Gary M. Pasqualicchio Email and Phone Number
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Gary is a well-educated sports industry professional with experience in the fields of: social media marketing, website management, athletic communications, journalism, video editing, graphic design, and ticket sales. He has worked for organizations such as the United States Tennis Association, NBC Sports, and the NBA's Sacramento Kings on projects including the Pyeongchang Winter Olympics, Super Bowl LII and the US Open. Gary is especially proficient in digital and social media, with extensive experience using Facebook, Twitter, Instagram, YouTube, and Snapchat to produce, publish and amplify content. Gary has a proven track record of creating and executing social media plans to market live events, drive engagements, and promote editorial content. Further details, including specific metrics, can be found in the Experience section below.
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Social Media DirectorHyperspace Ventures Jan 2023 - PresentRaleigh, North Carolina, UsLead an overhaul of Hyperspace Ventures content including organic social media presence, graphic design, platform strategy and tactics, email marketing, and website/blog content piecesHave increased engagement on Twitter, LinkedIn, Facebook and Instagram by 8-10x year-over-yearHave grown LinkedIn following by 280% in first 15 monthsCreate and manage monthly newsletters for email (Sendgrid) and LinkedIn with company news and updates -
Sr. Social Media Producer(Usta) United States Tennis Association Oct 2021 - Jan 2023Purchase, New York, Us-Increased year over year engagements + video views on all US Open accounts by 40% and all USTA accounts by 511% in 2022-Led influencer program at 2022 US Open and managed first-ever "influencer suite" on Opening Night. Total metrics involved 58 feed posts, 1.4M likes, and 43.5M views from over a dozen influencers.-Created a "viral moment" in interaction with Seattle Seahawks fan that received coverage on every major sports news outlet and was named a finalist for "Clapback of the Year" by The Shorty Awards-Led contract with TikTok influencer Emily Zugay on collaboration that earned 1.2M organic video views-Managed team of two freelance social media producers for 2022 US Open night shift session-Shot and produced content at Billie Jean King Cup tie vs. Ukraine in Asheville and 2022 Atlanta Open as social media lead -
Social Media Producer(Usta) United States Tennis Association Jun 2019 - Feb 2022Purchase, New York, Us-Create and develop content for the @USOpen and @USTA social media channels to promote the growth of tennis in the United States and support the sales and marketing efforts around the US Open Tennis Championships-Increased Twitter/Facebook/Instagram interactions year-over-year in 2019 by 59% & video views by 40%-Led all Grand Slams in ‘20 in Instagram interactions (by 240%) and i-rate & Facebook interactions (by 190%) and video views (by 286%)-Exceeded in-tournament goals for 2021 US Open with over half a billion engagements + video views across all social channels combined-Managed team of freelance social producers as night-shift leader during 2020 + 2021 US Opens -Work closely with graphic design, video, and editorial teams to ideate content and plan for significant occurrences-Have supported on-site events including: US Open, Rogers Cup, Fed Cup, BB&T Atlanta Open & Junior Team Tennis Nationals -
Social Media Community Manager, Sunday Night FootballNbcuniversal Media, Llc Jun 2017 - Apr 2019New York City, Ny, Us• Managed the @SNFonNBC social media presence by creating, copywriting, and scheduling content pieces for the entire 2017-18 and 2018-19 NFL seasons with a primary focus on Sunday Night Football television broadcastso Focused on marketing SNF, covering the NFL season, activating sales campaigns, and driving web traffic• Coordinated cross-promotional content with NBC RSNs, Rotoworld, ProFootballTalk, and other NBC properties• Covered events on social including: Super Bowl LII, Winter Olympics, Stanley Cup Playoffs, & Roland Garros -
