Alexis Gordon Email & Phone Number

Broomfield, Colorado, United States

• Responsible for owning the Happy Family Organics business partnership with Target HQ partnering on a joint business plan to deliver top and bottom line objectives for Target and Danone• Accountable for executing a net sales growth target through building and forecasting a business plan and monitoring performance through the P&L to speak to key drivers and determine key risks and opportunities • Lead Sales Analyst dedicated to Happy Family Target business to execute weekly business reporting, trade management, customer contracts, item maintenance, and support their talent development plan • Spearheaded Happy Family integration into Danone supporting SAP transition, sales policies, POL integration, EDI connections, order management, and trade management system• Manage cross functional partnerships between sales strategy, marketing, finance, and supply chain to analyze and address business opportunities and risks, strategize on long term growth and support customer initiativesBlack Organization for Leadership at Danone Co-Chair (BOLD)• Responsible for leading a committee of five individuals and their committees to support Danone’s inclusive diversity initiatives through recruiting, connecting, and developing Black employees and leaders at all levels • Lead a committee to execute Danone's 2nd Black History Month delivering a month-long content series with three external speakers garnering over +246 Danoners highlighting the importance health and wellness within the Black community

Broomfield, Colorado, United States

• Accountable for Refrigerated Plant Based Beverages sales strategy through leading trade deployment, pricing and promotion guidelines (AMPS), distribution targets, and selling materials to deliver positive net sales and revenue targets• Serve as the key liaison between sales and marketing through effectively communicating marketing campaigns, product launches, customer strategy and reset timing, corporate discontinuations and distribution changes • Lead an analyst to support content development for monthly business reviews, pre-demand, merchandising and post promotional analysis, bi-weekly sales communications, and national sales meetingsBlack Organization for Leadership at Danone Chair (BOLD) Responsible for leading a committee of seven individuals to support Danone’s inclusive diversity initiatives through recruiting, connecting, and developing Black employees and leaders at all levels Lead inaugural Black History Month delivering four weeks of programming to over +200 Danoners per event coordinating with internal and external speakers to Amplify Black Voices in the Food System

Boulder, Co

• Responsible for owning and overseeing trade management, category analytics, and sales strategy to deliver positive net sales and segment profit• Develops the Annual Operating Plan in conjunction with marketing, finance and sales to present an aggressive and achievable organization goal • Lead a team of 4 to deliver best in class trade and category solutions through actionable insights, customer development, and analyzing innovation viability • Implemented trade management improvements through processes/requirements on promotional entry, slotting INT approval/rejection, ROI, and base/ incremental spend forecasting • Leverages and combines multiple external and internal data sources to oversee and deliver cohesive selling stories, customer presentations, category decomps and product line assessments• Owned the Walmart partnership responsible for selling in key assortment distribution, line reviews and innovation summits

Boulder, Colorado

• Accountable for the total trade budget and sales strategy development and evaluation across all product lines • Identified and implemented revenue management and customer business program development opportunities• Evaluated and optimized trade strategy, distribution, shelving, merchandising and pricing for each channel and product group to set ongoing strategy and guardrails • Planned new item platform trade strategy to determine budget, trade rate, slotting, and promotional calendar and pricing for successful launch in June 2019

Denver

• Responsible for owning, developing, and driving the King Soopers and Dillons divisions of Kroger's plan to deliver net revenue and profit above and beyond AOP. • Exceeded incremental revenue 161.5 to target through fact based selling, increased execution, and local programming • Spearheaded custom merchandising solutions through successful coordinating between customer, business unit, sales team, and manufacture to place units in 2017• Identified opportunity to increase collaboration through leading monthly team meetings to discuss strategic initiatives, address business challenges, problem solve and best practice share• Increased selling with insights through leading insights task force by adapting category management ideologies to create lift and shift insight templates and materials

Chicago

• Responsible for driving PepsiCo’s beverages insights and category management initiatives for Meijer and Ahold• Performed multi-category analyses to provide store level recommendations on center store space reallocation which delivered positive growth to center store in key categories• Drove the insights agenda through in depth post promotional analysis and innovation launches• Managed partnership with AC Nielsen to deliver accurate and efficient reporting through redefining custom categories, product coding, and team trainings• Led scorecard toolkit and insights knowledge management for the National Grocery Cat Leadership -Meijer , Ahold Corp, Giant Eagle, Hy-Vee• Successfully presented category reviews, decomps, and fact based recommendations to customer across multiple categories PepsiCo Analysts Unite Co-Chair (PAU): Dec ’14 – Sep '16Developed skills and critical experiences of PAU members through driving the short term agenda by identifying relevant topics and securing speakers, expanding reach, developing monthly newsletter, and managing internal community for 75+ members nationwide

