Building a platform to provide right skills and opportunities to the youth. World is changing rapidly and so is the scenario of in-demand skill-sets. At Scopehai, we are addressing the un-employability issue of the graduates.

I was heading a separate P&L as an EIR in this organization. I looked after Project management, sourcing, product strategy, pricing strategy, SOP’s building, marketing and sales strategy for the business. Built E-commerce platforms and sales funnels and contributed to the top-line of the organization.

As a founder, it was my first tech-startup. We built a B2B networking platform (mobile app). In the journey we raised 2 rounds of funding. As a Product and Business strategist, I led a team of 12 mid-level developers , 5 marketers and 12 sales executives along with accounting and admin team. My role:1. Research and requirement analysis: From engaging with end users for understanding their need to building a strong product strategy to serve the needs.2. Leading the product development: Laying down the foundation of all functionalities, finalizing the tech structure, SLCD and everything for making a great product.3. Analysis and improvements: Analysis of all the features, performance and tech-conflicts to make sure the product keeps delivering flaw-lessly.4. Leading the product adoption: Creating GTM with marketing heads, building funnels on digital platforms for user acquisition etc.Overall, here I learned a lot of lessons. Saw all stages of a startup. Got introduced to top management personnels of big organisations. Key Take-away:In order to succeed in new age market, you have to create opportunities for everyone in the ecosystem. If you do that successfully, then you will always find your business growing at higher rate. Clarity is power. When you are clear about what you are selling, then you are 50% through the sales cycle.

Building software systems such as Mobile apps, Web apps, custom ERPs etc.Key role: 1. Project Management2. System analysis 3. Product development 4. Requirement analysis5. Tech-stack strategyApart from this, I am involved in Business development and team building.

In attempt to understand the startup and investment ecosystem more closely, i started working with tech-startups as a consultant. I helped startups and innovators to raise funds and have a sound Go-to-market strategy. Here I learned the concepts of collaboration, channel partnership, setting up commission models etc. I got opportunity to work with group of super experienced industry experts and learned more about growth strategies.Key take-away:When you want to have a growth oriented marketing strategy, it is always essential to focus more on relevant channel partnerships and strategic collaborations on all fronts.

This was my first business and i was hunting for clients. I got introduced to the concepts of direct selling, corporate presentation, channel partnership, sales process and cold calling.