Amy G.

Amy G. Email and Phone Number

Media Insights Director @ Ebiquity plc
Philadelphia, PA, US
Amy G.'s Location
Greater Philadelphia, United States, United States
Amy G.'s Contact Details
About Amy G.

Bold marketing executive with digital expertise delivering on US and global client objectives with innovative vision to strategic activation. Collaborate cross-functionally to drive consumer communication that builds brand loyalty. Coach and mentor team members remotely to thrive and continue to grow talents, contributions, and careers.

Amy G.'s Current Company Details
Ebiquity plc

Ebiquity Plc

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Media Insights Director
Philadelphia, PA, US
Website:
ebiquity.com
Employees:
663
Amy G. Work Experience Details
  • Ebiquity Plc
    Media Insights Director
    Ebiquity Plc
    Philadelphia, Pa, Us
    View
  • Goodprompt Marketing Consulting, Llc
    Founder And Principal Partner
    Goodprompt Marketing Consulting, Llc
    Philadelphia, Pa, Us
  • Spark Foundry
    Svp, Precision Media Team
    Spark Foundry 2022 - Present
    New York, Us
    View
  • Good-Loop
    Advisory Board Member
    Good-Loop 2022 - Present
    London, England, Gb
    View
  • The Hershey Company
    Director, Integrated Media, Digital & Offline, Marketing Strategy & Communication Team
    The Hershey Company 2020 - 2022
    Hershey, Pennsylvania, Us
    Responsible for building a media team within the marketing organization. Driving the agency review process and on-boarding the new agency. Evaluated the ad tech stack to discover opportunities for continued media effectiveness and efficiency. Developed advanced video buying practices.
    View
  • Nestlé
    Global Digital Investment Lead, Media Procurement
    Nestlé 2017 - 2020
    Vevey, Ch
    Responsible for advocating and driving digital media investment transparency & accountability from our partners. Changing mindsets to new technology-driven ways of working, with our brands, agencies and vendors. Contribute to delivering effective and efficient performance driven marketing via data powered programmatic investment best practices.• Global Media Partnership Negotiations• Global Agency Contract Negotiations• Digital Governance Best Practices• Media Procurement Team Capability Building• Consult Market Media Directors during Agency Pitches
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  • Nestlé Purina North America
    Digital Media Investment Manager, Marketing Centers Of Excellence
    Nestlé Purina North America 2013 - 2017
    St. Louis, Mo, Us
    Worked with Marketing to set effective, adaptive media strategies to improve media & operating efficiency, & positively impact brand health metrics. Acted as the liaison to media agencies & technology solutions to drive accountability and innovation. Launched Purina’s first in-house digital management model, programmatic & technology roadmap in partnership with the agency. As well, curated alternative digital supply & technology partners, & determined Marketing learning agendas.
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  • Nestlé Purina North America
    Media Manager, Brand Strategy & Media Buying, Marketing Centers Of Excellence
    Nestlé Purina North America 2010 - 2013
    St. Louis, Mo, Us
    Responsible for steering & co-creating strategic communication plans for Purina brands across all consumer touchpoints in partnership with Marketing & Agencies.
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  • Mpg
    Media Planning & Buying Account Director
    Mpg 2006 - 2009
    New York, Ny, Us
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  • Kantar Millward Brown
    Director Media Research
    Kantar Millward Brown 2005 - 2006
    London , Co
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  • Iri
    Account Manager, Media Research (Bscan, Mmt, Mmm)
    Iri 2002 - 2005
    Chicago, Il, Us
    View
  • Omd Usa
    Senior Media Planner
    Omd Usa 2000 - 2002
    New York, Ny, Us
    View
  • Fcb Chicago
    Asst. Media Planner/Media Planner
    Fcb Chicago 1998 - 2000
    Chicago, Il, Us
    View
  • Keroff & Rosenberg
    Assistant Media Planner & Buyer
    Keroff & Rosenberg 1995 - 1997
  • Peace Corps
    Health Education Volunteer
    Peace Corps 1993 - 1995
    Washington, District Of Columbia, Us
    View

Amy G. Skills

Leadership Marketing Management B2c Media Buying Social Media Online Marketing Brand Development Digital Strategy Account Management Sales Relationship Marketing Event Planning Experiential Marketing Mobile Marketing Digital Media Market Research Competitive Analysis Team Leadership Digital Marketing Advertising Integrated Marketing Promotions Strategic Planning Seo Strategy Media Planning Interactive Marketing New Media Online Advertising Budget Management Customer Insight Marketing Creative Strategy Segmentation Social Media Marketing Creative Direction Consumer Insights Sem Email Marketing Management Marketing Communications Television Marketing Strategy Analytics Creative Development Brand Management Creative Problem Solving Strategy Development Marketing Research Sponsorship

Amy G. Education Details

  • Michigan State University
    Michigan State University
    Advertising

Frequently Asked Questions about Amy G.

What company does Amy G. work for?

Amy G. works for Ebiquity Plc

What is Amy G.'s role at the current company?

Amy G.'s current role is Media Insights Director.

What is Amy G.'s email address?

Amy G.'s email address is am****@****any.com

What is Amy G.'s direct phone number?

Amy G.'s direct phone number is +131498*****

What schools did Amy G. attend?

Amy G. attended Michigan State University.

What are some of Amy G.'s interests?

Amy G. has interest in Social Services, Children, Education, Animal Welfare, Arts And Culture.

What skills is Amy G. known for?

Amy G. has skills like Leadership, Marketing Management, B2c, Media Buying, Social Media, Online Marketing, Brand Development, Digital Strategy, Account Management, Sales, Relationship Marketing, Event Planning.

Who are Amy G.'s colleagues?

Amy G.'s colleagues are Nahar Chou, Alba Bravo, Matt Kemp, Irene Torres Sanroma, Kevin Grand, Juan Luisss, Matt Smith.

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