"Making something great is the goal." (Ed Catmull)As a marketing leader with 11+ years experience in strategic planning, developing global creative campaigns, and managing cross-functional teams across the brand and entertainment industries, I strive to not only do good work that gets the job done but great work that inspires. I am a driven, enthusiastic marketing director that leads my teams in executing integrated campaigns that deliver 360 creative solutions for the highest profile entertainment clients - like Netflix, Hulu, Amazon, Peacock, Spotify, Apple. And it doesn't stop there. I'm passionate about helping my teams grow, improve, and develop best-in-class creative, and equally excited about partnering with clients to solve their biggest challenges. And some of my greatest (and smartest) work has won dozens of awards for those clients, including Brave Brand Awards, Clios, Effies, Webbies, Cannes Lions, and beyond. From niche brands to global entertainment properties, I have led successful creative campaigns that achieved their strategic and business objectives and have built strong relationships across industries for 30+ client brands. Key Skills• Integrated Marketing• Marketing Strategy• Brand Strategy • Branding & Design • Campaign Strategy• Creative Campaign Development• Production: AV/Film/Broadcast, Digital/Social, Print/Key Art• Social Media• Global Creative Leadership• Project Management• Annual Campaign and Scope Planning• Direct Report Professional Development• New Business DevelopmentIndustries• Telecommunications • Branded Entertainment• Consumer Packaged Goods• Haircare • Beauty• Luxury• Technology• Home Appliances • Innovation • Home Goods • Home Improvement• Design • Entertainment: Streaming• Entertainment: Films • Entertainment: Series • Brand Networks✉ Reach out to connect! Let's make great work together: emmalgoode@gmail.com ✉
Listed skills include Market Research, Marketing, Editing, New Business Development, and 12 others.