You are the expert at what you do. But you worry about tight cash flow, rising labor cost, declining sales and you spend your time fighting fires. The answer is BASiC: the Business Accounting Strategy Consulting I provide to business owners, so they can do what they do best. Your written business plan and professional set up of your back-office are your roadmap that will take your organization from where you are to where you want to be. I work with small business owners to create their Business Plans and set up the accounting system for the back-office. That combination is the back bone of your business and a regular review of the plan and financials help you to move in the right direction. When the review reveals you need additional help, we bring in the resource experts to get you back on track.I can sit down one-on-one and I also present the BASiCs as a speaker to many business owners. When you see me in action, you learn quickly that I possess the knowledge, skill and expertise while being caring and humorous. My background includes working with over 1,800 business professionals teaching the art of word-of-mouth marketing and business building through BNI (Business Network Int’l). In 2002 I created The B.R.A.N.D. System which teaches business professionals to “B.R.A.N.D. themselves before others brand you.” You are welcome to try a sample from a download below. In 2007 I became a Contributing author of “Masters of Sales,” which had become a New York Times Best-selling book.As a native of the Chicagoland area, I live and work in Schaumburg, Illinois with my wife Mary and three sons, Tommy, Eddy, and Sammy.Steering Direction. Matching Ideas with Resources.