• Oversee the strategy, end-to-end planning, management and logistics behind an extensive annual event portfolio• Develop meticulous event roadmaps, timelines and budgets to ensure cohesion, consistency and alignment across all stakeholders • Apply a data-driven approach to budget setting and tracking to mitigate overspend and capitalize on opportunities to reduce costs; establishing and monitoring success metrics to ensure positive ROI• Consult loan officers to define their marketing requirements, before translating them into high-quality assets, including newspaper ads, brochures, PPTs• Manage the event breakdown and lead post-event follow-up to inform improvement in future events

• Facilitated event production through the research, negotiation and booking of venues, A/V equipment, catering/banquet contracts and vendors to ensure venue and event specifications aligned with established requirements• Partnered with an outsourced creative team to produce event collateral/branding, on-site signage, and corporate branded giveaways• Crafted strategic messaging across social platforms and the company website to elevate event registrations and extend the impact of events • Optimized engagement and attendance with events through effective management of email marketing campaigns and the creation of high-impact, on-brand promotional materials

Start-up software development company built paperless document management software. • Collected data on customers and potential clients, entered data into system, and maintained records in a database; • Created and maintained invoices for event exhibitors/speakers; • Communicated general information about networking events to staff, clients, and the public; • E-mailed updates about products and services to existing/potential clients;• Scheduled appointments and meetings; • Organized travel for staff and event speakers;• Managed and maintained social media accounts and digital archives;• Organized corporate events for subcontractors and partners, including arranging venues and catering.