As the founder and operator of my own e-commerce agency, I manage a range of tasks to help businesses succeed online:- Client Acquisition: I focus on building relationships through networking, referrals, and offering valuable insights, such as free e-commerce website reviews to help businesses identify growth opportunities.- Website Development: I design and develop e-commerce websites, focusing on user-friendly layouts and mobile optimization to enhance the shopping experience and improve conversions.- SEO Strategy: I implement tailored SEO strategies, including on-page, off-page, local SEO, and Google Merchant Center optimization, to boost clients' online visibility and drive organic traffic.- Social Media and Digital Marketing: I create and manage social media content and ad campaigns that align with each brand’s strategy, aiming to increase engagement and drive sales.- Customer Support Management: I oversee customer support processes to ensure high levels of satisfaction, setting up effective systems and occasionally managing complex customer interactions.- Contractor Coordination: I hire and manage contractors for various projects, ensuring all team members are aligned with project goals and deliver quality work.- Advertising and Campaign Management: I craft targeted advertising campaigns to maximize return on ad spend (ROAS), continuously monitoring and adjusting strategies based on performance.- Business Operations: I handle daily operations, including scheduling, project management, budgeting, and invoicing, to keep the agency running smoothly and efficiently.- Ongoing Learning: I stay up-to-date with the latest e-commerce trends and technologies, continuously improving my services to meet clients’ evolving needs.- By managing these tasks, I provide comprehensive support to e-commerce businesses, helping them establish strong online presences and achieve their sales goals.

As an independent e-commerce specialist and entrepreneur, I leverage my extensive experience in web development, digital marketing, and e-commerce management to build, manage, and optimize online stores for myself and my clients. I run my own e-commerce business, worldofwomen.fr, inspired by the World of Women events, while also creating and selling custom e-commerce stores.- E-commerce Development: Build and design high-performing e-commerce websites from the ground up, focusing on user experience, responsive design, and conversion optimization to drive sales and customer engagement.- Store Management: Oversee all aspects of my e-commerce store, WorldOfWomen.fr, including product selection, inventory management, customer service, and fulfillment, ensuring seamless operations and customer satisfaction.- Digital Marketing and Advertising: Develop and execute effective marketing strategies, including social media marketing, Google Ads, and content marketing, to increase traffic, engagement, and sales for both my own store and client projects.- Project Management: Set my own calendar and work hours, manage multiple projects simultaneously, and ensure timely delivery of high-quality work while maintaining a strong focus on client satisfaction and business growth.- Outsourcing and Contractor Management: Hire and manage contractors and freelancers to assist with various tasks, from design and development to marketing and customer support, ensuring efficient workflow and project success.- Negotiation and Procurement: Negotiate with suppliers, vendors, and contractors to secure favorable terms and maintain strong professional relationships that benefit business operations.My self-driven approach and dedication to excellence have allowed me to successfully manage my own e-commerce business while helping other entrepreneurs launch and grow their online stores.

During my time at WallDesigners.fr, I was responsible for building and managing a successful e-commerce platform from the ground up. I wore multiple hats, overseeing all aspects of the business to drive significant growth and profitability.- Website Development and Design: Developed and launched WallDesigners.fr using WooCommerce, creating a seamless, user-friendly shopping experience that effectively showcased the company’s products.- SEO and Content Management: Executed comprehensive SEO strategies and managed a blog to improve search engine rankings, resulting in increased organic traffic and customer acquisition.- Digital Marketing: Managed social media channels and Google Ads campaigns, optimizing them to drive high-quality traffic and maximize ROI, contributing to a monthly revenue increase of up to €120,000.- Customer Support and Engagement: Provided excellent customer service, handling inquiries, and feedback, which maintained a high customer satisfaction rating of 4.5/5 throughout my tenure.- Supplier Coordination and Fulfillment: Handled all aspects of supplier relations, from negotiating terms to ensuring timely product deliveries, and managing payments.- E-commerce Operations: Oversaw all e-commerce operations, including updates, maintenance, order processing, and fulfillment, ensuring smooth day-to-day functioning of the online store.- Business Growth: Leveraged a comprehensive skill set to grow the business substantially, managing everything independently and driving consistent revenue and customer satisfaction.I left WallDesigners.fr to pursue my own projects, having built a robust e-commerce platform and significantly contributing to the company’s growth and success.

As a Web Developer at Groupe ENR, I played a key role in enhancing the company’s online presence and driving digital lead generation for their solar panel business. My responsibilities included developing and maintaining the company's website, optimizing local SEO, and managing digital advertising campaigns.Website Development: Designed and developed a user-friendly, responsive website to effectively showcase Groupe ENR’s solar power solutions, leading to increased web traffic and customer engagement.SEO Optimization: Implemented on-page and off-page SEO strategies to improve local search rankings, significantly boosting organic traffic and enhancing visibility in the local market.Digital Advertising: Managed Facebook ads campaigns to generate digital leads, optimizing ad performance through A/B testing and audience targeting, which resulted in a notable increase in qualified leads.Content Management: Regularly updated website content to ensure it aligned with current marketing strategies and maintained brand consistency.Analytics and Reporting: Monitored website and ad performance using tools like Google Analytics and Facebook Insights, providing data-driven recommendations to improve digital marketing efforts.Collaboration: Worked closely with the marketing team to align digital strategies with overall business goals and ensure a cohesive brand presence across all digital channels.My work contributed to a significant increase in digital leads and overall online visibility for Groupe ENR’s solar panel business.

As a Web Developer and Semi-Project Manager for a 100% women-focused events website, I played a pivotal role in building and managing the online platform while collaborating closely with an influencer to boost ticket sales and promote events.- Website Development: Designed and developed a fully functional, visually appealing website to showcase events, streamline ticket sales, and enhance user experience.- Creative Design: Created digital assets, including posters, ticket designs, and website themes, to align with brand aesthetics and engage the target audience effectively.- Project Management: Managed multiple aspects of the project, from initial planning and development to launch and ongoing updates, ensuring all tasks were completed on time and within budget.- Influencer Collaboration: Worked closely with a prominent influencer to leverage their audience for ticket sales, creating targeted marketing strategies and promotional content to maximize event attendance.- Remote Coordination: Successfully managed all project tasks and communications remotely, demonstrating strong organizational and time management skills.- Stress Management: Maintained a professional and positive working relationship with the influencer, effectively managing stress and expectations to ensure project success and client satisfaction.- Event Promotion: Developed and executed marketing campaigns to promote events, utilizing social media and digital marketing techniques to reach a broader audience.My work significantly contributed to the success of the events website, enhancing its digital presence and driving ticket sales through innovative design and effective collaboration.

Managed a team responsible for qualifying customer data as leads for solar power solutions, ensuring high conversion rates and alignment with company objectives.- Led a team of 15+ members in collecting, analyzing, and qualifying customer data for solar power solutions.- Developed and implemented effective strategies for lead qualification, enhancing conversion rates by 30%.- Coordinated with sales and marketing teams to align lead generation efforts with company goals.- Trained team members on CRM tools and data management best practices to ensure accuracy and efficiency.- Conducted regular performance reviews and provided actionable feedback to improve team productivity.- Monitored key performance indicators (KPIs) to assess lead quality and optimize qualification processes.- Fostered a collaborative team environment, resulting in a 20% increase in team performance and engagement.- Maintained detailed records of customer interactions and lead status in the CRM system for future reference and follow-up.