End to end full service bringing together the right influence solution as an integrated channel in the marketing mix or PR plans. Identification, strategy creation, planning, management, implementation, partnership evaluation and reporting of larger influencer campaigns. Realization of brands partnerships as a new way of influencing consumers. Content creation and strategic influence plans for fashion brands such as Zalando or H&M, disruptive brands like HBOMAX or Bacardi Group and beauty and… Show more End to end full service bringing together the right influence solution as an integrated channel in the marketing mix or PR plans. Identification, strategy creation, planning, management, implementation, partnership evaluation and reporting of larger influencer campaigns. Realization of brands partnerships as a new way of influencing consumers. Content creation and strategic influence plans for fashion brands such as Zalando or H&M, disruptive brands like HBOMAX or Bacardi Group and beauty and health care brands such as Johnson & Johnson or Pfizer. Show less

In addition to my work as Senior PR creating marketing strategies for national and international brands, during this time I have managed all celebrities hiring and their communication plans adapted for all the company’s clients as the person with maximum responsibility.

Communication and marketing estrategies for fashion brands such as Zalando, Pull&Bear, H&M, Springfield, Women'secret, Pedro del Hierro, Scalpers, among many other. Organization of appropiate events and brand experiences for differents targets. Elaboration of key opinion leaders strategies and hiring of celebrities and digital influencers. Realization and implementation of press and publicity strategic plans suitables for the differents brands.

Publicity and events organization. Creation of PR plans and advertising strategies for the brands promotion such as Condé Nast Publications, Spain Media Publications, Luxottica, LVMH Group, Mercedes Benz Fashion Week Madrid, Sony Spain, Universal Pictures and Music Group, Atresmedia or Mediaset Group.

Organization and execution of press releases, interviews negotiation, fashion editorials, press conferences and clipping, photocalls, products launch, campaigns presentation, press trips and red carpets.