Gonçalo Silva Email & Phone Number

Porto, PT

Porto, PT

Porto Area, Portugal

• Utilize established standard operating processes and procedures for launching ecommerce marketing programs.
• Act as an advisor during the development of marketing collateral and digital assets for digital marketing channels.
• Implement link building campaigns in coordination with client SEO goals,
• Monitor and administer web analytics dashboards, reports and key reporting tools, and point out, key areas of importance in accordance client goals,
• Monitor and evaluate search results and search performance across the major search channels,
• Planning digital marketing campaigns, including web, SEO/SEM, email and display advertising,

Porto, Portugal

Portugal

• Evaluate each country’s needs and recommend digital marketing implementation strategy.
• Utilize established standard operating processes and procedures for launching ecommerce marketing programs.
• Act as an advisor during the development of marketing collateral and digital assets for digital marketing channels.
• Provide training to companies in order to ensure that they reach a point of digital marketing self-sufficiency capable of maintaining long term ecommerce growth.

• Evaluate each country’s needs and recommend digital marketing implementation strategy.
• Utilize established standard operating processes and procedures for launching ecommerce marketing programs.
• Act as an advisor during the development of marketing collateral and digital assets for digital marketing channels.
• Provide training to companies in order to ensure that they reach a point of digital marketing self-sufficiency capable of maintaining long term ecommerce growth.

Porto Area, Portugal

• Develop a website traffic plan and create goals and benchmarks to meet,
• Develop, evaluate and oversee the implementation of A/B testing protocols and procedures,
• Implement link building campaigns in coordination with client SEO goals,
• Monitor and administer web analytics dashboards, reports and key reporting tools, and point out, key areas of importance in accordance client goals,
• Monitor and evaluate search results and search performance across the major search channels,
• Planning digital marketing campaigns, including web, SEO/SEM, email and display advertising,

Lisbon Area, Portugal

• Develop a website traffic plan and create goals and benchmarks to meet,
• Optimize website and social media channels for SEO as well as usability,
• Develop, evaluate and oversee the implementation of A/B testing protocols and procedures,
• Implement link building campaigns in coordination with client SEO goals,
• Monitor and administer web analytics dashboards, reports and key reporting tools, and point out, key areas of importance in accordance client goals,
• Monitor and evaluate search results and search performance across the major search channels,

Remote

• Planning Digital Marketing campaigns (SEO/SEM, Social Media, Email)
• Building and managing social media channels and contributing to brand awareness campaigns
• Measuring and reporting on the performance of Digital Marketing campaigns
• Tracking and analyzing website traffic flow
• Attaining key performance indicators (KPIs)
• Developping and integrating content marketing strategies

Porto Area, Portugal

• I acted as an ambassador for the Nespresso brand in the Boutique. My duties included to welcome, advise and guide a clientele loyal to up-market products in compliance with the quality standards defined in the.
• Set up the Boutique and contribute to the maintenance of the boutique appearance according to company policy which includes filling the display cubicles with capsules, machines and accessories on a daily basis
• Provide customer care by welcoming the clients and identifying their needs for the maximization of the sales of all the Nespresso products (coffee, machines and accessories).
• Ensure accurate customer data base by actively managing the database daily and permanently updating customer records
• Deliver Boutique operations excellence by carrying sales of Nespresso products presented in the Boutique to achieve individual and boutique targets
• Inscribe new Boutique customers, open their account, present the Boutique and Club services, and assisting them in their selection during their first purchase.

Porto Area, Portugal

• Assist in the creation of all traffic building promotions
• Responsible for creating & distributing promo packages
• Book parties & special events for the facility
• Book group & corporate parties
• Act as personal host for all promotional events
• Deal with VIP member requests for special events

Certification, A.I. & Machine Learning, Data Science Bootcamp

• Data Exploration and Visualizations • Neural Networks and Deep Learning • Model Evaluation and Analysis • Python 3 • Tensorflow 2.0 •.

Certification, Applied Neuromarketing

• People don’t control their attention rationally • Five proven ways to influence perception • Why perception is crucial for optimization.

Certification, Inbound Marketing

HubSpot Academy’s Inbound Certification course features twelve classes that span the four stages of the Inbound Marketing Methodology..

Computer/Information Technology Administration And Management

• Use of computers and computational techniques in order to develop effective information systems. • Software design methods and data.