Ryan Goodwin Email and Phone Number
Ryan Goodwin work email
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Ryan Goodwin personal email
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➥ I am Ryan Goodwin — a highly accomplished Chief Marketing/Brand Officer in the health and wellness industry, leading project teams to crush any and all company goals. ➥ I've been in leadership roles since graduating college, and my award cabinet is fully stacked. I'm all about revenue growth, strategic marketing, brand positioning, and e-commerce. I love to solve tough problems. I assess challenges, craft killer strategies, and rake in revenue. I'm the go-to for branding, growth, marketing, and team leadership — the bridge between customers and business needs. ➥ I've got deep experience in leadership, communication, marketing, sales, and more, all in the most demanding industries.➥ In leadership, I like to focus on people and collaboration. I've got a track record of pushing teams to their peak potential. I'm a transformational and tenacious leader, guiding folks through change and challenges by focusing on growing each team member. I lead by doing and inspire with passion.➥ My strengths are varied, and I have unique skills in seeing the possible and executing for solutions. Developing powerful partnerships, I establish expectations and communicate my vision. Thriving in high visibility roles, multitasking, maximizing engagement with senior stakeholders, I positively influence the overall success.➥ When I'm not strategically planning or crafting the perfect brand story, I'm throwing myself off the biggest jumps I can find on my downhill mountain bike, speaking in front of a large crowd, reading another self-development or biohacking book, creating street art, or hanging out with my wife and our young kids.
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Chief Executive OfficerIllicit LabsSalt Lake City, Ut, Us
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Fractional CmoChameleon Collective Mar 2024 - PresentGreater Miami Area, Fl, UsAs a Chameleon, I focus on interim Chief Marketing Officer, VP of Brand Marketing, or Executive Creative Director roles for our clients.We are a dynamic team of high-performing independent thinkers, each a veteran in specific verticals of expertise. We bring knowledge to drive meaningful transformations across our five expertise pillars - Branding, Marketing, Experience, Commerce, and Sales. Our core mission is clear: To Transform Business. We exist to create lasting transformations grounded in excellence and exceptional talent. Our holistic approach transcends traditional norms, as transformation is not just a buzzword but ingrained in our DNA, from our name and mascot to our daily work.At the heart of our transformative mantra are three cornerstones: Lead, Deliver, and Recruit. We infuse your organization with visionary leadership, equip you with unparalleled expertise, and fortify your ranks with transformative talent, ensuring that change isn't fleeting—it's foundational.TL;DR I drive growth through strategy, brand refreshes, digital transformations, GTM plans, and product road mapping. -
Fractional Cmo – SurianceChameleon Collective Jan 2024 - PresentGreater Miami Area, Fl, Us
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Fractional Executive Creative Director – HemplucidChameleon Collective Dec 2023 - PresentGreater Miami Area, Fl, Us
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Interim Vp Of Brand – ComanityChameleon Collective Dec 2023 - May 2024Greater Miami Area, Fl, Us
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Chief Marketing OfficerLifevantage Corporation Aug 2015 - Sep 2020Lehi, Utah, UsI spearheaded the strategy & execution of the marketing department comprised of 50+ marketing professionals including VP's and SVP's in Marketing, Brand Management, Public Relations, Media, Creative, e-commerce, and R&D. In more specifics, I strategized and built the technical roadmap and executed a CoE starting with a complete digital rebuild of the e-commerce experience and seating a new e-commerce team focused on customer acquisition. I also refreshed the visual brand and positioning and launched major products and categories, leading to a 1200% increase in shareholder value during my tenure. I skyrocketed MRR by incrementally improving KPI's along with the entire e-commerce model. I also engaged audiences of 8000 people at quarterly events. Of note, I escalated conversion rates over 4X and an average order value by 40+. Moreover, I built relationships with field leaders and high-value customers, improving the customer experience. I also expertly negotiated top level contracts and vendor marketing spend. In general, I created consumer excitement and shared a better story, landing new consumers through rebranding. Finally, I entered international markets with a customized product plan for each country, learning laws and regulations in each and substantially increased the global footprint. -
