Gonzalo Müller Email & Phone Number

Madrid, Comunidad De Madrid, España

Madrid, Comunidad De Madrid, España

- Workforce planning, analytics and pillar for workflow optimization for global LodgingAccount Management teams overseeing an $800 million annual Raw Margin Dollar (RMD)portfolio, enhancing strategic planning and resource allocation.- Designed an ROI-based model for account prioritisation in the workflow leading to asubstantial increase in engagement with suppliers, which resulted in incremental uplift toRMD of $8.3M due to interacting with 89% of portfolio vs 51%… Show more - Workforce planning, analytics and pillar for workflow optimization for global LodgingAccount Management teams overseeing an $800 million annual Raw Margin Dollar (RMD)portfolio, enhancing strategic planning and resource allocation.- Designed an ROI-based model for account prioritisation in the workflow leading to asubstantial increase in engagement with suppliers, which resulted in incremental uplift toRMD of $8.3M due to interacting with 89% of portfolio vs 51% pre-launch.- Reduced the share of cost to serve as percentage of revenue by 16% ($1.3M) in accountmanagement by rethinking hiring strategy and outsourcing certain activities to increaseportfolio penetration at a positive ROI and reducing attrition costs.- Led projects to streamline data governance processes, in collaboration with Data Engineersand other cross-functional teams to achieve operational scalability and consistency in theworkflow.- Collaborated with Salesforce Product Managers in the enhancement of the workflow, whichreduced agent idle time by 31% and generated annual cost savings of $250k. Createdstakeholder-facing dashboards to monitor workflow´s operational efficiency post-change.- Automated forecasting processes, consolidating all inputs in company’s data lake andcreating bespoke queries that eliminated Excel dependencies, facilitating a seamlesstransition to Tableau for faster, more intuitive analysis, and efficient data management- Regularly presented to senior leadership (Lodging VP & Senior Directors), shaping strategy and investment decisions.- Design models to solve business problems and, where appropriate, lead integration of the insights into regular operational reporting- Develop a deep understanding of the Expedia’s relationship with travellers and suppliers, and of back-end lodging and content operations Show less

Londres, Inglaterra, Reino Unido

Londres, Inglaterra, Reino Unido

Revenue performance analysis of core Ancillary products. Deliver Revenue through data analytics and business insights.Optimized Paid Seating pricing strategy through customer segmentation and identification of product conversion’s drivers. Worked with large datasets (Python). Developed product usage analytics to monitor compliance with existing policies. Analysis and delivery of changes to product policies, such as baggage pooling or tiering and Corporate free-Seating proposition… Show more Revenue performance analysis of core Ancillary products. Deliver Revenue through data analytics and business insights.Optimized Paid Seating pricing strategy through customer segmentation and identification of product conversion’s drivers. Worked with large datasets (Python). Developed product usage analytics to monitor compliance with existing policies. Analysis and delivery of changes to product policies, such as baggage pooling or tiering and Corporate free-Seating proposition. Created user-friendly and intuitive dashboards to improve performance monitoring after COVID impact. Trained agents and promoted a data-driven culture in Airport Operations. Improved quality of reporting (data wrangling) ensuring accuracy and robustness.Forecast of monthly Revenue performance and 5-year Business Plan by modeling product and market trends. Show less

Definition of pricing structures and strategies in international markets.Developed and implemented processes + dashboards to measure competitiveness in all markets. Developed dashboard to audit and manage revenue costs associated to Distribution Systems (GDS), identify trends in commercial decisions/efficiency of online and offline agencies. Analysis of offline agreements with other carriers. Automation and standardization of internal processes to reduce time to market of… Show more Definition of pricing structures and strategies in international markets.Developed and implemented processes + dashboards to measure competitiveness in all markets. Developed dashboard to audit and manage revenue costs associated to Distribution Systems (GDS), identify trends in commercial decisions/efficiency of online and offline agencies. Analysis of offline agreements with other carriers. Automation and standardization of internal processes to reduce time to market of fares' distribution.Data Analysis through R, Python and PowerBI Show less

Buenos Aires

Responsible for the investment in Google Search campaigns for Flights in Mexico + Despegar.com Brand (all Latin America). Managed a daily budget of USD 30K while achieving company's efficiency targets. Analysis of KPIs and Google Analytics metrics.Analysis of algorithms and optimization models. Analysis of market segments.A/B Testings on dynamic ads, landing pages and new projects. Tendencies and seasonality. Tools: Qlikview, Google Ads (Google Adwords), Google… Show more Responsible for the investment in Google Search campaigns for Flights in Mexico + Despegar.com Brand (all Latin America). Managed a daily budget of USD 30K while achieving company's efficiency targets. Analysis of KPIs and Google Analytics metrics.Analysis of algorithms and optimization models. Analysis of market segments.A/B Testings on dynamic ads, landing pages and new projects. Tendencies and seasonality. Tools: Qlikview, Google Ads (Google Adwords), Google Analytics, Optimizer.Performance Marketing (SEM). Show less

General Pacheco

Body & Exterior Procurement at Ford Argentina (Pacheco Plant) for both Focus and Ranger vehicles.Handled negotiation of parts prices with local B&E Suppliers, achieving target of cost reduction for parts. Direct Report to Managers in Argentina and Brazil.Benchmarking across Ford's global Suppliers for B&E parts.Target of cost reduction for parts.Localization and regional content objectives.Supplier base analysis and management.

Master'S Degree, Industrial Engineering

Industrial Engineering at Universidad de Buenos Aires.

Master'S Degree, Project Management

Project Managment Master Degree. The degree is now offered by UCEMA University, under the same Director.

Final Project / Thesis, Ingeniería Industrial

Activities and Societies: Project Management at one of Argentina's biggest Nail Polish manufacturers. Market Analysis and Estimation..