Greetings! I'm a seasoned professional with a diverse skill set in both web development and SEO strategies, bringing over a decade of experience to the table. ππ»π¨βπ» Web Development Expertise:Throughout my career, I've mastered technologies such as WordPress, HTML/CSS, Shopify, Wix, HubSpot, JavaScript, PHP, MySQL, and Linux. π SEO Maestro:With over 7 years as a Search Engine Optimization specialist, I've led groundbreaking initiatives resulting in a 93.2% increase in organic traffic, an 82.4% improvement in search rankings, and an 88% boost in online presence within just 30 days. My expertise spans the realms of digital marketing strategy, SEO, SEM, content marketing, social media marketing, email marketing, analytics, and conversion rate optimization. Proficient in tools like Google Analytics, SEMrush, Ahrefs, and Moz, I ensure data-driven decisions for optimal outcomes.π‘ Key Highlights:- Client-Centric Approach: Proven success in meeting client needs with an 88% boost in overall online presence within 30 days.- Versatile Expertise: Extensive experience in crafting comprehensive digital marketing strategies, covering SEO, SMO, PPC, Content Management, and more.- Content Development: Proficient in launching impactful blogs, captivating video content, and engaging social media profiles for thought leadership and lead generation.π Why Connect With Me:I am enthusiastic about the prospect of contributing my skills to your projects. Let's connect and explore how my unique blend of web development and SEO expertise can bring unparalleled value to your digital endeavors.Looking forward to networking and creating digital excellence together! πβ¨
Freelance
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Search Engine Optimization SpecialistFreelance May 2021 - PresentRemote- Spearheaded the development and execution of interactive marketing strategies for 15 clients, resulting in enhanced search engine performance, increased website user engagement, and sustained growth, leading to a yearly average traffic boost of 23%.- Conducted data analysis to identify trends, generated insightful reports, and adapted campaigns as needed to maximize return on investment (ROI).- Produced website evaluations and compelling marketing proposals that attracted new business, contributing to a notable 54% upswing in the annual budget.- Collaborated with internal teams to optimize the design, usability, content, and conversion points of websites and web properties.- Managed comprehensive social media campaigns, overseeing day-to-day activities, scheduling regular updates, engaging in dialogue, and promptly addressing inquiries.- Conducted research on emerging marketing channels and strategies, presenting innovative ideas to clients and implementing inbound marketing tactics that significantly increased conversion rates by 160%.- Executed Keyword search volume analysis, On and off-site optimization, Competitive intelligence, social signals, Goal conversion measurement, A/B, and Multivariate testing for over 50+ client Websites.- Kept abreast of industry trends to identify new opportunities for clients' websites
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Search Engine Optimization SpecialistSeedx, Inc. Feb 2020 - Apr 2021- Established and implemented SEO best practices for both promotional deals and permanent products, aiming to enhance page authority.- Conducted comprehensive keyword research for site optimization, search display ads, and competitive bidding strategies.- Compiled and optimized products for landing pages based on keyword traffic analysis to effectively capture market attention.- Oversaw action items for identified page issues and implemented product fixes throughout the website.- Collaborated with cross-functional teams including operations, marketing, and engineering to ensure the integration of best practices for on-page, off-page, and technical SEO.- Managed social media channels, monitoring performance metrics such as followers, views, and engagement.- Executed digital advertising campaigns and contributed to the development of digital marketing strategies, surpassing Q1 and Q2 revenue goals by 29% and 24%, respectively. -
Search Engine Optimization SpecialistSocial Driver Nov 2019 - Jan 2020-Developed, implemented, coordinated, and monitored localized and national paid search campaigns, ensuring maximum ROI for commerce clients and fostering a broad client base with high brand loyalty.- Managed content creation, editing, and oversight for client web pages, including hands-on editing of HTML and CSS across sites to optimize and regularly update content.- Utilized Omniture and Google Webmaster Tools to track clients' SEO statistics, conducting page rank analysis, competitor assessments, and evaluating keyword effectiveness. Generated client reports to showcase campaign progress and provided suggestions for future campaigns.- Enhanced company resources using Rob Help and Photoshop, transforming a 90-page PDF into an interactive online help menu for e-commerce software, spanning over 1,000 digital pages.- Collaborated with the development team to track incoming trouble tickets for e-commerce software and client sites, conducted testing, ensured fixes before publishing, and communicated updates to clients. -
Search Engine Optimization ExecutiveVbiz Solutions Sep 2017 - Oct 2019- Edited and managed content for client web pages, ensuring SEO friendliness and engaging quality; conducted thorough competitive analysis to determine optimal strategies aligned with client goals.- Conducted national research on targeted keyword rankings for auto dealerships, providing weekly localization and optimization.- Demonstrated a high level of technical skill in editing HTML, CSS, and other code on content pages. Generated reports using Bing Ads and Google Webmaster Tools, illustrating campaign progress, and providing insightful suggestions for future campaigns.- Managed paid search campaigns on platforms such as Google AdWords, MSN Live Search (now Bing), and Yahoo Search. Tracked campaign success, providing weekly summary reports for clients, encompassing progress, page and overall site status, ROI, and recommendations for future campaigns.- Created HTML newsletters and press releases for clients, supporting online marketing efforts. Conducted keyword research and edited all Meta tags for organic SEO.
Gourav Rathore Education Details
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Master'S In Marketing -
Engineering Computer Science
Frequently Asked Questions about Gourav Rathore
What company does Gourav Rathore work for?
Gourav Rathore works for Freelance
What is Gourav Rathore's role at the current company?
Gourav Rathore's current role is SEO Strategist | Senior Web Developer | Crafting Innovative Solutions for 8+ Years | Expert in WordPress, SEO/SEM, and Digital Marketing | Proven Track Record in Boosting Organic Traffic.
What schools did Gourav Rathore attend?
Gourav Rathore attended Devi Ahilya Vishwavidyalaya, Rajiv Gandhi Prodyogiki Vishwavidyalaya.
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Gourav Rathore
Regional Head Sales At Icici Bank || Ex Political Consultant @ I-Pac || Iim KashipurRaipur1icicibank.com -
Gourav Rathore
Social Media Manager | Digital Marketing | Content Creator | Google Ads | Meta AdsBetul -
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Gourav Rathore
Raipur -
1cognizant.com
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