Isaac Chung Email & Phone Number

Seoul, Kr

대한민국 경기도 성남

Giheung, South Korea

Seoul, South Korea

• Marketing Communications and channel marketing to support critical business objectives for APACI • Lead the transformation of Marcom practices with the objectives of improving service and quality; reducing costs; and migrating toward contemporary practices - digital, ePresence and social media. • Oversee / manage multiple programs and projects across Asia Pacific with regional marketing budget management and ensure best-in-class delivery aligned with business objectives. • Oversee content development and localization for SPS in Asia Pacific and facilitate approval process. • Lead and manage Public Relations to drive and manage Honeywell’s brand. • Channel Partner Marketing and Engagement: Partner Portal launch and usage training, communication via regular basis Partner News per region, Partner events & conferences.

Seoul, South Korea

• ATLAN navigation map S⁄W and mobile navigation app. marketing communication & PR (news article release, PPL) • Plan ATLAN 3D cloud mobile navigation app. marketing campaign and operate promotions.

Seoul, South Korea

• B2B Marketing Content Creation Enhancement & Digital Marketing Consulting - Assessed B2B content of global top IT company client based on customer’s decision journey and content type - Proposed new content creation process and evaluate content usage efficiency for enterprise use

Seoul, South Korea

• Motorola Mobility Korea and Japan digital marketing lead - Digital Marketing with online promotions and local consumer campaign events, digital media planning, online and mobile advertising planning & execution. - Web contents management of Motorola.com Korea and Japan country Website.• Motorola mobile phone product launch marketing campaign planning and PR - Performed multiple new product launches with microsite along with online media ads and campaigns. - Digital PR at IT media and user forums. Monitoring user reaction and risk management, digital contents (blog, video, article) planning/production and viral with social media. • Motorola Korea CRM (MOTOMEMBER) program lead and management - Led CRM programs, increase loyalty for Motorola phone consumers and developed product-based target consumer customized CRM campaigns and events. • Motorola strategic retail marketing program lead - Owning dealer training events to provide professional product

Seoul, South Korea

• Intel Korea digital marketing lead - Managing Intel.com Korea Website: Web contents planning, product/solution Webpage production/update. - Leading online promotion and marketing campaign events for local enterprise customers & consumers. - Online media advertising planning and execution with optimal ROI. • Sponsorship sales and event registration management for 2005/2006 Intel Developer Forum Seoul. • Corporate marketing communication focal to local channel partners and major customer companies.

Seoul, South Korea

• Marketing communication and PR specialist managing corporate Website (www.wooribank.com). • Public Relations focal for external/internal media and marketing communication.

Doctoral Course, Mass Media

Master Of Arts (M.A.), Journalism

Exchange Student Program, English Language And Literature/Letters

Bachelor Of Arts (B.A.), English Language And Literature/Letters