As a Senior Partner and Chief Product Officer at LeadStartup, I create innovative products that address the pains and desires of customers. I help companies grow their business metrics by developing effective product and brand strategies, conducting customer research, and applying customer development principles.With over 10 years of experience in consumer insights, category management, and product strategy, I have worked with dozens of clients across various industries and markets. I also provide career consulting services, helping 100+ clients achieve their professional goals in the IT sector. I am passionate about creating value and solving problems for customers and businesses.