Founder/Chief Creative OfficerDinng Nov 2012 - Sep 2020A wholly owned strategic branding agency of 12 focusing on brand strategy and positioning through purpose marketing.FOUNDER/CHIEF CREATIVE OFFICERAs Founder and CCO, I built the business from scratch and led business development, contracts, proposals, and client work. I established strategy and positioning and collaborated with contractors. Of note, I refreshed the brand for Young Living, escalating revenue from $400M to $2B+ in 3 years, allowing entry into new global markets with a 97% approval rating of the new brand positioning and direction. -
Founder/Chairman Of The BoardStruck Feb 2009 - Nov 2014Salt Lake City, Ut, UsAfter leaving the day-to-day operations at the agency I co-founded, I continued to serve as Founder/Board-member, and then Chairman of the board. In this capacity, I helped navigate the biggest decisions that affected all stakeholders at Struck. From setting our financial and organizational goals, to strategic partnerships, new markets and more. The business acumen that I have compiled from doing both client work as well as starting several companies from scratch came to bear perfectly as a focused voice on the board of directors. -
Founder/Chief Creative OfficerStruck Feb 2006 - Feb 2009Salt Lake City, Ut, UsStruck started in the basement with two guys and a dream—a dream based on a strong belief that exceptional design can drive exceptional business results. It's now a full-service creative agency that builds and promotes brands through a philosophy of making brands greater than they are. I was in charge of the design and interactive teams. I headed up the opening of a second office in PDX in order to attract more talent and international Clients. We eventually spread across four offices nationwide with our headquarters nestled in downtown Salt Lake City. Our client list included such great companies as DreamWorks, Jack in the Box, Gatorade, PepsiCo, and many, many others.Struck has been honored with just about every industry award there is, including one of AdAge's Small Agencies of the Year in 2011, a Gold from the London International Awards, and the Site of the Year from FWA.
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Founder/Executive Creative DirectorStruck Sep 2003 - Feb 2006Salt Lake City, Ut, Us
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Founder/Creative DirectorStruck Jan 2003 - Sep 2003Salt Lake City, Ut, Us
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Founder/Chief Marketing OfficerGungho Jun 2011 - Nov 2012GungHo was a focus/energy supplement that came in a small gel packet. I wrote the original business plan and marketing strategy, brought on business partners who then helped raise capital. I then developed the visual brand, wrote the marketing messages, created and maintained our social media presence, as well as the digital strategy and execution. Eventually sold to Basic Research and shelved. Most importantly, I learned a whole damn lot. -
Interim Chief Marketing OfficerAgel Aug 2009 - Jun 2011UsAgel was a health and wellness company that invented a new type of category that we called "gelceuticals". As the CCO at Struck, I led the strategic and marketing efforts as completely outsourced marketing team that named the company, products, wrote the Startegy, and then executed on every aspect off the marketing and branding plan. So when I joined the team in first a part-time and then a full-time role, I was able to hit the ground running. We launched new products, re-calibrated the Distributor on-boarding system, and looked to revolutionize an industry with a full digital transformation that was designed to make managing sales and volume as easy as using social media.
Ryan Goodwin Skills
Ryan Goodwin Education Details
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Brigham Young UniversityGraphic Design
Frequently Asked Questions about Ryan Goodwin
What company does Ryan Goodwin work for?
Ryan Goodwin works for Illicit Labs
What is Ryan Goodwin's role at the current company?
Ryan Goodwin's current role is Chief Executive Officer.
What is Ryan Goodwin's email address?
Ryan Goodwin's email address is rg****@****age.com
What is Ryan Goodwin's direct phone number?
Ryan Goodwin's direct phone number is +180163*****
What schools did Ryan Goodwin attend?
Ryan Goodwin attended Brigham Young University.
What are some of Ryan Goodwin's interests?
Ryan Goodwin has interest in Children, Design, Investing, Rock Climbing, Snowboarding, Environment, Education, Arts And Culture, Music, Mountain Biking.
What skills is Ryan Goodwin known for?
Ryan Goodwin has skills like Creative Direction, User Experience, Interaction Design, Advertising, Marketing Strategy, Digital Strategy, Marketing, Entrepreneurship, Art Direction, Typography, Social Media, Digital Marketing.
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