market rate and launched the company into the robotics market, becoming an established industry player through strong KOL engagement and a clear set of executable plans.
Nov 2018 - Jun 2020
General Manager & Md - Nordics
Accountable for the region P&L, based in Denmark, I led a team of 90 FTE. I transformed the business from a country structure to a franchise-led organisation, which involved establishing a new commercial hub – and hiring the central team for it in Copenhagen.
May 2018 - Oct 2018
Senior Director, Emea Franchise Marketing - Reconstruction, Advanced Surgical Devices
I owned downstream marketing strategy, portfolio management and business models for the Reconstruction Division, leading 8 FTE.
Jun 2015 - Apr 2018
Director, Commercial Marketing - Emea
Jun 2011 - May 2015
Uk General Manager
Jan 2007 - May 2011
Marketing Director - Emea
Jan 2005 - Dec 2006
Business Unit Manager - North America
Jan 2001 - Dec 2004
European Business Manager/Brand Manager/Product Manager
Jul 1997 - Dec 2000
9 education records
Gary Lancaster education
Strengthfinder Personal Insights: Achiever | Futuristic | Analytical | Activator | Woo
Gallup
Global Managing Directors Programme
Smith+Nephew
Faculty Presenter & Panelist In 2013/2015
Medical Device Leaders Forum
Big Picture Marketing In Medical Devices (J&J)
Big Picture Partners
Corporate Athlete Hpi Course, Orlando, Florida
Johnson & Johnson High Performance Institute
Leadership Imperatives
Johnson & Johnson
Diploma
Cim | The Chartered Institute Of Marketing
Business French
Marcus Evans Linguarma
Ba (Hons), Business & Marketing
Oxford Brookes University
FAQ
Frequently asked questions about Gary Lancaster
Quick answers generated from the profile data available on this page.
What company does Gary Lancaster work for?
Gary Lancaster works for Vitalograph.
What is Gary Lancaster's role at Vitalograph?
Gary Lancaster is listed as CCO | General Manager | Medical Devices | Sales Leadership | Marketing | Commercial Strategies | Go To Market Transformations | Turnarounds | Product Launch | Talent | Mentoring | Getting Stuff Done at Vitalograph.
What is Gary Lancaster's email address?
AeroLeads has found 1 work email signal at @btinternet.com for Gary Lancaster at Vitalograph.
What is Gary Lancaster's phone number?
AeroLeads has found 4 phone signal(s) with area code 790, 783, 207 for Gary Lancaster at Vitalograph.
Where is Gary Lancaster based?
Gary Lancaster is based in Tring, England, United Kingdom while working with Vitalograph.
What companies has Gary Lancaster worked for?
Gary Lancaster has worked for Vitalograph, Self-Employed, Smith & Nephew, Johnson & Johnson, and Wright Medical.
How can I contact Gary Lancaster?
You can use AeroLeads to view verified contact signals for Gary Lancaster at Vitalograph, including work email, phone, and LinkedIn data when available.
What schools did Gary Lancaster attend?
Gary Lancaster holds Strengthfinder Personal Insights: Achiever | Futuristic | Analytical | Activator | Woo from Gallup.
What skills is Gary Lancaster known for?
Gary Lancaster is listed with skills including Goal Setting, Driving Business Growth, People Management, Business Strategy, Selling, Management, Orthopedic, and Product Marketing.
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