Chief Marketing Officer
Current
Aug 2023 - Present
AeroLeads people directory · profile
Genaro Perez Diaz Email & Phone Number
Chief Marketing Officer at Peter Piper PizzaCitizen of 🇺🇸 🇲🇽 🇪🇸
at
Peter Piper Pizza
1 work email found
@pfchangs.com
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✓ Verified May 2026
4 data sources
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Current company
Role
Chief Marketing Officer at Peter Piper PizzaCitizen of 🇺🇸 🇲🇽 🇪🇸
Location
Scottsdale, Arizona, United States
Who is Genaro Perez Diaz? Overview
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Quick answer
Genaro Perez Diaz is listed as Chief Marketing Officer at Peter Piper PizzaCitizen of 🇺🇸 🇲🇽 🇪🇸 at Peter Piper Pizza, based in Scottsdale, Arizona, United States. AeroLeads shows a work email signal at pfchangs.com and a matched LinkedIn profile for Genaro Perez Diaz.
Genaro Perez Diaz previously worked as Chief Marketing Officer at Peter Piper Pizza and Senior Vice President Marketing at P.F. Chang'S. Genaro Perez Diaz holds Master Of Business Administration - Mba, Marketing/Marketing Management, General from Southern Methodist University.
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*@pfchangs.com
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Profile bio
About Genaro Perez Diaz
Genaro Perez serves as Chief Marketing Officer for Peter Piper Pizza, where he leads the brand strategy, marketing, and culinary innovation for the brand. Peter Piper Pizza, one of the brands of CEC Entertainment, is a 50-year-old pizza brand with over 120 restaurants in 4 states within the U.S. and in the northern Mexican territory. Peter Piper Pizza offers the highest quality made-from-scratch pizzas, handmade every day to order, and served up in a laid-back atmosphere for the whole family to enjoy. The brand also features a dedicated game room with the latest arcade games, big-screen TVs, and beer for grown-ups, and offers an all-you-can-eat everyday lunch buffet. Before joining Peter Piper Pizza, Genaro worked for P.F. Chang's for a decade, leading the marketing efforts for the company at the U.S. level, and within the international franchised community, partnering with franchisees in more than 25 countries around the world. He has experience in Latin America, Asia, the Middle East, and African markets.Genaro also worked with Brinker International for several years where he served in multiple marketing roles leading all franchised marketing efforts for the Middle East, Mexico, Asia, and South America regions also leading the Hispanic Marketing efforts for Chili's U.S. Previous to working for the restaurant industry, Genaro worked in the telecommunications sector for Nokia Mobile Phones in the U, S., and Nextel Communications in Mexico.
Listed skills include Brand Management, Marketing Strategy, Strategy, Marketing Communications, and 45 others.
Current workplace
Genaro Perez Diaz's current company
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10 roles · 28 years
Genaro Perez Diaz work experience
A career timeline built from the work history available for this profile.
Senior Vice President Marketing
Member of the executive leadership team, reporting to the CEO. Responsible for the full marketing stack, creating a best-in-class consumer experience across all touchpoints, digitally and in restaurant. Lead a high-performing team of 25+marketers and oversee an annual marketing budget of $18M to develop and execute a comprehensive brand and digital.
2022 - 2023
~1 yr
Vice President Brand Strategy And Marketing, Peter Piper Pizza
- Responsible for the brand strategy, marketing communications, culinary innovation and brand extension initiatives for Peter Piper Pizza Restaurants- Lead internal and external teams to deliver on advertising promotional calendar, influencer marketing, social, public relations, and brand development including all culinary initiatives. - Develop a.
Sep 2021 - Dec 2022
Associate Vice President, Corporate Relations
HonorHealth is a nonprofit health system with 6 hospitals, 70 primary and specialty care clinics, a cancer care network, research, and community services serving all Arizona and beyond.As an Associate Vice President of Corporate Relations my role was to create a new mutually beneficial corporate program, between local corporations and HonorHealth. As a.
2021 - 2021
Vice President Of Marketing And Global Brand Development
As the VP of Global Marketing for P.F. Chang's I led all-marketing related activities within 25 countries and U.S. airports, where I steadily drove traffic and and guest counts year over year, in addition to leading the CPG line of frozen food produced and distributed by ConAgra Foods.My role within the company was to bring a fresh and visionary thinking.
2013 - 2020
~7 yrs
Head Of Global Marketing, P. F. Chang'S / Pei Wei
I was hired in 2011 as a Head of Marketing for Global Brand Development. This was a new position within the company that was very much needed due to the fast expansion P.F. Chang's experienced internationally. My first accomplishments within my position was to create the international marketing department within the company, and the brand guidelines and.
2011 - 2013
~2 yrs
Director Of Global Marketing
Led the International Marketing & Brand Strategy, Planning and Creative Development for Chili’s globally, as well as the Hispanic marketing program for Chili’s U.S.
2009 - 2011
~2 yrs
Senior Global Marketing Manager
Manage the Business Development's branding and strategic initiatives, working in partnership with global operations, new market development and US Brand teams. Conduct in-depth data analysis, develop strategic insights and translate them into sucessful marketing initiatives. Provide marketing consultation to Operations Team and Global New Franchise.
2007 - 2009
~2 yrs
Senior Marketing Manager For Latin America
2003 - 2007
~4 yrs
Marketing Communications Manager
1998 - 2002
~4 yrs
5 education records
Genaro Perez Diaz education
Master Of Business Administration - Mba, Marketing/Marketing Management, General
Southern Methodist University
Certificate, Telecommunications And Marketing Strategy
Insead
Economics, Business & Marketing
Universidad Anáhuac
Marketing Certificate
The London School Of Economics And Political Science (Lse)
Bicultural High-School
Tecnológico De Monterrey
FAQ
Frequently asked questions about Genaro Perez Diaz
Quick answers generated from the profile data available on this page.
What company does Genaro Perez Diaz work for?
Genaro Perez Diaz works for Peter Piper Pizza.
What is Genaro Perez Diaz's role at Peter Piper Pizza?
Genaro Perez Diaz is listed as Chief Marketing Officer at Peter Piper PizzaCitizen of 🇺🇸 🇲🇽 🇪🇸 at Peter Piper Pizza.
What is Genaro Perez Diaz's email address?
AeroLeads has found 1 work email signal at @pfchangs.com for Genaro Perez Diaz at Peter Piper Pizza.
Where is Genaro Perez Diaz based?
Genaro Perez Diaz is based in Scottsdale, Arizona, United States while working with Peter Piper Pizza.
What companies has Genaro Perez Diaz worked for?
Genaro Perez Diaz has worked for Peter Piper Pizza, P.F. Chang'S, Cec Entertainment, Honorhealth Foundation, and P.F. Chang'S China Bistro Inc..
How can I contact Genaro Perez Diaz?
You can use AeroLeads to view verified contact signals for Genaro Perez Diaz at Peter Piper Pizza, including work email, phone, and LinkedIn data when available.
What schools did Genaro Perez Diaz attend?
Genaro Perez Diaz holds Master Of Business Administration - Mba, Marketing/Marketing Management, General from Southern Methodist University.
What skills is Genaro Perez Diaz known for?
Genaro Perez Diaz is listed with skills including Brand Management, Marketing Strategy, Strategy, Marketing Communications, Leadership, Market Planning, Marketing, and Strategic Planning.
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