- Lead the company’s digital marketing department for all 3 amusement parks - Develop the primary marketing tactics and media plans for seasonal and key campaigns - Creator of the new tiered program for social media influencers and media - Head projects and promotional campaigns with objectives and goals for departments

- Oversee digital marketing strategy including SEO, Paid Search, Content Management, Social Media, Marketing Automation, etc.- Improve national marketing campaigns with data-driven methodology - Lead analysis of industry trends, A/B testing, and marketing insights

- 116% YoY revenue growth including 3 consecutive record breaking months - Supervised all major digital marketing strategies including paid search, social media, streaming, marketing automation, SEO, content marketing, ecommerce, and display

- Optimize media advertising campaigns on most channels for multiple strategic business units of The Walt Disney Company- Increase performance across Programmatic Display, Paid Search, and Paid Social platforms including Google, Facebook, Instagram, Snapchat, Pinterest, LinkedIn, Twitter, Yahoo, Bing, Flashtalking, and DoubleClick- Collaborate with strategic partners to develop monthly, quarterly and annual digital media plans and budgets- Exploit new audience opportunities from 1st party, 2nd party and 3rd party data sources- Customize audience targeting, geo-targeting, messaging, and advertising products to cater to specific marketing objectives for each digital campaign- Utilize a combination of contextual, behavioral, demographic, and interest targeting when planning campaign strategies

- Led a team to execute digital strategies in order to achieve the law firm’s goals- Developed all digital strategies and managed banner/mobile/email campaigns, SEO (search engine optimization) of the firm's websites, social media execution, PPC/paid search marketing, market research, and respective in-depth analytics- Acted as point of contact for developers, digital marketing agencies and marketing associates for the development of websites, UX (user experience), text copy, website inquiry processing, online marketing guidance, project management, digital communications, advertising synergy, and digital marketing campaigns- Analyzed consumer online behavior, preferences, and industry trends

- Email Campaign Marketing- Reporting on Open Rates, CTR, Bounce Rates, Test Results, etc.- Project Management- Travel & Hospitality Marketing- A/B Testing- Digital / Internet Marketing- Social Media Competitive Landscape- Web Analytics- General Marketing Support of Hotels and Resorts

- Day to day management of ecommerce services- Focused marketing of managed hotels- Primary ecommerce services point of contact for regional hotels and teams- Website traffic growth projects- Travel & Hospitality Marketing- Hotel Promotions, Paid Search, Website Management, National Email Campaigns, Retailing, Social Media, etc.

- Internet marketing plans including SEO, Paid Search, Content Management, Social Media, Email Campaigns, etc.- Optimized small business, organization, and other third party websites

- Lead in national internet marketing strategies and campaigns- Recreation of concepts and content of full websites for multiple international brands- SEO, Web Analytics, Content Management, Paid Search, National Email Campaigns, Social Media, Overall Website Management, Banner Ads, Corporate Blogging, and other marketing- Management of programmers, designers, and special project teams

- Lead in marketing strategies focused on brand awareness and increased sales- Optimization and development of marketing campaigns for ecommerce