Genaro Perez serves as Chief Marketing Officer for Peter Piper Pizza, where he leads the brand strategy, marketing, and culinary innovation for the brand. Peter Piper Pizza, one of the brands of CEC Entertainment, is a 50-year-old pizza brand with over 120 restaurants in 4 states within the U.S. and in the northern Mexican territory. Peter Piper Pizza offers the highest quality made-from-scratch pizzas, handmade every day to order, and served up in a laid-back atmosphere for the whole family to enjoy. The brand also features a dedicated game room with the latest arcade games, big-screen TVs, and beer for grown-ups, and offers an all-you-can-eat everyday lunch buffet. Before joining Peter Piper Pizza, Genaro worked for P.F. Chang's for a decade, leading the marketing efforts for the company at the U.S. level, and within the international franchised community, partnering with franchisees in more than 25 countries around the world. He has experience in Latin America, Asia, the Middle East, and African markets.Genaro also worked with Brinker International for several years where he served in multiple marketing roles leading all franchised marketing efforts for the Middle East, Mexico, Asia, and South America regions also leading the Hispanic Marketing efforts for Chili's U.S. Previous to working for the restaurant industry, Genaro worked in the telecommunications sector for Nokia Mobile Phones in the U, S., and Nextel Communications in Mexico.