Passionate about marketing with a solid foundation in investment management, I've learned firsthand the power of superior positioning and marketing strategies in driving business success. My interest in marketing stems from recognizing that impactful marketing can transform perception and drive unparalleled growth, exemplified by companies like Tesla. Inspired by success stories like the Pet Rock phenomenon, where clever positioning led to extraordinary profitability, I am driven to create similar "Purple Cow" opportunities in marketing.With 3 years of experience specializing in digital marketing, content creation, paid social media, and marketing strategy, I am committed to driving impactful results.Now seeking remote opportunities, I bring a diverse skill set including copywriting, Facebook ads optimization, YouTube organic content marketing, SEO, and strategic positioning. With a proven track record in investment management, where I've managed over $5,000,000, I bring a unique perspective to marketing, aiming to leverage my expertise to drive impactful results for your team.My ability to combine trend data insights with creative brainstorming has led to significant achievements, including doubling the average price and earning recommendations from healthcare professionals for a new supplement brand, resulting in a 100% increase in product profitability. Now seeking remote marketing opportunities to continue leveraging my skills and expertise in driving business success.Feel free to send a connect request!
Surgery Support Supplements
-
Marketing ManagerSurgery Support Supplements Oct 2023 - PresentMoscow, RussiaLed the launch of new supplement brand (kinda like Sprite for Coca Cola) in untapped market niche (supplements for people who had a dental surgery). That included creating marketing materials, product design and supplier negotiations.- Increased Revenue by 62% from sales of 3 products in 2 months without increasing marketing budget.- Generated extra 400 leads by raising conversion rate from 2% to 5% through multiple A/B tests of landing pages and lead magnets.- Launched subscription offer as an upsell for existing client base which resulted in increase of AOV from $50 to $71 with average subscription lifetime of 7 months for $20 per month.- Implemented advanced Positioning Strategy to successfully price product at 2X compared to premium supplement brands in the market.- Developed 2 referral programs to utilize viral marketing opportunity, which resulted in increase of active clients number by 20% with LTCV of $400 and average "referral client" staying customer for over 12 months.
-
Digital Marketing SpecialistFamily Office Feb 2022 - Oct 2023Moscow, Russia- Generated leads with webinars and offline events, yielding a 40% increase in revenue YoY.- Executed multichannel marketing campaigns, leveraging retargeting ads and A/B testing to achieve a 25% increase in conversion rates.- Utilized Google Analytics insights to refine marketing strategies, resulting in a 20% improvement in ROI on pre-existing campaigns. -
Portfolio ManagerFamily Office Apr 2020 - Feb 2022Moscow, RussiaI managed the wealth of several clients by investing their money in stocks of innovative companies. Last year my portfolio’s return was 42%. 3 best performing stocks raised over 100% in less than 6 weeks.Main areas of asset allocation were 5G, semiconductors, AI, 3D printing, Internet of Things, Solar Energy, Electric Vehicles, Blockchain, Biotech, Space, Marijuana Legalization, Demand Rising Metals Stocks and Crypto.5 stocks from some of those industries - AMD ($15 -> $130); CRM ($54 -> $280); MU ($40 -> $80); MYGN ($12 ->$36); NVDA ($120 ->$650)
-
Financial AnalystFamily Office Aug 2018 - Apr 2020Moscow, RussiaImplemented portfolio optimization strategies, reducing risks by 30% while increasing returns by 40%.Conducted comprehensive equity analysis using SEC insider trades reports leading to addition of 7 new stocks to portfolio from 5G, IoT and Green Energy industries
-
Event Marketing ConsultantClassical Music Jul 2023 - Sep 2023Moscow, RussiaHelped organize Classical Music Concert of a famous pianist virtuoso (Daniil Sayamov, Mariinka Theater Lecturer and Top performer) Promoted the concert and helped it transition from "canceled (due to lack of sales)" to "sold-out (search for tickets on ebay)"- Crafted compelling landing pages, resulting in a 61% increase in website conversions compared to previous campaigns.- Engineered and managed targeted Facebook and Google ad campaigns, achieving a remarkable ROI of 371% and driving a surge in ticket sales by 2000%.-Utilized A/B testing methodologies, refining ad strategies and yielding a notable 147% boost in click-through rates.- Implemented conversion rate optimization tactics, elevating ticket purchase conversions by 32% within a span of 3 weeks.- Generated persuasive sales copy for the website, enhancing brand resonance and contributing to increase from 17 tickets to 304 tickets in volume of sales.- Orchestrated email marketing campaigns, crafting engaging content that resulted in a significant 43% growth in email open rates and a 26% rate of ticket sales conversion from email. -
Financial AnalystHigher School Of Economics Sep 2017 - Jun 2018Moscow, RussiaAnalyzed Excel-based data to identify trends in alumni employment rates and percentage of graduates with master's degrees, resulting in the creation of targeted marketing materials that led to a 15% increase in alumni engagement.Compiled and synthesized data findings into special reports, brochures, and website pages that highlighted the success stories of alumni with master's degrees, leading to a 20% increase in graduate program applications.Utilized data analysis skills to create visually appealing infographics based on employment statistics and post-graduate degree attainment, resulting in a 30% increase in website traffic from prospective students.
Ivan Goncharov Education Details
-
Banking And Finance -
ChangellengeTop 10% -
Share’S Leadership Programme Of Excellence
Frequently Asked Questions about Ivan Goncharov
What company does Ivan Goncharov work for?
Ivan Goncharov works for Surgery Support Supplements
What is Ivan Goncharov's role at the current company?
Ivan Goncharov's current role is Help crypto startups become profitable by getting them 1 Million organic views on YouTube (and turning them into clients) | Content Marketing | YouTuber (10.9M views) | Web3 | Crypto | Funnel Design | Marketing Manager.
What schools did Ivan Goncharov attend?
Ivan Goncharov attended University Of London, Changellenge, State University — Higher School Of Economics, Share - Growing A New Generation Of Leaders.
Not the Ivan Goncharov you were looking for?
-
Ivan Goncharov
Warsaw -
2gmail.com, gmail.com -
-
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial