Digital Marketing Executive
Current- Manage LinkedIn Ads campaigns to drive lead generation and increase brand awareness in target industries.- Execute and optimize Google Ads strategies, focusing on improving ad performance, increasing ROI, and driving qualified traffic.- Lead SEO efforts, including keyword research, on-page optimization, and backlink building, to enhance organic visibility and search rankings.- Handle email marketing campaigns using Apollo.io to engage prospects, nurture leads, and support conversion goals.- Create SEO-driven content for blogs, websites, and ad campaigns focusing on target audience.- Conduct market research and competitive analysis to support the development of a digital marketing automation software.