I am a versatile and adaptable professional focused on delivering results by combining creativity with data analysis. Throughout my career, I have developed and implemented digital marketing and content creation strategies that have positively impacted both the B2B and B2C markets.By leveraging insights and data, I optimize results to ensure not only goal achievement but also consistent and relevant growth. With experience in high-impact campaigns and strategic communication, I specialize in international and multicultural projects, delivering value at different stages of the customer journey, always emphasizing efficiency and performance.Hardskills• Development of email marketing strategies for lead generation• Social media management and content production• Copywriting for paid ads and traffic campaigns• Strategic inbound marketing for lead nurturing and campaign automation• Advanced SEO for website and landing page optimization• UX Writing: Focused on improving the user experience in digital interfaces• Marketing automation and CRM (ActiveCampaign, RD Station)• Fluency in English for translations and international project management• Experience in the B2B market, focused on strengthening partnerships and generating opportunities• Application of Artificial Intelligence in marketing and content creation• Multimedia content production and brandingSoftskills• Clear and effective communication• Analytical thinking and decision-making skills• Adaptability to different challenges and markets• Teamwork with a strategic vision• Results and performance-oriented• Marketing project management• Creativity to solve challenges and innovate
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CopywriterProhall Oficial®️Bauru, Sp, Br -
CopywriterProhall Oficial®️ Oct 2024 - PresentLençóis Paulista, São Paulo, Brasil -
CopywriterUmbanda Ead Mar 2024 - Sep 2024Bauru, São Paulo, BrazilResponsible for developing and implementing email marketing strategies for lead generation and brand strengthening. Created content for social media with a focus on engagement. Produced and edited blog content aimed at branding. Developed materials for the B2B market to strengthen partnerships and expand business opportunities. -
Marketing AnalystScaffold Education May 2021 - Jan 2024Bauru, São Paulo, BrasilResponsible for boosting lead engagement and enhancing our digital presence. My experience in Inbound Marketing and social media management enables me to create and implement strategies that increase interaction and audience growth. I am also responsible for creating content for Landing Pages, integrating UX Writing principles to improve user experience and website navigability. I use SEO techniques to increase our site's visibility in organic searches.In addition, I manage internal and external Email Marketing campaigns, aiming to strengthen internal communication/culture and engage our external audience. I also use Copywriting to create impactful ads for social media and assist in the development of commercial presentations and media kits, ensuring precision and effectiveness in all our communications. My role combines strategic planning and creative execution to drive the company's digital marketing initiatives. -
CopywriterScaffold Education Dec 2018 - May 2021Bauru, São Paulo, BrazilText and content production for Ads (Facebook, Instagram, Linkedin and Google), blogs, email marketing, websites, landing pages and translations. -
Press OfficeCriarte Suzete Basquete Jan 2016 - Dec 2023Bauru, São Paulo, BrazilText, news and content production for television, blogs and social media.www.instagram.com/criartesuzetebasquetewww.facebook.com/criartesuzetebasquete
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CopywriterArt Comunicação Aug 2017 - Aug 2018Bauru, São Paulo, BrazilText production and social media management
Matheus Gobbi Education Details
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Digital Marketing -
Mass Communication Area
Frequently Asked Questions about Matheus Gobbi
What company does Matheus Gobbi work for?
Matheus Gobbi works for Prohall Oficial®️
What is Matheus Gobbi's role at the current company?
Matheus Gobbi's current role is Copywriter.
What schools did Matheus Gobbi attend?
Matheus Gobbi attended Unisagrado, Campbellsville University.
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Matheus Gobbi
Software Engineer At Unifique | Typescript | React Native | React | Node.JsSão Carlos, Sp -
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