Working with select clients and agencies to support their creative, marketing, design, project management, event production and communication needs. Clients include Cutera Inc., Notion, MDisrupt, Innersense Organic Beauty, Page One Solutions, SF Skin Care, and Bausch Health.

Helped develop and launch the Dyve Biosciences brand. Managed and executed the design of the brand, marketing collateral, packaging, website and trade show booth. Project and vendor management, event planning and onsite trade show staff are just a few of the roles I covered with this client.

Overall responsibility for performance of marketing communications team. Leadership role in driving development of branding and communications for product and marketing activities while working in a collaborative team culture. Develops strong and compelling copy for all aspects of the brand(s) including positioning, messaging, headlines, etc. Serves as project coordinator for all marketing communication projects and campaigns including trade shows, advertising, promotions, and product launches.

Responsible for overall delivery of all marketing communications activities.

I AM. creative is a manifestation of passion – passion to use experience and wisdom for good, and the desire to serve a community that cultivates the foundation for personal development, optimum wellness and joyful living. Michelle Goldblum and Audrey Gordon continue to see the need for mind/body/spirit work and as they watch the space expand, they also feel there is an opportunity to offer support.Whether you are a new brand needing an identity or your already established company wants to take it to the next level, I AM. creative is honored to walk with you on your journey.

Worked with select clients and agencies to support their creative, marketing, design, project management, event production and communication needs.

Lead the planning, design and production of marketing and sales tools that have empowered Solta Medical to become the leader in innovative aesthetic products, procedures and services. Design and manage advertising campaigns, direct mail, brochures, trade show graphics, promotional campaigns, annual reports, sales aids and presentation visuals. Create verbal and written communications including taglines, permission marketing messages, campaign messaging maps and advertising campaigns. Partner with product marketing and industrial designers in new product design and development.• Delivered designs and messaging in support of the merger of Solta Medical, Thermage and Fraxel. Conceived, designed and produced the We've Got Chemistry campaign; uniting the Thermage and Fraxel brands under the Solta Medical moniker. Designed the images and language that have enabled these separate companies to merge, cross pollinate, cross-sell and launch new products as a cohesive unit.• Attracted over a billion media hits, including coverage in every major magazine publication in the United States as an art director, design support and promoter on the IllumiNATION Tour; Bright Ideas Driven to you by Thermage and Fraxel. Drove creative planning and production for a road tour and two product launches; the Thermage CPT® System and Fraxel's re:store DUAL® System. Created web promotions and outdoor media in partnership with the Tailfin Agency.• Repositioned the Thermage product line in a six month re-branding campaign executed in partnership with the Loomis Group. * Produced accurate estimates for production requirements. Delivered all creative services on-time and on-budget.

Senior Graphic Designer

Served prominent Bay Area based firms as the founder and principal designer of this independent design consultancy. Clients have included Gap, Marcus Associates, Williams-Sonoma, Inc., slap, inc., Anne Riley, IDEO, Michael Patrick Partners, Creative Focus, Clifford Style, propville.com and Heiny & Craig, Inc.Major Client Engagements:• Stan Slap – Created the look, language and iconography of executive leadership training. Led communications, design and collateral support for renowned management trainer Stan Slap for over six years. Produced major presentations and workshops for Fortune 100 clientele such as Microsoft, Oracle and Ebay.• Gap, Inc. – Served a highly collaborative executive creative team within Gap’s corporate communications department. Created Holiday giving and charity programs targeted at internal employees. Designed 2006 Your Voice, employee opinion campaign.• Williams-Sonoma, Inc. – Enriched the lifestyle component of the Williams-Sonoma brand by engaging retail employees in the Williams-Sonoma, Pottery Barn and West Elm product lines. Created communications materials that supported a new marketing strategy that emphasized internal advocacy and education. Worked in close partnership with the employee development director to produce branded, easy reference cards and product description sheets.• Anne Riley / Alan Pinel Realty – Designed high-end brochures for use in the cultivation of client relationships for multimillion dollar home sales. Partnered with architects and interior designers in the selection of subject and images for the brochures. Produced extremely refined product on limited time and resources.• Creative Focus – Reinvigorated the portfolios, marketing strategies and careers of professional commercial photographers. Created brand identities and directed the process of shooting and selecting work that suited current trends and market conditions.

Managed major design projects for this renowned design studio. Led projects from concept to production. Worked with a group of non-profit organizations throughout California to produce affordable newsletters and business papers.

Developed initial and template designs for corporate identity systems, logo design, brochures, annual reports and web. Led client presentations, production and print.