Gretchen Pfau Email & Phone Number

Washington D.C. Metro Area

Manage data throughout the survey process, with a focus on sample universe design and sample structure, and statistical analysis and modeling.• Redesigned sampling methods to streamline process, cutting programming time in half and reducing inconsistencies across samples.• Developed new methods of cluster sampling to adapt to falling response rates in phone surveys.• Led upgrade of survey banner process from SPSS 14 to SPSS 23, speeding up processing time and consolidating methods across banner types.• Created and continue to maintain database of Current Population Survey estimates of voting and registration going back to 1996, and provide statistical analysis for ongoing research projects.• Created and documented techniques for online survey programming in Focus Vision Decipher to bring the process in-house, reducing costs and getting surveys in the field faster.• Designed and led a series of trainings for new and experienced analysts on day-to-day tasks surrounding sampling, weighting, regression analysis, banner proofing, and other topics.• Introduced R for graphical analysis of dial testing and survey reporting, and created SPSS macros to run common graphs using the R Integration Package.• Developed graphical analysis of social media data, including word clouds, time distributions, and cluster analysis.

Washington D.C. Metro Area

Oversaw and managed logistics for all quantitative and qualitative projects during data collection.• Determined sample quotas for surveys using past election results, voter file, decennial census, Current Population Survey, and other sources• Identified and contracted with market research vendors in qualitative and quantitative fields to provide outside assistance in research projects.• Created training materials and comprehensive reference documentation of department processes, skills, and timelines.• Developed new methods for creating regional turnout models during 2012 redistricting process.

Washington D.C. Metro Area

Used SQL and other tools to analyze data on voter ID calls, campaign contacts, and other topics. Prepared memos and presentations summarizing and presenting data analytics findings. Collected data and compile databases on election candidates, results, and other information. Assisted with other tasks in collecting, analyzing and presenting targeting data.

Washington D.C. Metro Area

Researched and prepared summaries of candidate and issue background information. Prepared summary slides of survey results and focus group transcripts. Assisted with preparation of survey and focus group materials. Compiled and summarized news clips.

Greater Chicago Area

Conducted phone, door to door, and street canvassing. Provided staff support at campaign events. Worked with volunteers to facilitate canvassing

Greater Minneapolis-St. Paul Area

Monitored marketing campaign effectiveness and efficiency. Identified marketing opportunities. Used SQL and other tools to analyze data

Greater Minneapolis-St. Paul Area

Revitalized, planned and organized Family Folkdance program. Researched past Family Folkdance programs. Contacted teachers, musicians and dancers. Identified and gave recommendations for outreach and publicity. Evaluated solutions for cost effectiveness and overall quality of service.

Ba, Political Science, Statistics

Ma, Political Science

Studied campaigns, campaign management and voting behavior.