Digital And Social Media ManagerGf Sports Jul 2016 - Jun 2017New York, Us• Developed and implemented digital and social media strategy across three professional tennis events: Memphis Open, BB&T Atlanta Open & BNP Paribas Showdown with Twitter, Facebook, Instagram, Snapchat, YouTube & web management software • Promoted the GF Sports corporate brand using social media, including LinkedIn, developing synergy between events• Created and monetized a YouTube channel for the first time in company history that earned over 50,000 views • Collaborated with sponsors, the ATP, the USTA, and other influencers to streamline messaging and boost reach• Facilitated the development and population of new websites for the Memphis Open and The Skills Challenge• Grew the combined following of 9 accounts by 17% and increased BBTAO monthly web traffic by 20%• Identified and activated sponsor assets through social media content• Managed photographers and graphic designer to produce engaging customized contentSocial Media Handles: @bbtatlantaopen, @memphisopen, @worldtennisdayWebsites: bbtatlantaopen.com; memphisopen.com; worldtennisday.com; theskillschallenge.com -
InternGreat Lakes Collegiate Summer League Jan 2016 - Aug 2016Served as intern for collegiate summer baseball league, working mainly in web design/maintenance, social media, and content creation.Managed Twitter and Facebook accounts for leagueSelected a Player and Pitcher of the Week and wrote story for website
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Social Media VolunteerOhio University Athletics Aug 2015 - Apr 2016Athens, Ohio, UsCreated and developed an extensive social media strategic plan for all of Ohio's athletic teams and platforms (Facebook, Twitter, Instagram, Snapchat)Created, developed, and marketed official Ohio Bobcat Snapchat account (grew from 0 to 240 followers in 2 months)Captured content for all home football tailgating and pre-game on Snapchat and Instagram. Covered all home football games via Twitter or Snapchat, wrote some recaps for Ohio website.Served as a Media Relations Assistant during the 2015 MAC Volleyball Tournament and 2016 baseball season.AnalyticsOhio Football+1,351 followers (14.6%) 2.41 M impressions Ohio Bobcats+2077 followers (8.6%) 2.65 M impressions -
Graduate AssistantOhio University Athletics Sep 2014 - Apr 2016Athens, Ohio, UsWorked under Chair of Sports Administration Department on various research projects, papers, and studies involving: sponsorship activation, social marketing, and ambush marketing on social media.Edited/submitted "Sports Business Unplugged: Leadership Challenges from the World of Sports."Managed an extensive project of 10+ undergraduate students involving network television rights fees for national sport networks.Promoted Bobcat Blackout/Green Fever student initiatives on social media and via press releases.--Completed tasks or projects as assigned by Management Department Chair including analysis of management departments at comparable universities.Worked as Teaching Assistant for Introduction to Business course, entering and management student grades and recording attendance. -
Executive Director Of Communictions & MediaSouthern Ohio Copperheads Apr 2015 - Aug 2015Athens, Ohio, UsManaged communications and media staff of 13 undergraduate students in areas of social media, photography, videography, radio broadcasting, stats, writing, graphic design, soundboard, and PAActed as webmaster, posting all articles online and updating website dailyCreated and distributed monthly newsletters to our subscribersTraveled with the team providing media coverage and support on the roadSocial media team: created and managed Snapchat + Tinder accounts for first time in team historyIncreased Facebook likes by 26% and Twitter followers by 9.6% during 2-month season -
Assistant Tennis CoachCathedral Preparatory School Mar 2013 - May 2014UsCoached two high school boys tennis teams that went a combined 21-6 and won a District ChampionshipAttended and administered daily practices and road trips -
Ticket Sales ConsultantSacramento Kings Jul 2013 - Mar 2014Sacramento, Ca, UsIncreased the Sacramento Kings ticket base by cold-calling 80+ select leads daily, setting weekly appointments and recommending a ticket package (season tickets, partial plans, groups) that fits each client's individual needsSold over $100,000 in ticket revenue and helped Kings sales staff earn #1 rank in NBA in season ticket revenueRenewed over 100% of assigned $82,000 season ticket revenue during February renewal campaignSold the most full season ticket revenue of any Kings sales rep at August 3rd "Select-a-Seat” open house eventLed inside sales team with 35 partial plan deposits during month-long sales campaign (100% conversion rate)Worked extensively with CRM software SalesForce and Archtics on a daily basisStaffed sales and influencer events to pitch select Kings ticket products and worked all home games at box office/concourse sales tables as well as making seat visits to current and prospective clients -
