Gordon Keller Email & Phone Number

Farmington, CT

Shelton, CT

• Oversee projects and process improvements aligned with Prudential Annuities' digital strategies.
• Provide strategic council on solution engineering based on knowledge of Prudential products, marketing strategies, and software architecture.
• Manage a diverse group of developers, release engineers, domestic and foreign consultants to implement software including: subaccount performance calculations/display, subaccount fact cards, illustrations, application.

Shelton, CT

• Create a development team for marketing software maintenance: analysts, developers, release managers consisting of full time employees, consultants, and off-shore resources.
• Transition annuities marketing applications/development to Prudential standards (RAD, Websphere, SQL, SVN/PVCS).
• Create SOPs for development and release
• Create efficient, cost effective strategy for filing Marketing Materials to FINRA/SEC.
• Drastically improved speed to market and reduced cost to produce marketing materials by automating PDF generation of large data sets and charts.
• Oversee architecture/development of Annuities Illustrations internal components, entailing dynamically generated PDF output, user interfaces and integration to third parties.

Shelton, CT

Maintained and expanded ASSESS Software. ASSESS, a proprietary sales support software system, was distributed to up to 25,000 financial professionals per quarter. Transitioned ASSESS functionality to Prudential Annuities websites. Currently, ASSESS functionality accounts for more than 72% of the traffic that comes to Prudential Annuities' websites.