Advisor to the Minister for Media and Public relations

- Initiating and planning PR campaigns: defining goals; analysing problems and opportunities- Writing and editing press releases, in-house newsletters, speeches, articles and annual reports- Using corporate advertising to maintain an organisation's identity, name and reputation- Preparing and supervising the production of publicity brochures, handouts, direct mail leaflets, promotional videos, photographs, films and multimedia programmes- Answering enquiries from individuals, journalists and other organisations;- Speaking in public at presentations, press conferences, radio and TV interviews, and meetings- Developing and maintaining good working relations with the media, including local and national newspapers, magazines, radio and television- Organising special events, such as press conferences, exhibitions, open days, tours, competitions and sponsorship- Fostering community relations through events such as open days and through involvement in community initiatives