Front Desk ManagerErie Otters Hockey Club Oct 2012 - Mar 2013Erie, Pennsylvania, UsProcessed and printed single-game and group ticket orders, administered season ticket renewals, database Kids Club membership applications, sent out monthly Kids Club newsletter, answered phone and served customers at the ticket window, submitted daily report of office sales and comp tickets processed and worked home games at Fan Assistance Center. -
Jr. Account Executive & Marketing InternErie Bayhawks Jul 2012 - Oct 2012Sold season tickets and group packages over the phone via cold calls; assisted marketing department in construction of team media guide; contacted local schools to register them for team's Read to Achieve Program -
Tennis AssistantLake Shore Country Club (Erie Pa) Aug 2012 - Sep 2012Erie, Pa, UsMaintained hard and clay courts, managed tennis clubhouse -
Sports Editor- Old Gold & BlackWake Forest University Sep 2008 - Dec 2011Winston-Salem, Nc, UsProgressed from a production assistant to asst. editor before sports editorWrote articles, covering and interviewing various university athletic teams Worked on weekly production two to three nights a weekCoordinated and recruited staff writers and production assistantsHelped jump-start the OGB's Twitter and Facebook accounts from scratchCovered the 2011 Winston-Salem Open via Twitter and a daily blog post -
Athletic OfficialWake Forest University Sep 2009 - Feb 2010Winston-Salem, Nc, UsOfficiated flag football, soccer and basketball while coordinating with other officials and demonstrating leadership on the courtWorked with my supervisors to bring a positive athletic environment while enforcing rules and guidelines -
Corporate Sales InternKroenke Sports & Entertainment May 2011 - Aug 2011Denver, Co, UsTeamed with an account manager and account executive to recap and renew current clients' contracts with KSE-owned entitiesCreated recap presentations in Microsoft PowerPoint, attended partnership meetings with clients, researched and ordered materials for clients' contract elements and organized contract term fulfillment grids in Microsoft ExcelShadowed game operations for the Colorado Rapids' June 18 game vs. the L.A. GalaxyWorked June 11 Colorado Rockies game handing out pregame promotionsVolunteered at Jewish Family Center for an afternoon -
Sports StringerErie Times News Dec 2009 - Jan 2010Erie, Pa, UsAnswered phones and wrote dozens of high school box scores and game recaps each nightDemonstrated teamwork with my fellow stringers as we shared tasks and responsibilities -
Sports InternErie Times News May 2009 - Aug 2009Erie, Pa, UsWrote over 15 articles for the sports section of the newspaper involving live coverage, interviewing and editingCompleted a feature piece at the end of the summer on the hundred-year history of tennis in Erie. It involved major research through physical and online archives and phone interviews and helped the Times receive the USTA's Allegheny Mountain District Award for excellence in tennis journalism. -
Youth Tennis InstructorYmca Jun 2008 - Aug 2009Chicago, Il, UsWorked two summers at three different locations in Erie, teaching tennis to children in the YMCA program.The program was free to all children of any age (primarily 8-12) and focused on developing tennis skill and fitness in a positive environment.
Gary M. Pasqualicchio Skills
Gary M. Pasqualicchio Education Details
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Wake Forest University School Of BusinessBusiness And Enterprise Management - Sports Management -
Ohio UniversityGeneral -
Cathedral Preparatory SchoolDiploma
Frequently Asked Questions about Gary M. Pasqualicchio
What company does Gary M. Pasqualicchio work for?
Gary M. Pasqualicchio works for Hyperspace Ventures
What is Gary M. Pasqualicchio's role at the current company?
Gary M. Pasqualicchio's current role is Social Media Director at Hyperspace Ventures.
What is Gary M. Pasqualicchio's email address?
Gary M. Pasqualicchio's email address is gp****@****hoo.com
What is Gary M. Pasqualicchio's direct phone number?
Gary M. Pasqualicchio's direct phone number is +181445*****
What schools did Gary M. Pasqualicchio attend?
Gary M. Pasqualicchio attended Wake Forest University School Of Business, Ohio University, Cathedral Preparatory School.
What are some of Gary M. Pasqualicchio's interests?
Gary M. Pasqualicchio has interest in Networking, Children, Politics, Marketing, Technology, Social Media, Sports, Business, Animal Welfare, Health.
What skills is Gary M. Pasqualicchio known for?
Gary M. Pasqualicchio has skills like Social Media, Facebook, Public Relations, Leadership, Sports Marketing, Blogging, Editing, Public Speaking, Communication, Powerpoint, Research, Microsoft Office.
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