Greater Chicago Area

• Lead space planner for PepsiCo beverages at Meijer grocery • Utilized syndicated and customer data to identify and drive category growth• Drove sales and market share through space initiatives and advanced analytics • Developed planograms to elevate LRB execution through assortment optimization• Improved space efficiencies through best practice sharing, scorecarding, and new processesPepsiCo Analysts Unite: Better Together Chair • Responsible for cross divisional networking through compiling total portfolio updates, coordinating semi-annual surveys and creating monthly newsletters• Created and launched internal web-portal community (pepnet) W.I.N Leadership Symposium Project Manager• Led product showcase increasing brand impressions by 4x to 1,000 over previous years

Chicago ,Il

• Supervised a team of ten work study participants to develop and grow their careers skills• Developed analytical projects regarding prospective student data• Trained team on office policies, procedures and customer service etiquette • Coordinated and lead weekly meetings to communicate assignments, projects, and schedules • Created comprehensive in office training tools for Microsoft Office

Greater Minneapolis-St. Paul Area

• Completed a category assessment of the Target Salty Snack home space• Effectively utilized Targets internal P.O.S system and JDA ProSpace• Actively attended and participated in weekly status, brand meetings, outings with our buyer• Improved performance through better understanding of adjacencies, space to sales, and flow• Recommended changes to the salty snack home space• Delivered business results to grow revenue, share with total category upside of $350,000

Depaul University Admissions Office

Admissions Intern in Scholarship Office• Represent Scholarship Office correspondences through e-mail and phone communication• Assist Undergraduate Office of Admission through group projects with fellow interns• Increased Scholar Volunteer show rate by 20% through newly implemented initiatives’• Improve operational efficiencies in Scholarship Office with informational and instructional documents• Engage with perspective students through targeted presentations about the university • Coordinate 2,000 DePaul Merit Scholarship Recipients to ensure they complete their service requirement

Family Lab, College Of Education

• Modified and update the Lab’s confidential case files and reports for clients, counselors, and students• Performed administrative office duties: customer service, excel spreadsheets, documents, organize and label office library system , mail reports to clients, maintain office appearance , create ads/flyers• Prospected leads for Graduate School’s internship program

• Collaborated with my peers to create a presentation on the resources offered at DePaul University• Co-taught the Explore course : Racial Change and Segregation in Chicago in the fall quarter• Created and taught a ten week curriculum for first year students in collaboration with my faculty team in order to mentor students on adapting to a college environment through a “common hour”• Facilitated conversations on major components of success during a students’ first quarter at DePaul

• Led first year students through a two day overnight extensive Premiere DePaul Orientation• Facilitated discussions on diversity, sustainability, and services at DePaul• Completed administrative duties for the New Student and Family Engagement Office• Spoke on a Student Panel about student life at DePaul for parents and guests • Participated in intensive training on DePaul University and all of its programs• Coordinated efforts with twenty-three orientations leaders to insure a smooth and successful orientation for the students and guests

1237 West Fullerton Ave. Chicago Il

• Number 1 representative for 2012 with 17 housing referrals ( 200% more than preceding representative) • Engaged incoming freshman and current students on benefits of living at 1237 West Housing Facilities • Promoted living at 1237 to current and prospective students through social media and promo events • Wrote complimentary piece in DePaul’s DeBlogs on the benefits of living in 1237 West - http://deblogs.depaul.edu/guest/Pages/1237West.aspx

Greater Chicago Area

• Promoted Microsoft Technologies to DePaul Students on campus though events and social media• Create enthusiasm by demoing featured products and features for students to interact with to drive Facebook Likes and Windows Phone 7 Apps to the marketplace • Inspired students to utilize technology to help solve global dilemmas

• Trained and supervised new employees on company policy and using the cash register in a fast-paced environment• Quickly learned extensive line of produce codes, pricing, and procedures