Gokhan Er work email
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Gokhan Er personal email
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Head of Marketing Analytics team.Working on data science and machine learning algorithms on Python and R.Predictive models: Developing AI models for marketing activities (churn prevention, upsell and cross-sell models).Segmentation models: customer classification models via their app, usage and lifetime movements.Descriptive analytics: Business intelligence, creating dashboards and advanced reporting with BI tools.Statistical analysis in marketing.Experience at very large data-warehouse.High level knowledge of Marketing strategies (acquisition, retention, loyalty and churn)
Turkcell
View- Website:
- turkcell.com.tr
- Employees:
- 10449
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Associate Director - Marketing AnalyticsTurkcell Dec 2018 - Presentİstanbul ProvinceAss. Director of Marketing Analytics team. Leading and mentoring team of data science and analysis.Pushing predictive and descriptive concepts to team.Working on data science and machine learning algorithmsSQL, Python and R.Applying machine learning algorithms in marketing (churn prevention model, customer classification models via app usage behaviour, upsell models, cross-sell models).Business intelligence, advanced reporting with Microstrategy.Statistical analysis in marketing.Experience at very large datawarehouse.High level knowledge of Marketing strategies (acquisition, retention, loyalty and churn) -
Lead Data Analyst And Corporate Pricing ManagerTurkcell Oct 2016 - Dec 2018TurkeyAnalytic Marketing with data science toolsPricing analysis of campaigns and products -
Marketing Product And Pricing ManagerDeutsche Telekom Aug 2011 - Apr 2015Cologne Area, GermanyDesign of products for MVNO Telco’s.Competition analysis, determining of customer segments, feasibilities of products and post analysis.Retention&churn reduction campaigns.Behaviour based campaigns, predictive modeling and segmentation, rule based marketing.Acquisition quality and premium systemsMarketing insights, business intelligence reportsBest estimations and P&L managementProjects :- 5 year business plan (customer,revenue,cost,EBITDA estimations) of business Start-up in Germany,Netherlands,Austria- Setup a Datawarehouse and business intelligence model -
Marketing Pricing Expert / Senior Customer Analytics AnalystTurkcell Mar 2010 - Aug 2011Istanbul, TurkeyAnalytical modelling,customer base segmentation , campaign execution, real time marketing, customer profile analysis and integrity and synchronisation of dataCreating Price/Tariff/Churn models and segmentation's by using data mining and BI tools, Financial feasibility of campaigns,productsPost analysis of marketing actionsMobile data (3G) and MobileBrandBand pricing, product designBest estimations, AOP -
Business Intelligence Systems AnalystTurkcell Mar 2007 - Mar 2010Istanbul, TurkeyBusiness Intelligence Analyst, Modeller by using MicroStrategy, Cognos and SAS BI tools• Marketing, Sales, Value Added Services - Pricing, Acquisition, Churn, Retention Analysis• Data warehouse analysis & design experience in Quality Department* As a Business Analyst; the creation of the appropriate data structure (Data Warehouse and Business Intelligence Metadata, BI Application Objects) for Marketing, Finance, SalesDeveloping reports at Cognos and Microstrategy -
Consultant - Business Intelligence SystemsInsprit Jun 2006 - Mar 2007the creation of the appropriate data structure (Data Warehouse and Business Intelligence Metadata, BI Application Objects, Reporting Layer objects) for Marketing, Finance, Sales..Microstrategy... -
Data Warehouse Developer , AnalystB&M Information Technologies Jan 2006 - Jun 2006Project Responsible, DataBase Administration, Code DeveloperTasks : Constructing SQL Database (necessary Tables, Views, Triggers, Storage Procedures, DTS's of data) For ERP Creating Interfaces (Web Services, ASPX, HTML, XML formats by using Visual Basic.NET)Discussing, Planning, Analyzing of ERP - Intranet Programs that customers need to. (By using Well-Known Accounting-Foreign Trade-Production Procedures)Technical Support of Short Period Problems with CustomersTraining of Personals who works Customers Companies about ERP-MS CRM
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Erp Project ManagerEleks Dış Tic. A.Ş., Is One Of The Elginkan Group'S Companies. Jan 2005 - Dec 2005Istanbul, Turkey• Constructing SQL Database (necessary Tables, Views, Triggers, Storage Procedures, DTS’s of data) For ERP • Creating Interfaces (Web Services, ASPX, HTML, XML formats by using Visual Basic.NET)• Discussing, Planning, Analyzing of ERP – Intranet Programs that customers need to. (By using Well-Known Accounting-Foreign Trade-Production Procedures)
Gokhan Er Skills
Gokhan Er Education Details
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Mathematics -
Istanbul Marmara University2007 Economics; English; English -
Business
Frequently Asked Questions about Gokhan Er
What company does Gokhan Er work for?
Gokhan Er works for Turkcell
What is Gokhan Er's role at the current company?
Gokhan Er's current role is Associate Director - Marketing Analytics.
What is Gokhan Er's email address?
Gokhan Er's email address is er****@****ail.com
What schools did Gokhan Er attend?
Gokhan Er attended Boğaziçi University, Istanbul Marmara University, Koç University.
What skills is Gokhan Er known for?
Gokhan Er has skills like Pricing, Business Intelligence, Revenue Forecasting, Segmentation, Product Management, Telecommunications, Data Warehousing, Crm, Project Management, Pricing Strategy, Data Mining, Analysis.
Who are Gokhan Er's colleagues?
Gokhan Er's colleagues are Erkan Cuğ, Muhammet Köse, Zülal Gül, Fahri Demir, Turan Okay, Serkan Güler, Deniz Yilmaz.
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